#Hashtags and Habits with Danni White

Social media has shifted from a straightforward platform to a complex business model focused on advertising revenue. This has made it more difficult for business owners to grow their audience and platform. The pressure to stay relevant and visible can be overwhelming, especially for small business owners who wear multiple hats. In this episode, I sit down with Melanie L. Denny, host of the Empower...

In this episode, Terri Alford, founder of TNA Financial Group, shares her journey from private school principal to full-time entrepreneur, offering insights on financial strategies for small business owners. She emphasizes the importance of time management, preparation, and emotional intelligence in entrepreneurship. Terri also discusses the necessity of a solid financial foundation before leaving...

In this episode, Amy Kuphal joins me in exploring the complexities of email marketing and lead generation. Amy's journey from fitness trainer to business coach to email marketing specialist provides valuable insights into crafting an effective email strategy. She highlights the importance of email marketing for businesses of all sizes, debunks common misconceptions, and shares practical tips for g...

In today's episode, we explore the branded merchandise sphere with Amanda Hofman, CEO and co-founder of Go To Market Studio. Amanda discusses the common pitfalls businesses face in branded merchandise and emphasizes the importance of creating fashionable, cool, and interesting designs that people actually want to wear rather than plastering logos on everything. Amanda Hofman is the entreprene...

In this episode, Terry Zelen shares his inspiring journey from a traditional marketing background to becoming an AI creative pioneer. We get an inside look at the innovative ways his agency leverages AI tools, from content generation and image creation to data analysis and campaign ideation. Listen in as Terry discusses integrating AI across omnichannel strategies while maintaining brand consisten...

Sammi Bivens, the founder and CEO of Digital Marketing Maven and Associates, shares her expertise in leveraging web design, social media, content creation, email marketing, and more to help entrepreneurs unlock their full potential. Sammi provides valuable insights into SEO, sharing practical tactics and tools for optimizing websites, images, and social media content for better visibility. Additio...

This episode is from an IG live that my friend Keocha LaFleur-Anders and I did a few months ago. Entrepreneurship—scratch that—building anything from the ground up is both exciting and challenging. It has its good days and bad days, but setting boundaries can help us build without burnout. Check out Keocha and Coffee Milk Media at: https://www.chestnutbooks.com . Resources Connect with Hashtags &a...

In this episode, Jordan King, a serial entrepreneur and expert on scaling businesses, shares her insights and strategies for sustainable growth. Jordan has built multiple successful ventures, including a half-million-dollar agency in just two years while pregnant and juggling two young toddlers. Jordan defines what scaling means to her and emphasizes the importance of a holistic approach, addressi...

This episode is from an IG live that my friend Keocha LaFleur-Anders and I did a few months ago. As book publishing company owners, we know all too well the challenges of being able to share our stories with the world. But when we do share our stories and create space for others, it is incredibly powerful and impactful. Check out Keocha and Coffee Milk Media at: https://www.chestnutbooks.com/ Reso...

In this episode, we talk about authentic online presence and purpose-driven entrepreneurship with Alitzel Guerrero, a podcast strategy consultant for spiritual entrepreneurs.  Alitzel shares her journey from a 9-to-5 job in advertising to becoming a mindfulness coach and video podcasting expert. She emphasizes aligning digital communication strategies with one's authentic self.  Alitzel...

Learning about people who find their true calling in unforeseen circumstances is always fascinating. Our guest shares an inspiring tale of transformation, shifting from civil engineering to fashion entrepreneurship and becoming an online educator. She has seamlessly blended her diverse experiences to create something remarkable for herself and her community. In this episode, I’m joined by Amber Re...

This episode is a cross-promotion with Jamie Drew and The Bliss Code. Check out The Bliss Code community here: https://www.facebook.com/share/j3uQHwdLBjYJV5pd/. In this episode, I talk about creating and elevating your personal brand. Resources: Connect with Hashtags & Habits: Subscribe to the soon-to-be #1 newsletter on the planet here: www.hashtagsandhabits.beehiiv.com  Follow us on IG:...

This episode is a cross-promotion with SwagHer Magazine. Check out my feature here: http://swagheronline.com/a-journey-into-strategic-marketing-with-danni-white/ In this episode, I talk about personal branding beyond social media and share examples of where and how you can leverage relationship building to grow your thought leadership through collaboration, networking, and other offline strategies...

In this episode, Jamie Drew, founder of The Bliss Code, shares her journey of overcoming burnout and self-neglect to embrace boldness and confidence as an entrepreneur. She discusses the importance of self-care, embracing your authentic self, and overcoming imposter syndrome.  Jamie offers practical tips for incorporating mindfulness, creativity, and a connection with nature into your daily r...

In this episode, I am on the other side of the microphone, chatting with Alicia Hill on the Business Growth Trailblazers Podcast. I share how more visibility (digital or in-person) can lead to better and bigger profits as a small business owner. Resources: Connect with Hashtags & Habits: Subscribe to the soon-to-be #1 newsletter on the planet here: www.hashtagsandhabits.beehiiv.com  Follo...

In this episode, Keocha LaFleur-Anders, founder of Chestnut Publishing House and Coffee Milk Media, shares her insights on leveraging storytelling for business success, content creation, and community building. Drawing from her journey as a minority woman entrepreneur and author, Keocha discusses overcoming fears of judgment, constructively embracing feedback, and self-care's role in creativity. S...

In this episode, I’m joined by content strategist Mel Daniels from Sydney, Australia. Mel shares valuable strategies from her book "The Power of Content," emphasizing the importance of authentically aligning one's content creation with one's core values, beliefs, and natural strengths. She introduces her innovative framework of four content creator archetypes to help listeners identify their innat...

In this episode, Jeanette Woods, a UX professional, design strategist, and CEO of Sketch and Form joins me to discuss human-centered and inclusive design principles. We discuss the importance of cultivating deep empathy for the people we design for, involving the community in the design process, and ensuring accessibility and functionality for all users.  Jeanette shares insights on her propr...

Welcome to another episode where Scott Gabdullin, a Canadian entrepreneur and founder of Authority Factors, joins me. Today, Scott shares his valuable insights into effective search marketing strategies tailored for small businesses.  With his diverse experience spanning computer engineering to entrepreneurship, Scott shares insights into brand building, leveraging paid advertising platforms...

In this episode of the #Hashtags and Habits podcast, I discuss how a well-timed and well-planned content distribution strategy can help you engage and convert your target audience. Content creation is not enough. Content distribution is essential to reaching the desired results in your marketing strategy. This episode will show you how to create a well-structured content distribution plan This is...

Unlock the secrets to achieving clarity in your business vision and aligning your company's structure, culture, and processes with that vision. In this episode, seasoned business consultant and coach Bridgette Moody shares her invaluable insights and proven strategies for transitioning from corporate life to entrepreneurial success.  From her decades of experience, Bridgette reveals the trans...

In this episode, I’m joined by Dwayna Williams, the co-founder of TGND Consulting. She shares her entrepreneurial journey and the importance of storytelling for effective public relations (PR) and marketing. She also addresses some common misconceptions about PR and emphasizes that a strategic process requires a cohesive marketing plan to build brand awareness over time through compelling narrativ...

In this episode, Kevin Williams, a world-class certified speaking coach and bestselling author, joins me. Kevin shares his inspiring journey from struggling with a marketing agency to becoming a sought-after speaker and coach. He provides valuable insights on crafting compelling stories and narratives using the "9 Cs of Storytelling" framework.  Kevin also offers insights for business owners...

In this episode of the #Hashtags and Habits podcast, I discuss how a well-timed and well-planned content distribution strategy can help you engage and convert your target audience. Content creation is not enough. Content distribution is essential to reaching the desired results in your marketing strategy. This episode describes how to research your target audience through various channels. This is...

In this episode of the #Hashtags and Habits podcast, I discuss how a well-timed and well-planned content distribution strategy can help you engage and convert your target audience. Content creation is not enough. Content distribution is essential to reaching desired results in your marketing strategy. This episode describes how you should research your target audience through various channels. Thi...