Sell Anything

You are standing in front of the biggest wealth transfer of your lifetime. The silver tsunami is millions of baby boomer owners retiring and putting 5 to 10 trillion dollars of real, profitable businesses on the table. In this episode, I show you why that matters for your career, how the natural progression from top salesperson to owner really works, and why buying a proven legacy business usually...

Many people chase success without realizing they’re missing the foundation that makes it last. In this episode, I’m breaking down two frameworks that have shaped my life and business. The first is about learning to tell the truth, own your reality, and take full control of your results. The second is about building strength across every area that matters, your body, faith, family, and business, so...

If you’re new here, I’m JL Van Zyverden. I believe life is a pitch, and the first person you have to sell is yourself. I’ve sold in call centers, on doorsteps, and inside my own businesses, and I built Sell Anything to show what belief, integrity, and consistent effort can really build. How I got here… Mission years: First learned quotas and goal-setting while serving a mission for the Church of J...

What happens when your dream dies, but your confidence doesn’t? In this episode of the Sell Anything Podcast, Quinn Fabrizio shares how he turned career-ending injuries and a D1 football dream into a thriving career in high-ticket fitness sales. A former Utah safety, Vivint rep, and Supra Human closer, Quinn reveals how his background in elite athletics and relentless work ethic built the foundati...

When your reputation is destroyed overnight, what do you do next? In this episode of Sell Anything, entrepreneur and martial-arts founder Adam Kifer shares how he rebuilt his life and business after being falsely tied to a murder investigation. Betrayal, public scrutiny, and financial collapse nearly ended everything, but instead, Adam used faith, integrity, and emotional intelligence to rebuild s...

Mike Arce has scaled multiple seven-figure businesses in an industry where 81% fail in their first year. In this episode of Sell Anything, he shares how conviction, clarity, and perspective shifts turn chaos into growth. From saving gyms to coaching top founders around the world, Mike reveals the beliefs that separate struggling entrepreneurs from those who scale with confidence. JL and Mike break...

In this episode of Sell Anything, sales trainer and personal development coach Sean Pollard shares his journey from addiction and brokenness to faith, sobriety, and authentic leadership. Having rebuilt his life, marriage, and career, Sean now helps men overcome their struggles and live with purpose. His story is proof that you can’t lead others until you’ve learned to lead yourself. JL and Sean di...

Authentic marketing wins because people don’t buy products, they buy people. In this episode of Sell Anything, branding strategist Scotty Scheller breaks down how to sell yourself authentically so your content earns trust and your offers convert. With experience across 180+ brands (Express, Walmart, Manscaped, BYLT Basics), Scotty shows why authenticity and clarity build a brand people actually be...

In this episode of Sell Anything, relationship coach Melissa Nanavati shares how she helps high performers build thriving, peaceful partnerships without sacrificing ambition. Drawing on her background as an author, Fortune 100 consultant, and relationship architect, Melissa combines neuroscience, biology, and lived experience to show that the same skills that drive success in business can also cre...

He went from bagging groceries in a small Idaho town to earning six figures in sales and leading seven-figure teams. Bridger Rogers is a young entrepreneur who proves that mastering sales isn’t just about income, it’s about building confidence, freedom, and a life of purpose. In this episode of Sell Anything, JL and Bridger dive into the shift from scarcity to abundance, why selling yourself comes...

Sales isn’t manipulation, it’s service rooted in character, faith, and endurance. Few people embody this better than Remy Davenport, founder of Kings Media, a faith-driven agency that helps high-level entrepreneurs scale through personal branding and organic content. His journey, from running a faith-based apparel company to staring down $50K of debt, proves that the hardest lessons of sales often...

Whether it’s a book, a joke, or a business pitch, the ability to capture attention and make people feel something is what drives action. Few people understand this better than Forbes Shannon, a successful stand-up comedian, bestselling ghostwriter, and Chief Storyteller at Baryon Design, who has built his career on turning stories into influence. In this conversation with JL, Forbes reveals why ev...

ADHD isn’t just about distraction, it can also drive hyperfocus, risk-taking, and reinvention. In this episode, JL sits down with ADHD coach Jheri South, who shares her journey as a neurodivergent parent and professional, working with experts like Dr. William Dodson and guiding others to better understand their own brains. They dive into why so many adults get missed, how medication can help or ha...

The way you picture yourself in the future could be the single biggest factor in how much you sell right now. In this episode of Sell Anything, JL sits down with Ken Adams, a high-level mental programmer who uses NLP to help sales professionals and entrepreneurs rewire their subconscious for peak performance. From years in linguistics and behavioral research to transforming clients through UPGRD m...

Could your ability to close more deals have less to do with your pitch, and everything to do with who you know you truly are? In this episode of Sell Anything, JL sits down with Kelsey Edwards, an actress, singer-songwriter, and creative coach who has helped 1000’s of creators build magnetic personal brands. With over 20 years in the industry and a deep understanding of mindset, Kelsey shares how...

Would you really be willing to leave your job and take a massive risk to start something of your own? In this episode of Sell Anything, JL sits down with Joseph Durfey, a former sales executive who walked away from a secure corporate role to open one of the first Crumbl franchises in Texas. Joe shares the sacrifices he made, like selling his house to fund the dream, and the strategic mindset he us...

When Moose Bingham tore his knee, it ended his football career, but this horrible injury caused him to pivot to an even more fulfilling path. In this episode of Sell Anything, JL explores how that moment helped Moose build War Room, a CRM that now supports recruiting operations at over 40 top college football programs. Moose explains how recruiting isn’t that different from sales, it’s about knowi...

Most sales fall apart because the conversation skips the steps that build real trust. In this solo episode of Sell Anything, JL Van Zyverden breaks down the “Pit to Peak” method, a simple, powerful framework built on empathy, clarity, and confidence. Learn how to help your prospect uncover their pain (the Pit), visualize their desired outcome (the Peak), trust your solution (the Path), and feel in...

The biggest threat to your success isn’t a bad plan, it's hesitation. In this episode of Sell Anything, JL Van Zyverden sits down with serial entrepreneur and former door-to-door sales leader Jonny Johnson to unpack what really drives long-term success in sales, business, and life. It’s not charisma. It’s not capital. It’s commitment. From the power of emotional intelligence to scaling a 7-figure...

Struggling to close consistently? It’s not your pitch, or product; It’s your energy. In this episode of Sell Anything, JL and Kevin Trost (founder and president of Amenify, an AI-driven platform transforming home service sales) uncover what really drives elite performance in sales and entrepreneurship. It’s not just about overcoming objections, it’s about creating urgency with authentic energy, bu...

Surprisingly, Sales isn’t just about closing deals, it’s about how you lead,encourage, and build the Team around you. This episode explores how to overcome the stigma around selling by reframing it as a path to leadership and growth. It breaks down how to turn ego into productive drive, lead through influence rather than title, and build a sales culture that performs without constant oversight. Yo...

Learn how to increase sales without burning cash. In this episode of the Sell Anything Podcast, JL van Zyverden sits down with Jeremy Brockbank, CEO of Volcanic Retail, to reveal sales strategies that actually work in today’s fragmented market. They break down the difference between revenue and real profit, explain how to close big retail deals, and unpack the buyer psychology that drives results....

What if your story is the most powerful sales tool you have? In this episode, JL sits down with Ryan Stream again to unpack how vulnerability, trauma, and raw truth create lasting influence. From addiction and homelessness to national stages, Ryan’s journey shows why honesty connects, how value is built through pain, and what it really takes to lead without trying to save. This conversation covers...

Ryan Stream is not your average guest. He’s a man who’s been counted out, locked up, blown up, and broken -physically, mentally, and spiritually. And somehow, he’s still here… building businesses, raising leaders, speaking truth on stages, and pushing millions to stop settling and start climbing. In this conversation, we go deep into what actually builds character. It’s not money. It’s not fame. I...

Sales isn't about slick lines or high-pressure nonsense anymore. It's about trust, emotional intelligence, and knowing how to make people laugh without being a clown. In this episode of the Sell Anything Podcast, we unpack sales psychology that actually works in 2025. You'll learn how authenticity builds instant rapport, how to flip objections with the left turn, and why being real beats being per...