Did I Do That?

Gabe and Sean are joined by the show’s musical director, Nica Mork, to talk through puppet-making, the aesthetics of Korean skincare, and how Bruce Wayne lost his fortune. Plus: Gabe’s Gauntlet and Design Student Confessions! You can find Nica Mork as Veronica Mork on LinkedIn, or on Instagram as @slumptownn . You can also hear the music Nica has been putting out throughout this and every episode!...

Co-hosts Gabe and Sean take their first steps into Did I Do That?: First Steps to talk through Airbnb’s Frutiger Aero, the BREATHTAKING geometry behind the Pepsi Smile, and Prince’s font floppies. Plus: Gabe’s Gauntlet and Design Student Confessions! You can find about Gabe Bidney as @gabe_bidney on Instagram, or on LinkedIn as Gabriel Bidney. Gabe leads PSUGD Design Club, which you can find about...

Starting out in design can be like taking your first steps. To learn how to walk, you have to do a lot of falling down, too. That’s why we made Did I Do That?: First Steps , a miniseries about designers who are just starting out, and the things we stumble through while learning what this field is all about. It’s hosted by Sean Schumacher, a design teacher, and Gabe Bidney, a design student. On eac...

Could it be? Did I Do That?’s season 6 finale is also our especially nice 69th episode?! In this world, it’s possible! Illustrator, art director, and soft-spoken metal-hardcore singer Colin Strandberg joins Sean to talk about his design mistakes, as well as vehicle wraps, The Family, and Sonic’s wallet woes. You can find all kinds of Colin’s design and illustration work up on his website, colinstr...

Say goodbye to solvable problems because Did I Do That? is back! Thom Hines (Professor of Interaction Design at Portland State University) joins Sean on the pogcast to talk about early 2000s burner culture, fake search engines, and the tireless Tom Hanks. You can stream Happy Ending on either Prime Video and Fandango starting on June 27, so keep your eyes on both of those services to see it, or fo...

Let a new Did I Do That? light a fire under your ass! Legendary illustrator Lisa Congdon joins Sean to talk about what’s in teachers’ dreams, poetry awards, and hamster wheels. You can find Lisa’s work all over the internet, but why not visit her website at lisacongdon.com first! There, you can find her work, classes, and more. Lisa is on Instagram as the one and only @lisacongdon . If you happen...

We’re wreaking havoc but at least we’re not raging a-holes! Advertising idea guy and art dude Peter Yue joins Sean to talk about Jeff Bezos’ hedge fund, Las Vegas bartenders, and the most terrifying thing Gen Z found inside Pandora’s Box. You can find Peter online at peteryue.com , or very rarely on the ‘gram at @peteryue . This episode was recorded April 13, 2025 in the Rat’s Nest (well before Th...

Call in the pygmy goats and have Gunther pour you a hot cup of cereal, because a little indie show called Did I Do That? has hit the midpoint of season 6! Merchandise Designer and Design YouTube powerhouse Kel Lauren joins Sean to talk about anniversary cereals, the intersection of goth and twee, and what a rock star does with three grand. You can find Kel all over the internet, from their website...

Feeling too arty for the nerds and too nerdy for the artists? Did I Do That? is the sweet spot for you! The great Ben Barry (co-founder of the Facebook Analog Research Laboratory and founder of Nonlinear) joins Sean to talk about edible arrangements for Spring, the secondary market for guillotines, and realizing that it’s time (for Frasier) to move on (from the hit NBC sitcom Frasier ). You can fi...

Call up the Michaels and bust out as many classroom gimmicks as you can because Did I Do That? is wrapping up our trip to the Old Bay (aka San Francisco) by going back to school. The legendary Bob Aufuldish (partner at Aufuldish & Warriner and Professor of Design at CCA ) joins Sean in Bob’s San Anselmo studio to talk about designer golfballs, the challenge of being taken seriously as a young...

We’ve clawed our way here to San Francisco for the season 6 premiere of Did I Do That?! The incredible Alyssa Walker (Creative Director at WIRED ) joins Sean to talk about where new toys come from, grind mode, and the Miyazaki of Rite Aid. The best way to see Alyssa’s work is to subscribe to WIRED , which comes in print and digital subscriptions and starts as low as $10 for the first year. Better...

Everybody who's ever tried to make something has done it: ball up a terrible idea and throw it in the trash before anyone else managed to get their eyes on it. When you do creative work for a living, though, mistakes just come with the territory. Did I Do That? gives designers a chance to get some fresh eyes on that ball of shame while showing it who's boss by laughing about it. Every other Thursd...

We're closing out our inter-season break yet another thing that's new to you—and in this case, everybody else, too—the world premiere of a new video podcast! Ali Hart 's new show The Snack Table takes some of the strangest snacks out there and gives them the taste test you frankly may have both wanted to see and feared in equal measure. It's easily one of the funniest things I've ever been involve...

To kick off 2025, Did I Do That? is turning back the clock back to the waning days of Brat Summer for Fontroversy , live at the AIGA Design Conference! Host Lena Hall (freelance designer) and producer Sean Schumacher (Host of Did I Do That? and Ass’t Professor at PSUGD) talk through type’s best known knock-off(?), Arial. Is it a grotesque Frankensteining or merely a case of typeface carcinisation?...

We’re kicking off the new year at Did I Do That? with something old, something new (to some of you), and something borrowed, so don’t be blue: it’s our live show from Seattle Design Festival 2024! Seattle’s own Terry Marks joined Sean on the mainstage in Lake Union Park to talk through Hey Reb!’s proportions, the curse of eternal life (via stock photo modeling), and InDesign’s spellcheck dictionar...

Thanks for listening through Season 5, everybody, and hope you enjoyed the grand finale with the amazing Ely Kim! Season 6 is coming in February 2025, but in the mean time, we'll be tiding over the new year with a run of audio from our 2024 live events that you may not have heard before! Those shows are a lot of fun and I'm so excited to finally get so share them here with you. I'm also taking thi...

It’s the finale of Did I Do That? Season Five* and our third anniversary—this really must be the best of both worlds! Fellow Las Vegas ex-pat Ely Kim (Senior Creative at Wieden+Kennedy) joins Sean to talk about childhood limousine dreams, the weird science behind casino carpet, and memorable fast food mascots. Be sure to listen through to the very end—you won’t(?) regret it! You can find Ely and h...

The penultimate episode of Season 5 is bringing the receipts! Multidisciplinary designer and artist Libby Landauer joins Sean to talk about Facebook Marketplace bargains, the pitches the Mad Men didn’t win, and the best place to get a polish in the Bay Area. Libby can be found all over the ‘net, including on Instagram @libland . You can also see some of their work, including Slutheby’s Live Auctio...

Tell the rowdy boys to get ready, ‘cause we’re busting out the spray mount and the museum board to present a brand new episode of Did I Do That?! Melissa Delzio (freelance designer and founder of Portland Design History) to talk about the dangers of MTV Spring Break, robocalls, and the peacemaker. You can find Melissa all over the internet, starting at her website meldel.com ! That’s where her ann...

The Simpsons switches formats to horror anthology series this time of year, so shall Did I Do That? —we’ve got a collection of some of the scariest design disasters, missteps, failures, and goofs that have haunted designers this past summer at Future Fonts & Friends 2024! How can our anonymous designer ghosts find peace when haunted by a trifecta of specters in the form of opening up your lett...

Hey—come out and play! Creative Director (and international Five Guys diner) David Chathas joins Sean to talk about what’s missing from Barstow, testing your apple expertise, and becoming The Caveman. Just don’t forget about us—we have ideas! David can be found all over the internet, including his incredibly named website, bestgraphicdesignerintheworld.com . He can also be found on the website for...

Is it profane? Is it irreverent? Why not both! Jen Wick (Creative Services Manager at the Port of Portland) joins Sean to talk about the gateway drug that is Sassy magazine, waxing your layouts, and the lessons life teaches us about futility and precarity. Get ready for a rude awakening! You can find Jen Wick’s work on her freelance studio website, fortwick.com . You can also see her team’s work a...

Call your counselor back up to the bridge, because Season Five… Guys Burgers and Fries continues! Tomi Lähdesmäki (Director of Brand and Creative at Pair of Thieves) joins Sean to talk about labeling your save icons, post-vacation acclimation, and Jerri Springer’s wildest moments—live and uncensored. You can find Tomi’s work with Pair of Thieves, including the aforementioned picture of Jerri himse...

Be like a pile of dust and get swept up in the excitement! Did I Do That? is back for Season Five*! Jez Burrows (iconography designer for Instagram at Meta and creator of the Threads logo) joins Sean to talk the most expensive way to ride a roller coaster in 2008, twee commutes, and Sliding Doors. *…Guys Burgers and Fries You can find Jez’ work on his own site, jezburrows.com , which is also where...

THREE big pieces of news! #1: Season 5 is coming on Thursday, September 5! Now is a great time to get subscribed and ready—we've got a killer roster already lined up and you won't want to miss it! #2: If you weren't able to get out to our Seattle live show as part of Seattle Design Festival, not to worry! SDF has published a video of the whole show to their YouTube channel that you...