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Matt Plapp - America's Best Restaurants

Restaurant Marketing Secrets

Dive into Matt Plapp's top Restaurant Marketing Secrets. Posted daily, host Matt Plapp will take an in-depth look into what he sees in the Restaurant Marketing landscape. The three things Matt believes in when it comes to marketing are:A - Attracting your customer's attentionB - Build a database from that attentionR - Retaining attention in your databaseAnd, by the way, ABR also stands for America's Best Restaurants. (Duh!)Learn more about Matt Plapp by visiting his website at www. MattPlapp.com

N'hésitez pas à visiter le site du podcast et à soutenir son créateur : mattplapp.com

Auteur

Matt Plapp - America's Best Restaurants

Catégorie

Business

Site du podcast

mattplapp.com

Dernier épisode

23 oct. 2026

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Épisodes

The NFL & YouTube Know - Restaurant Marketing Secrets - Episode 159 16.01.2023

The NFL & YouTube just made a HUGE decision that should have you rethinking everything you THINK you know about restaurant marketing.  Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasb...

1 Thing Holding Your Restaurant Back - Restaurant Marketing Secrets - Episode 158 16.01.2023

It's not tough, but it needs to be fixed. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.plapp.com  

The Ultimate Restaurant Marketing Plan - Restaurant Marketing Secrets - Episode 156 13.01.2023

The Ultimate Marketing Plan = Daily strategic actions that create massive attention and exctitement around your restaurant. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaura...

Amazing Advertising Results & How To Evaluate - Restaurant Marketing Secrets - Episode 155 12.01.2023

It's not too often that you get to see massive results when you run advertising, but it can and SHOULD happen on some of your tactics.  The key though is to not let that cloud your judgement on everything you do, let's dicusss.  And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to c...

AI & Your Restaurant - Restaurant Marketing Secrets - Episode 154 11.01.2023

Artificial Intelligence is HERE and its only getting better.  Let's talk about a little AI for your restaurant. And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) Let's discuss And don't forget to check out  abru....

Your Restaurants Marketing Funnel & How 132 People Could Mean $1,000 In Sales- Restaurant Marketing Secrets - Episode 153 10.01.2023

You need funnels for your marketing and a LOT OF THEM!  In this podcast I talk about 6 funnels you should have and how for one of our clients a simple 132 person funnel could equal $1,000 in sales on a Monday night.  Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to...

Stop Renting Your Customer Base - Restaurant Marketing Secrets - Episode 152 09.01.2023

Advertising = RENTING!  Too many restaurants rely 100% on rented traffic, don't know what I mean?  Good, listen :) Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com w...

AI For Your Restaurant Marketing & Operations - Restaurant Marketing Secrets - Episode 151 08.01.2023

Artificial intelligence is here like never before, how are you going to adapt it to your restaurants operations and marketing? Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestresta...

What 1st Impression Does Your Restaurant Make? - Restaurant Marketing Secrets - Episode 150 07.01.2023

Your landscaping, your signage, the overflowing garbage can out front.  What's causing 1st time customers to turn around and go somewhere else? Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www....

Get Pissed - Restaurant Marketing Secrets - Episode 149 06.01.2023

Let's go, it's time to get pissed, to get angry and to get motivated like never before to take that ACTION needed to move the needle in a big way. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) w...

Part 3 - A Golf Seminar In Your Restaurant? - Restaurant Marketing Secrets - Episode 148 05.01.2023

Part 3 of the series, let's talk about how to do what I've talked about the past 2 episodes in your restaurant. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www....

Part 2 - How To Increase Sales Without SELLING - Restaurant Marketing Secrets - Episode 147 04.01.2023

Yesterday we talked about the golf seminar idea I created for The Golf Exchange, today let's talk about where that came from. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestau...

We Increased Their Sales 200% For The Holidays - Restaurant Marketing Secrets - Episode 146 03.01.2023

What opportunities are there in your business and how are you planning to DOMINATE THEM?  Today we rewind it to 2010'ish for a promotion we did with a client that took their November and December sales to new heights.  And their holiday sales to an EVEN HIGHER level. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restauran...

Make 2023 The Year Of Your SWAG - Restaurant Marketing Secrets - Episode 145 02.01.2023

Shirts, cars, hats, shoees, rings and heck EVEN MY AIR FRESHNER are all branded.   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com

Build Your Outsourced Team - Restaurant Marketing Secrets - Episode 144 30.12.2022

Stop trying to take this tough journey on your own, hire a coach.  More specificially hire these 3 coaches.... Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.m...

Smiles Are The Key - Restaurant Marketing Secrets - Episode 143 29.12.2022

Smiles, that's all I got today, listen to find out what I'm talking about. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com    

Building Your Marketing Plan - Restaurant Marketing Secrets - Episode 142 28.12.2022

Your restaurant needs detailed directions on how to grow.  You need a road map to the sales and profit goals you're creating, and it starts with a marketing plan.   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscri...

You're Marketing Your Restaurant WRONG - Restaurant Marketing Secrets - Episode 141 27.12.2022

Imagine if you turned on a tv and for the entire hour it was all ads, would you stay tuned in ? Imgaine if you turned on your favorite radio station and it was all ads, would you stay tuned in? WHAT if for some crazy reason you still get the newspaper, and every day every page was 100% ads....WOULD YOU STILL READ IT? The answer is NO, so tune in an let's find out how to fix this with your marketin...

4 Words That Will Change Your Restaurants Marketing Forever - Restaurant Marketing Secrets - Episode 139 26.12.2022

These 4 words will change your restaurants marketing FOREVER!  Massive Attention And Excitement....Let's Discuss. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com ww...

How To Drive 26,280 Visits - Restaurant Marketing Secrets - Episode 139 23.12.2022

What if I told you 1 TYPE of customer is capable of driving $1 Million+ in sales through 26,280 visits? Got your interest?  Have a listen!  Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.amer...

The Impact On Your Restaurants Sales Consistent Action Will Have - - Restaurant Marketing Secrets - Episode 138 22.12.2022

If you do 5 pushups per day for 1 year you agree that you'll be better at pushups than when you started and in better shape right?  What about if you make more video content every day the next 365 days vs what you did the past 365 days, your business will be in better shape, RIGHT?  Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketin...

The Chains Are Winning This Battle - Restaurant Marketing Secrets - Episode 137 21.12.2022

You have the advantage, you have the BIGGEST advantage. Let's talk about it.   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com

Restaurant Discounts & Promotions On Your P & L - Restaurant Marketing Secrets - Episode 136 20.12.2022

When you give away a product or discont it, you should not be hitting your food cost with that.  But where does it go?  Listen to find out:)   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.a...

LinkedIn For You & Your Independent Restaurant - Restaurant Marketing Secrets - Episode 135 19.12.2022

There's a VERY good reason I mentioned "Independent" in the title of this podcast and you're about to find out why.  I'll give you a hint, it's one of your biggest differiators over chains.   Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on...

Don't Click Fake Links - Restaurant Marketing Secrets - Episode 134 16.12.2022

Beware, don't click on fake links. Let's discuss And don't forget to check out  abru.online/deals   to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :) www.americasbestrestaurants.com www.mattplapp.com    

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