fr

Romeo Coston

Project W.I.R.E.™

Project WIRE is a long-form podcast exploring entrepreneurship, creative mastery, mindset, and the psychology behind building something meaningful. Hosted by Romeo Coston, each episode dives into the identity shifts, decisions, failures, and discipline that shape founders, creators, and high performers. This is not surface-level advice. It is about how builders think, how they move, and how they build with intention. If you are launching a startup, scaling a business, developing your personal brand, or leveling up your mindset, Project WIRE is for you. Entrepreneurship. Strategy. Identity.

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Auteur

Romeo Coston

Catégorie

Society

Site du podcast

podcasters.spotify.com

Dernier épisode

8 nov. 2026

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Épisodes

Potential Gets You Noticed, Capability Gets You Chosen | Carol Eid | S2 EP4 08.11.2026

🚨Same talent. Same opportunity. Completely different outcomes. The gap between them has a name. In this episode of Project W.I.R.E.™, Romeo sits down with Carole Eid, a strategic L&D consultant, leadership coach and facilitator with over 20 years of experience helping organisations develop talent, strengthen leadership and build systems for sustainable growth. Carole has spent two decades acr...

Creative Direction: Why You Must Know Yourself First | Axena | S2 E3 01.11.2026

🚨She can design your scent, your colour palette and your music after one conversation. She still cannot fully explain how. In this episode of Project W.I.R.E.™, Romeo sits down with Axena, a creative director whose work blends expression, intuition and human connection, who turns people’s inner worlds into something physical and visible. A documentary photographer and filmmaker with an interior d...

100K in Debt: The Price of Building a Business | Zachary Beckett | S2 EP2 (Part Two) 25.10.2026

🚨A recruiter can tell what salary you will accept within seconds. Most people never find out what gives them away. In Part 2 of this episode of Project W.I.R.E.™, Romeo sits down with Zachary Beckett, an entrepreneur, recruitment adviser and founder of The Professional Pyramid, who has built a business around helping professionals navigate their careers while challenging traditional approaches. Z...

The Unspoken Rules of Success in Dubai | Zachary Beckett | S2 E2 (Part 1) 18.10.2026

🚨A thousand jobs. A hundred thousand applicants. Most people never get past the filter. In this episode of Project W.I.R.E.™, Romeo sits down with Zachary Beckett, an entrepreneur, recruitment adviser and founder of The Professional Pyramid, who has built a business around helping professionals navigate their careers while challenging traditional approaches. Originally from the UK, Zachary has sp...

What If the Thing That Loved You was the Worst Thing For You? | RaSheem Fowler | S2 Ep1 11.10.2026

🚨He grew up with no comparisons, so he ran harder than anyone knew. Then the world handed him the scoreboard. In this episode of Project W.I.R.E.™, Romeo sits down with RaSheem, a podcast host and author originally from the Bronx, who talks openly about culture, self-accountability and rebuilding yourself from the inside out. Raised in the Bronx during hip hop’s golden years, RaSheem moved to the...

She Followed Her Mom Into The Garage And Found A Secret School | Michelle France | Ep 28 20.09.2026

🚨She lost her identity when her 20 year teaching career ended. Here's what she built in its place. In this episode of Project W.I.R.E.™, Romeo sits down with Michelle France, an educator, community builder and co-founder of Strategic Business Connect, whose career spans nearly 40 years across South Africa, Australia and Dubai. After more than two decades in school leadership, Michelle's r...

Why Success Is the Hardest Season You Will Ever Run | Dr. Loretta Sanders | Ep 27 13.09.2026

🚨She has three doctorates, one calling, and zero patience for people who quit at the first "no." In this episode of Project W.I.R.E.™, Romeo sits down with Dr. Loretta Sanders, an award winning author, international speaker, pastor and coach, who has spent two decades turning her own pivots into a framework for helping others move through theirs. Born in Pittsburgh and raised through th...

Why Your Best Business Habit Fails in the Middle East | Taqua Malik | Ep 26 06.09.2026

🚨 Two cultures. Two decades of experience. One woman fluent in both. In this episode of Project W.I.R.E.™, Romeo sits down with Taqua Malik, founder of Freedom Advisory and creator of Cultural OS, who has built her entire body of work around decoding the unwritten laws of Arab business culture. Born and raised in Riyadh, Taqua now helps expats and professionals navigate the Gulf with greater awar...

⚠️Side Hustle Trap 01.09.2026

💭 A side hustle stays a hobby until you decide it's not. Nobody is going to promote it to a real business for you. Unpacking the real line between a side hustle and a business, why staying on the side hustle side feels safe when it isn't, and what it actually takes to cross it. ✅ Why they can look identical from the outside but aren't ✅ The protection that's actually keeping it...

Breaking Bread: Why 1 Dinner Beats Every Marketing Channel | Gautam Ganglani | Ep 25 30.08.2026

🚨 What if your entire business strategy could be built on nothing but breaking bread? In this episode of Project W.I.R.E.™, Romeo sits down with Gautam Ganglani, the self-titled "Chief Energizing Officer" of Right Selection Corporate Events, one of the Gulf's leading speaker management and executive coaching firms, and founder of Breaking Bread & Co. After 30 years connecting gl...

⚠️Analysis Paralysis 27.08.2026

💭 More options were supposed to make this easier. Instead, they made you slower. Reasons why analysis paralysis actually happens, why it gets worse the more successful you get, and the one shift that gets you moving again. ✅ Why this isn't a thinking problem ✅ The reason it gets worse as you scale, not better ✅ A personal story about a decision that took a month instead of a week ✅ What a...

⚠️Brain Fog 25.08.2026

💭 You're not lazy and you're not losing your edge. If you can't think straight, there's a name for it, and it's costing you more than you realize. Breaking down what brain fog actually is, why it hits high-performing men especially hard, and the first move that actually clears it. ✅ Why it gets mistaken for laziness and goes unspoken ✅ The real sources stacking on top of each other without you...

She Changed Her Flight at 2am. Two Days Later, Everything Shut Down | Tiffany Lolonda Thomas | Ep 24 23.08.2026

🚨 She had zero clients, zero connections, and moved to Dubai in the middle of a war. Two months later, she closed her first deal. In this episode of Project W.I.R.E.™, Romeo sits down with Tiffany Lolonda, a Dubai-based real estate advisor, US Navy veteran, and founder of Lola's Realty Group. After a decade of real estate success in the US, Tiffany walked away from everything familiar and rel...

⚠️ Excellence Zone 20.08.2026

💭 Have you ever gotten really good at something and it still felt hollow? The four zones you can operate from in your work, and why most people spend their whole career getting better at the wrong one. ✅ The zone most people get stuck in for good ✅ The question that tells you which zone is actually running your life ✅ What separates competence from something dangerous to build an identity arou...

⚠️ Shiny Object Syndrome 18.08.2026

💭 You didn't fail the last three things you started. You just found something newer before you finished the first one. Do you have shiny object syndrome? ✅ The real reason new ideas feel exciting ✅ What separates a real opportunity from a distraction ✅ The question your gut already knows the answer to 🔔 Subscribe for daily transformation insights and weekly Project W.I.R.E. episodes. Read...

15 Years In Elite Households, Now She Builds The Standard | Lynsay Kilbane | Ep 23 16.08.2026

🚨 She spent 15 years inside the homes of the world's ultra-wealthy. What she saw changed everything about how she does business. In this episode of Project W.I.R.E.™, Romeo sits down with Lynsay Kilbane, founder of The Private Standard. After building a career as a professional governess inside some of the most elite, ultra-high-net-worth households across the UK and Middle East, Lindsay now...

The Psychology of Decision-Making | Paul Ngalame | Ep 22 09.08.2026

🚨 Why do smart people stay stuck even when they already know the right decision to make? In this episode of Project W.I.R.E.™, Romeo sits down with Paul Ngalame, a Dubai-based sales strategist, negotiation trainer, and creator of the CPC Method, a buyer-led communication framework built on tactical empathy, behavioral psychology, and decision architecture. After nearly three decades studying huma...

⚠️ The Identity Statement 30.07.2026

💭 Most people can't complete this sentence without stalling halfway through - not because it's hard to write, but because it's hard to be honest. Building a single sentence live that shows you exactly who you are, who you're becoming, and what you'll never trade away for a win.✅ The three prompts every real goal gets built on top of✅ Why a beautiful self-declaration on paper...

⚠️ The 5 Questions That Expose Why You're Actually Stuck 28.07.2026

💭 What if the real reason you're not moving forward has nothing to do with strategy? Five questions get asked before any real work begins, and most people can't answer three of them clean. ✅ The mistake almost everyone makes before fixing anything ✅ Why the same problem keeps returning in a different disguise ✅ The one word that exposes a fake value ✅ A real story about chasing the wr...

She Quit Playing Small - Now She's Changing How Women See Their Bodies | Hannah Murphy | Ep 21 26.07.2026

🚨 Whole-life success isn't about picking between your health and your career. If one area is falling apart, none of it is really working. In Episode 21 of Project W.I.R.E.™, host Romeo Coston sits down with Hannah Murphy, also known as Hannah Lucy, founder of The Reclaim Method. After a career in charity work and a leap of faith that brought her to Dubai just one year ago, Hannah now helps hi...

⚠️ The Hidden Language Nobody Taught You 24.07.2026

💭 What if the words someone says are the least important part of what they're actually telling you? Breaking down the hidden language running underneath every conversation, negotiation, and relationship: the body language, tone, silence, and nervous habits people use to say what they really feel before they ever say it out loud. ✅ Unconscious Habits ✅ Why most people react instead of ... ✅ Wha...

⚠️The Drama Triangle 23.07.2026

💭Are you the victim, the villain, or the hero in your own relationships, and do you actually know which one? Breaking down the Drama Triangle, the psychological framework running underneath toxic interpersonal relationships, burnout, and the same fights on repeat with different people. ✅ The three roles of the Drama Triangle and how guilt & blame are the glue holding the whole thing together...

I Turned Down $2 Million to Stay Aligned 19.07.2026

⚠️So many people are chasing achievement instead of alignment and it's costing them the life they actually want. The next title. The next salary bump. The next "win." None of it means anything if it's not pointing you toward what you actually want. It's about knowing the difference between what you want and what you think you should want. Signature framework: W.I.R.E. (Why, I...

From Teen Mom to Niche Accounting Firm Founder | Andrea L Richards | Ep 20 12.07.2026

⚠️ A plan set at age nine, a teenage pregnancy that could've derailed everything, and 35+ years later - a thriving business built on financial clarity and grit. In Episode 20 of Project W.I.R.E.™, host Romeo Coston sits down with financial strategist and founder Andrea L Richards for a candid conversation on resilience, reinvention, and building a business against the odds. With over 35 years...

I Saw Myself as a 4-Year-Old During Nassima Aboufarid 9D Breathwork | Ep 19 05.07.2026

🚨 She spent 13 years as a finance executive in oil and gas. Now she's Dubai's first 9D breathwork facilitator, and she's putting people in blindfolds to take them back to memories they forgot they had. In Episode 19 of Project W.I.R.E™, Romeo Coston sits down with Nassima Aboufarid, (founder of Intulife) breaks down what 9D breathwork actually is, why your body stores every word you never said, t...

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