Financially Incorrect

Most people experience nightlife from the dancefloor. Few understand the business, risk, and financial pressure behind it. In this episode of Financially Incorrect, Barrack sits down with Big Nyagz DJ, producer, and co-founder of Mass House to unpack what it actually takes to build and operate one of Nairobi’s most talked-about venues. From running a profitable photography studio straight out of h...

Creativity may be what draws people into the food world, but building a sustainable brand around it requires discipline, reinvention and smart financial decisions. In this episode of Financially Incorrect, we sit down with Mandi Sarro, culinary director, author and founder of Miss Mandi Throwdown, to unpack the business journey behind one of Kenya’s most recognisable food brands. From working at s...

Real estate is often seen as the ultimate path to wealth in Africa. Buy land, build property, and hold it. But what happens when much of that wealth is locked in physical assets that are difficult to sell, transfer, or convert into liquid capital? In this episode of Financially Incorrect, Barrack sits down with Edward Kirathe, founder and CEO of Acorn Holding Group Limited, to explore how property...

At 12 years , he could barely read. Years later, he was managing $1.3 billion in public funds. Aeko Ongodia’s story is not motivational. It is structural, he grew up in Entebbe, missed six years of formal schooling, and was kicked out twice. Nearly illiterate as a teenager, he taught himself to read using discarded books and relentless repetition. That discipline would later carry him into institu...

The creative industry often looks effortless from the outside. Viral content, brand partnerships, and online visibility create the illusion of overnight success. But behind every creator is a financial journey shaped by risk, loss, and long term discipline. In this episode of Financially Incorrect, we sit down with Wixx Mangutha, a two time award winning animator and Pulse Art influencer building...

Corporate paid her KSh 140,000 per month. She quit to sell flowers. In this episode of Financially Incorrect Business Edition, Becky Kibe Mureithi, founder of Blooming K, breaks down the real numbers behind building a floristry business in Kenya. In just two years she has sold over 700 bouquets and gift packages, opened a physical shop on Kimur Road, generated KSh 350,000 in one Valentine’s Day, a...

Architecture looks glamorous from the outside. Towering buildings, real estate booms, billion-shilling developments. But how much do architects actually make in Kenya? In this episode, we sit down with Henry Musangi, architect and Managing Director at Planning System Services Limited, to unpack the financial reality of building a career in architecture both in Kenya and the United States. From ear...

Everyone sees the party. The real story happens behind the scenes. In this episode we go behind the stage lights and into the real business of live events with Frankie the Brand, an event promoter and consultant who has helped bring global artists and major experiences to Kenya. From early beginnings at Homeboy Radio to organizing large scale concerts featuring international stars, Frankie shares...

Sales is often misunderstood as persuasion, personality or natural charisma. In this episode , we sit down with Kelvin Kuria, the man who turned sales from a "hustle" into a repeatable, scalable science. From managing multi-million Euro budgets at Unilever to becoming a Commercial Director at Kenyan Originals, Kelvin’s journey is a masterclass in negotiation, mindset, and money. Access a...

Tracey Gachie’s journey is proof that resilience, strategy, and bold financial choices define success. From navigating imposter syndrome, pivoting from accounting to marketing, managing African major brands, and thriving as a content creator, she shares the highs, lows, and lessons of a decade shaped by career shifts, love, and life transitions. Access all our links in one place: https://lnk.bio/F...

What does it really take to build a fashion brand in Kenya when local work is rarely valued at premium price? Scovia Miruka, founder and creative director of Hawi read to wear, shares her raw money journey shaped by loss ambition and ownership from selling second hand clothes to pay her school fees to leaving a stable job and pricing a dress at KES 10,000 that changed everything. She reflects on g...

Eliud's money story didn't follow the usual script. Before insurance offices, boardrooms, and BIMA TV, there were matatus, fruit crates, daily cash, and survival decisions. In this episode, Eliud opens up about the uncomfortable middle. The phase where income grows but discipline slips. Where loans feel like progress until they don’t. Where mistakes teach harder lessons than success ever c...

What happens when you do everything right and life still doesn’t follow the script? In this episode of Financially Incorrect, we sit down with Dr Gladys Ngetich, a Kenyan engineer, Rhodes Scholar, Oxford PhD graduate and former MIT postdoctoral researcher, to talk about the parts of success people rarely admit out loud. Gladys grew up in Kuresoi South, excelled academically at JKUAT, graduated wit...

Suraj didn’t “blow up.” He toiled. From playing Hindu temples in his hometown of Kisumu, to DJing for drink vouchers, to taking years just to make his first KES 100,000 from music - this wasn’t a fast story. It was a patient one. He gave his early earnings to his mum. Got told “not yet” more times than he can count. So he stopped waiting. He built Gondwana alongside Euggy and two friends. Captain’...

In this episode, we sit down with Dorothy Ooko — former French lecturer turned Nokia and Google Communications leader — to explore the financial mindset behind her incredible career pivot. Dorothy shares how she went from teaching at KU and USIU to leading communications across Africa at two global tech giants — despite having no PR background. She opens up about disciplined money habits, avoiding...

On this episode of Financially Incorrect, we sit down with Allan Mutuma, founder of Brown Cap Developers, to break down how he transitioned from corporate finance into building a fast-growing real estate business in Kenya. Founded in 2021, Brown Cap Developers has completed projects worth ~KES 400M and sold units totaling ~KES 500M in under four years — largely through personal networks, referrals...

Sir M is one of Kenya’s most exciting new-age DJs, and this episode breaks down exactly how he got here. From dropping out of university with his parents’ support, to chasing a music career that never took off, Sir M shares the real story behind the pivots, setbacks, and discipline that shaped his journey. He walks us through his process — how he built his sound, sharpened his craft, and positione...

In this episode, we dive into the untold story of Eric Thimba — the Kenyan who left for the US to chase a degree, came back without one, and had to rebuild his life from zero. He talks about drifting through his early years, finding direction much later in life, stumbling into his first business, and eventually cofounding Mookh Africa before uprooting everything and starting again in Uganda. It’s...

Thinking of buying your first home in Kenya? 🏠 This video walks you through everything you need to know about getting a mortgage backed by Kenya Mortgage Refinance Company (KMRC) — from eligibility criteria to the step-by-step process for securing an affordable, long-term home loan. We explain how KMRC works, how it partners with banks and SACCOs, and how you can take advantage of its fixed-rate,...

Monicah Etemesi is a Nairobi-based entrepreneur, wedding planner, and luxury events stylist, best known as the founder of Pritt Events, a company she built from the ground up in 2020 at the height of the pandemic. Raised in Kitale by a resilient single mother after losing her father at age 10, Monicah credits her strength and drive to the example set at home. Pritt Events has grown into a respecte...

Agori Korbandy, founder & CEO of Nit Studio, takes us through her raw, unfiltered money and business journey, from launching her first creative studio at 21 with millionaire dreams, to losing an entire year of growth to a toxic relationship that drained her finances, focus, and self-esteem. She opens up about burning through her earnings, funding a partner’s lifestyle, and pretending to “keep...

In this Uganda Edition of Financially Incorrect, Patricia gets real about the money behind content creation, side hustles, and navigating Kampala’s rising cost of living. She shares how she paid her own university tuition through influencer gigs, why she refuses to live a fake lifestyle, and how balancing a corporate banking job with content creation shaped her financial discipline. Patricia break...

In this episode, Ed Magema, co-founder of Universe and senior strategist at NCBA sits with Barrack to unpack his journey from a humble childhood of strong tea mornings and githeri lunches to developing elite study systems that took him to Harvard. He explains why he chose to leave the U.S. during the era of Michael Brown and Eric Garner, return home, and build his career in Kenya. Ed opens up abou...

In this episode, Barrack sits down with Brian Wathome, the founder of Charge On The Go and Games On The Go to share how he built two thriving tech businesses from scratch. From renting power banks at nightlife venues and airports to launching a skill-based gaming platform on the M-PESA Mini App, he reveals how networks, timing, and innovative thinking unlocked these opportunities. Learn how Charge...

Kendi sits down with Barrack to share how growing up in a single-room mabati house, walking long distances to school, and constantly relying on other people shaped her earliest beliefs about money and possibility. She opens up about battling a deep scarcity mindset, earning a first-class degree in finance only to realize she hated the field, and taking an 8K-a-month internship instead of a secure...