Keys to the Market Podcast

Join us as we discuss authentic marketing on this week of Keys to the Market Podcast! From genuine storytelling to building trust with your clients, we explore the strategies and techniques that resonate and connect in today's crowded digital landscape. Discover how authenticity can elevate your brand and create meaningful relationships with your clients. 

Title work and title fraud are crucial topics in the realm of property ownership and real estate transactions. In this podcast, we delve into the intricacies of title work, exploring how it determines legal ownership of property and safeguards against title fraud. From understanding the role of title searches and insurance to identifying common red flags for fraudulent activities, we aim to equip...

This week on Key's to the Market Podcast we discuss brokers licenses! Have you been thinking about taking your broker course? Trying to decide what the pro's and con's are and if its worth your time? We discuss the different types of brokers, what the point of becoming a broker is, and what it takes to become a broker! Take a listen! 

With every job you run into working with difficult people. Especially in the real estate world.. As Real Estate Agents it's our job to walk our clients through their transaction with education and excpectations upfront so help avoid difficult situations. Join Lacy and Jessica as they discuss how they deal with working with difficult agents and clients!   

In Epiosde 17 we talk about time blocking, schedules, accountability, and more! Does time blocking really work? How do you time block? Do schedules create consistancy in your business? Take a listen to find out!  Let us know what tools you use to time block/creating schedules! We want to know what works for you! 

In this episode, we dive into the intricacies of obtaining a mortgage loan as a home buyer. Explore the step-by-step process from understanding credit scores to navigating different loan options. Jake Arey, with Verity Mortgage in Benton, Arkansas shares valuable insights, tips, and considerations to empower you on your home-buying journey. Whether you're a first time home buyer or looking to upgr...

In this episode of Keys to the Market we go over our MUST HAVE apps that we use daily in our real estate business from prospecting to marketing to saftey, we share it all!    Lacy and Jessica's MUST HAVE apps, Forewarn- Saftey  Canva Google Calendar  Capcut- Video Editor FREE TikTok Facebook (Meta Business Suite) - Schedule out content Linked In Cubicasa-(Measures floor plans)  Quickbooks- Track M...

Join us as we have a guest speaker this week on Keys to The Market Podcast! Jason Davis, attorney and owner of Davis Firm, PLLC in Little Rock, Arkansas joins us to go over some important topics that we see often in the real estate industry!  We dive deep into real estate law and litigation, the ins and outs of evictions, business and estate planning, plus we touch on the Corporate Transparency Ac...

Explore our processes of working with sellers in Episode 13 of Keys to the Market! From marketing strategies to navigating negotiations, we cover it all! Learn our process from the time of contact to the closing table!   

Explore the in's and out's of working with buyers in this episode! From understanding each buyers unique needs, to mastering negotiation skills, join us as we delve into the art of creating successful buyer-agent relationships. We go over our step by step process of how we handle working with buyers from the first contact to the closing table! 

In this episode of Keys to the Market we dive into the world of real estate and the strategies of working effectively with investors. Join us as we explore the crucial aspects of understanding investor goals, assessing risks, and tailoring investment strategies to meet their unique objectives. Lacy and Jessica share tips on conducting the research for the investors, identifiying off market propert...

Explore the ins and outs of property managment with us, this week in episode 9 of, Keys to the Market Podcast! We cover, How Jessica got started in Property Managment When to know its time to hire a property manager What property managment companies offer Whether you're a seasoned investor or just getting started in rentals join us to learn all things property managment!  If you have questions abo...

Unlock your success in your real estate business with our 2024 Goal Setting Episode! Join us as we share invaluble insights, strategies, and actionable steps to help you navigate and conquor your real estate ambitions!  Don't forget to download our free spreedsheet tracker to help you stay on top of tracking your real estate business in 2024!  Download and Copy Here: https://docs.google.com/spread...

In this episode, we welcome guest Rachel Coney to delve into the world of email marketing and newsletters. Rachel shares valuable tips on how to effectively utilize newsletters as a tool for nurture marketing, particularly in industries where clients may not need services regularly. She emphasizes the importance of keeping audiences engaged without direct sales or referral requests, offering a ble...

In this episode, we're breaking down the latest housing market trends in Central Arkansas. We talk about what we're seeing in our day to day real estate lives and also what the stats are saying on how the market is currently performing.  Topics Covered: Tips and tricks we recommend in this changing market What the shift is going from the market during Covid to now How you can promote and advertise...

Hey everyone, it's Jessica and Lacey here. In today's episode, we had a fantastic chat with Rachel Coney, a digital marketer with experience in social media in real estate. We got into how social media is always changing and shared some strategies for realtors to stay on top of their game. We covered everything from juggling personal and business accounts, creating posts that grab attention, to us...

In this episode of Keys to the Market, we delve into the intricate world of buyer's agency in the real estate industry. We will provide you with a comprehensive understanding of buyer's agency agreements, their importance, and the legal landscape surrounding them. Episode Highlights: 1. What is a Buyer's Agency? We start by defining what a buyer's agency is and how it impacts the real estate trans...

This week's episode is a spooky, fun one! We share some of the creepiest things that have happened to us during our real estate careers, and some of our fellow agents share as well! Tune in and listen to this episode to get you into the Halloween spirit.

It's Lacey and Jessica here. We're diving deep into the world of real estate databases, especially with the festive holiday season right around the corner. We're excited to discuss the importance of maintaining a robust database. It's our way of keeping up with past clients, leads, family, and so much more. Plus, we'll chat about the value of our sphere - the people around us, including our friend...

In this episode, We're getting into our initial years in real estate, sharing personal experiences and strategies that helped us build our businesses. We talk about the importance of prospecting, the evolution of the market over the years, and how we've had to adapt. From the significance of sphere leads and referrals to the power of social media and personal branding, we cover advice for both new...

Welcome to Keys to the Market, where we, Lacy Wilmoth and Jessica Parker, unlock the secrets of real estate success. Join us for a deep dive into our local market, featuring insights, tips, and stories from our community. In this episode, we're your virtual guides, revealing the latest market trends, showcasing hidden gems, and connecting you with local real estate professionals who can turn your...

Welcome to "Keys to the Market," your essential guide to the world of real estate, hosted by Lacy Wilmoth and Jessica Parker, proud residents of Saline County, Arkansas. Join us as we unlock the doors to real estate success, whether you're a first time home buyer, seasoned investor, or a realtor just trying to find your way in the real estate market.  Each week we dive deep into our local real est...