fr

Michael Katz

The Likeable Expert Podcast

"Michael Katz's Likeable Expert Gazette focuses on helping professional service firms get more clients, more easily. It's published every other Friday."

N'hésitez pas à visiter le site du podcast et à soutenir son créateur : bluepenguindevelopment.com

Auteur

Michael Katz

Catégorie

Business

Site du podcast

bluepenguindevelopment.com

Dernier épisode

28 janv. 2026

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Épisodes

Handling Negative Reader Feedback 19.05.2006

We've spoken here many times before about why reader feedback is important and how to get it. Today's podcast covers the topic of what to do with it when it does arrive… particularly if it's negative.

American Idle 05.05.2006

Today's podcast talks about an important, natural advantage that we as small companies have relative to our large competitors. . . accessibility. I'll tell you why it's important and offer four suggestions for implementation.

Running To The Finish Line 21.04.2006

Publishing on a set schedule is an important part of creating a successful newsletter. Today's Podcast talks about how to get the writing done on time.

I Walk The Line 31.03.2006

Today's Podcast talks about getting yourself on a publishing schedule and sticking to it. Without that, your E-Newsletter won't have the positive impact on your business that I know you'd like.

The Road(s) To Success 17.03.2006

There are a lot of successful businesspeople roaming around, many of whom are more than happy to share the secrets of their success. In today's newsletter I explain why listening too closely can sometimes get you off track.

Lost In Translation 03.03.2006

When you first start publishing an E-Newsletter, you may find it difficult to manage the process from start to finish each month. Stick with it however, and before long it will become second nature. Today's podcast offers some suggestions on how to get there as fast as possible.

Signal Your Intentions 17.02.2006

Today's newsletter is about this very section — the introduction. It's important to include a synopsis of your newsletter up top, so that readers know what to expect down below.

An Unexpected Gift Goes A Long Way 03.02.2006

Today's Podcast is about doing the unexpected. Specifically, I discuss the value in giving an unexpected gift to your new subscribers.

Take Your Foot Out Of Your Word Of Mouth 06.01.2006

With the holidays now safely behind us, we can return to "normal" and once again make E-Newsletters the central focus of our professional lives. Or is that just me? In any case, today's Podcast talks about word-of-mouth marketing. Step one in making this work for you is the development of a clear and understandable description of whatever it is your company does.

Take Me To The River 15.12.2005

There are lots of ways to get new clients for your business, some easier than others. In today's Podcast I make a recommondation regarding which approach works best.

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