Future Commerce

What makes a brand meaningful? We sought to answer this question in our recent report, Nine by Nine: 81 Brands Changing Our World . In this episode, we sit down and reflect on the report and the categories included, and even talk about what is coming up in Part Two . Nine by Nine: What Is It and How Was It Received? Nine by Nine is our report that asks the question “What makes a brand meaningful?”...

Local commerce is making a comeback and the digital realm is crucial to its success. OfferUp strives to create a platform that enables anyone to buy and sell locally. Nick Huzar , CEO of OfferUp joins the show to discuss how they're evolving with local commerce. The Potential for Secondhand Commerce Nick loves to build and create things. While having a baby on the way, he needed to clear a room an...

Joseph Ansanelli, CEO at Gladly and friend of Future Commerce, sits down with Phillip & Brian to talk about Gladly’s 2020 Consumer Expectations report. Now more than ever, consumers expect a much more personal experience than ever before, and Phillip, Brian, and Joseph discuss practical ways eCommerce brands can exceed those expectations. Hosted by Simplecast, an AdsWizz company. See https://pcm.a...

How was Sunday born?  Lawns are the 3rd largest crop by land area: 40 million acres of land. “You can’t purport to have a deep care for carbon sequestration and soil and the way we treat land, runoff, and environmental issues and not think about [lawn care].” - Coulter Lewis A typical managed lawn gets 5x the amount of pesticides per acre than an industrial farm. In starting Sunday, Coulter saw th...

We have some big news here at Future Commerce! The Stairway to CEO podcast is joining Future Commerce. Every Tuesday, Lee Greene, host of Stairway to CEO will bring you fresh and insightful interviews with CEOs and Founders, highlighting their journey to leading a company. You don't want to miss it! Like & Subscribe to the Stairway to CEO podcast to catch the official relaunch on June 23. Hosted b...

Diversity and Transparency It’s important to instill trust into diverse founders. Transparency in businesses allows for a culture to be built that is proud to be shared. Instagram account Pull Up or Shut Up has held brands accountable for their diversity numbers and has had many brands go transparent in their diversity numbers. “The culture of your business is built in your first five hires.” A br...

Today, Brian sits down with Julie Bornstein, former COO of Stitch Fix, currently launching the personally curated shopping app, The Yes . What is The Yes? How does an AI-integrated shopping app differ from traditional retail or eCommerce experiences?   THE YES AND THE NEED FOR TECHNOLOGICAL INNOVATION Julie has been working in the industry since the beginning of eCommerce and has always seen new i...

Brian chats with Melanie Travis, founder of Andie Swim . How has COVID affected Andie and similar direct to consumer brands? How might we shift our approach from product-centered advertising to building a direct brand-to-consumer relationship?    MELANIE AND THE CREATION OF ANDIE SWIM   Melanie tells her history and experiences building up to creating Andie. Melanie’s experiences with brand storyt...

Phillip and Brian are joined today by Ingrid Milman Cordy . How have brands contributed to community-based fanaticism or an individualized mindset? How has COVID-19 affected the online and in-person consumer experiences? What residual effects will the pandemic have on consumer experience? How can we be innovative in staying ahead of the curve on these changes? PELOTON, MIRROR, AND THEIR DIVIDING L...

Show notes coming soon. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Main Takeaways: Somehow Google Docs has become the future of eCommerce, or ecommerce or E-Commerce or however everyone wants to spell it (eCommerce is correct) There's a virtual mall in Google Docs, and it's insanely cool Phillip may or may not be really into Jurassic Park Brands are finding "scrappy" new ways to get feedback from their customers eCommerce has become the name of the new...

Christina Stembel joins Brian to discuss what the last few months has looked like from a CEO and owner of a "nonessential" business's perspective. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Brian sits down with Ariel Kaye, CEO and founder of Parachute Home to discuss innovation in crisis as a home goods brand. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Gen Z founders Lesley De La Uz of LUDU, Madison Semarjian of Mada, and Chris Meade of Crossnet join the show to discuss their journeys as some of the first Gen Z founders in the retail world. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal data for advertising.

Main Takeaways: We have a super exciting guest this week, and she used to work for the happiest place on earth Brian's not on the show this week so, things might get a little dark Does anyone do branding better than Disney (probably not) What does the future of commerce, the future of brands, the future of this planet even look like anymore? Was February Two Months or Two Years Ago? Since time has...

"I think that eCommerce only grows as we move forward, as people are being forced to realize the benefit of shopping online." Today's interview unpacks the eCommerce investment and technology adoption efforts of DTC consumer electronics and home automation brand, Wyze. Hosted by Simplecast, an AdsWizz company. See https://pcm.adswizz.com for information about our collection and use of personal dat...

"What we are Witnessing is the Humanity of Love" is a phrase that shook us in this interview. Brands like Rhone, M. Gemi, Cotopaxi, and more have banded together to raise hundreds of thousands of dollars for COVID-19 relief in a matter of days. On pace to raise over one million dollars in the month of April alone, they have gained the attention of over 60 other brands ready to join their...

Klaviyo's Director of Product Management joins us to talk about Klaviyo's COVID-19 response and their sudden transformation into a collaborative media organization. Using their own data and insights, as well as consumer research, they're helping businesses make real-time decisions during the economic fallout of coronavirus. Main Takeaways: What does the next generation and cutting edge commerce ev...

We point out some bright spots in the wake of COVID-19 and offer up our help to businesses needing to obtain grants from the SBA at this time. Future Commerce is offering assistance to SMB eCommerce businesses who need help applying for Small Business Administration Disaster Recovery loans. Drop us a line at hello@futurecommerce.fm and we'll do our best to get you the right resources. Links: 1909...

Phillip and Brian sit down with Kiri Masters to talk about how the ongoing Covid-19 pandemic is affecting the world of DTC. Main Takeaways: Kiri Masters , the Founder of Bobsled Marketing and author of Amazon for CMOs , joins Briand and Phillp in this week's episode. How is eCommerce being affected by Amazon restrictions on nonessential products? The world has entered an unprecedented period of so...

Main Takeaways: Phillip and Brian are joined today by research guru, Rachel Swanson , founder of Method + Mode which gives bespoke insights for brand growth. First, Brain and Phillip give a COVID-19 update. The trio review Rachel’s work on Future Commerce’s Vision 2020 Report and reflect on the process of the research and give their own insights to the findings. Rachel makes data come alive and cr...

Hey, Phillip from Future Commerce here. I'm so glad you're listening. I want to tell you a little bit about what makes future commerce so special and different than every other e-commerce podcast on the market today. The first thing is that we believe that commerce connects people. This is all about people. Commerce is what brings people of disparate backgrounds and races and creeds together. No m...

Main Takeaways: Brian and Phillip are joined in today's episode by guest host extraordinaire, Ingrid Cordy , the Vice President of Global E-Commerce and Consumer Experience at e.l.f. Cosmetics . The direct to consumer industry is taking a shift towards profitability, and significant changes are happening to accompany it. Why are smaller companies expected to innovate and scale entire categories? L...

Main Takeaways: In the final episode of this season of Step by Step, Brian and Phillip are joined by Dan Nephew , the Director of System Operations at Lovepop . Lovepop offers robust customization options for its products and needs a rich tech stack to manage the fulfillment of such unique orders. How can you best use data to inform your business decisions and what technology can aid in your decis...

Main Takeaways: Grant Van Kirk , the Head of Finance at ROKA , joins Brian and Phillip in this episode of Step by Step. A single, all-encompassing tech solution is not always the best choice for your business and diversifying your tech stack can minimize integration demands. How do you decide when it is time to add a piece of software to your tech stack? Fulfillment expectations are higher than ev...