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Spotlight Marketing + Branding

Center Stage

A podcast featuring interviews with small business owners and industry experts to help you solve the marketing and business development challenges that come with running your own firm.

N'hésitez pas à visiter le site du podcast et à soutenir son créateur : www.buzzsprout.com

Auteur

Spotlight Marketing + Branding

Catégorie

Business

Site du podcast

www.buzzsprout.com

Dernier épisode

30 oct. 2026

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Épisodes

032 - Publishing a Book with Paula Black 11.08.2021

Having your own book is a huge boost to your credibility and one of the best business development tools you can have. This week, Paula Black returns to talk about the whys and hows of writing and publishing your own book. If you'd like help with this process, contact Paula at paula@paulablack.com for a free guide on the book publishing process, as well as to see how she can personally help yo...

031 - Exploring the Legal Side of Crypto with Attorney Yev Muchnik 04.08.2021

The world of cryptocurrency is an exciting new prospect for humanity that opens the door for so many possibilities. One of those is that it can create a new set of legal issues that will require lawyers to step up. This week, we're joined by legal crypto expert, Attorney Yev Muchnik. She tells us all about what cryptocurrency is, outlines ways it can be incorporated as a new practice area, an...

030 - Building Your Marketing Foundation with Danny Decker 28.07.2021

You may have marketing efforts in place for your firm, but is it a cohesive strategy? Do you have ongoing systems in place to ensure a regular stream of business? This week on Center Stage, our old friend Danny Decker joins us to talk about the mistakes he's seen lawyers make with their marketing, why email is so under-utilized, and the downsides of focusing too much on SEO. Check out Danny&a...

029 - Improving Your Communication with Dave Tester 21.07.2021

Do you know what your intake process is like? Do you know if it's easy to call your office? Dave Tester joins us this week to talk about how he uses the DISC assessment to tailor his communication with different salespeople, how you can use DISC to help understand your team, and how to overcome obstacles on the phone with different personalities. Check out Dave's work at www.godavetester...

028 - Maximizing Your Technology with Daniel Steinberg 14.07.2021

You have your tech, and you have a practice management system. Now it's time to get the most out of it. This week, Daniel Steinberg from Clio joins us to talk about the ways you can get the most out of your practice management system and other technologies and get a great ROI from your investment. Contact Daniel at daniel.steinberg@clio.com and check out his webinar happening July 21st - http...

027 - Going Remote (or Not) with Shaun Buck 07.07.2021

Covid forced a lot of businesses to go remote in 2020. Did you consider it? Are you still thinking about making the switch now? Shaun Buck from The Newsletter Pro recently made the majority of his business fully remote, and he joins us to talk about that decision and how you can potentially make it work. Want to learn more about The Newsletter Pro and Shaun Buck? Request a copy of Shaun's new...

026 - Finding Your Niche with Attorney Marc Wasserman 30.06.2021

**Explicit Content Warning** Despite what you may think, niching down in your law practice does NOT limit your opportunities as an attorney to make more money and achieve that elevated expert status. This week's guest on Center Stage, Attorney Marc Wasserman (better known as one of the Pot Brothers at Law), is a great example of how hyper-focusing on a niche can open up a huge number of doors...

025 - Creating Content for Your Law Firm with Lawyerist's Laura Briggs 23.06.2021

Having informative, educational content is the true foundation for any law firm marketing strategy. This week, we're joined by Laura Briggs from Lawyerist to discuss what kind of content lawyers should be creating, where they should be promoting it, and more! Visit www.lawyerist.com to learn more and subscribe today!

024 - How to Generate Referrals Without Asking with Stacey Brown Randall 16.06.2021

Referrals are a huge part of a lawyer's business, but many struggle with generating a good amount to help them grow. Stacey Brown Randall learned about the power of referrals the hard way and has now built her life around helping business owners generate more referrals, and do so without even having to ask! Learn more about Stacey and her program at www.growthbyreferrals.com and www.staceybro...

023 - Learning to Delegate with Garrick Pursley 09.06.2021

Stress and other negative health complications have plagued the legal industry for years, and much of it stems of lawyers refusing to delegate many of their tasks. This week, we're joined by Garrick Pursley of De Novo Review to talk about the benefits of delegating the legal and non-legal work that takes up a ton of your time as you try to run your business. Learn more about De Novo Review at...

022 - Running an Automated Firm with Attorney Justie Nicol 02.06.2021

Is your firm automated? If not, you could be losing a lot of precious time doing things that a simple automation can do in just a few seconds. This week's guest, attorney Justie Nicol, has built several automations for her firm and joins us to talk about the ways it has improved the way she works.

021 - Changing Your Firm's Name with Attorney Antonio Jimenez 26.05.2021

At some point in your law firm's life, you'll likely need to change names. Most attorneys do this when they add a partner. However, if your law firm isn't named after you and your partners, it allows you to create a consistent brand that can outlive any attorney on staff. This week's guest, attorney Antonio Jimenez, recently went through a rebranding of his firm and talks about...

020 - Being a Productive Solo with Attorney Neil Tyra 19.05.2021

This week, we're joined by Attorney Neil Tyra to discuss how you can be a more productive solo when it comes to the computer you use, the apps you employ, and the workflows you create. As an attorney who spent time working in the tech industry, he knows all the tricks to becoming as productive as possible. Check out Neil's podcast, The Law Entrepreneur, as well. He has over 275 episodes...

019 - Selling Your Services with Steve Cashdollar 12.05.2021

You can't do the legal work you love doing if you can't close consultations. Your marketing can only take you so far, so when it comes down to you and a prospect at a consultation, it all depends on how well you can sell your services. Steve Cashdollar has built his business on helping professionals sell their services and become trusted advisors in a working relationship, and he joins u...

018 - Succeeding on TikTok with @PortCityAttorney Brandon Pettijohn 05.05.2021

TikTok has exploded as a social media platform over the last year, which means it's another opportunity for people and businesses to gain exposure. Does it fit within a law firm's marketing strategy? It's worked for some, including this week's guest, Brandon Pettijohn AKA @PortCityAttorney. He has already amassed nearly 400,000 followers and has over 7 million likes on his post...

017 - Maximizing Your Bar Membership with Attorney Dennis Kainen 28.04.2021

For most attorneys, bar membership is required, so why not make the best of it? Being active in your bar association(s) can lead to a lot of great opportunities and even make your job easier. Attorney Dennis Kainen has spent many years actively working in bar associations and joins us to talk about what he's learned. Learn more about Dennis and his firm at https://wkm-law.com/

016 - Creating a Great Work Environment with Attorney Lewis Landerholm 21.04.2021

Happy employees are more productive and help you reach your growth goals. That's why this week's episode is focusing on how to create a great work environment. Attorney Lewis Landerholm has mastered this and it has contributed to his firm's growth from a single office to multiple locations in Oregon and Washington. Check out what he has to say about his hiring and office management...

015 - The Data-Driven Law Firm with Attorney Chris Clark 14.04.2021

Attorney Chris Clark has built his law firm around being "data-driven." What does that mean, how does it impact your firm, and how does it potentially put BigLaw out of business? Chris explains it all in this week's episode!

013 - Leveraging Technology in Your Law Firm with Attorney Lindsey Sharp 31.03.2021

Technology makes our lives easier! The same is true for your law firm. This week we're joined by attorney Lindsey Sharp as she talks about how the tech she's implemented in her firm has saved her time and money, and how she has passed those savings on to her clients. 

012 - Going Solo with Attorney Jeremy Baker 24.03.2021

Are you thinking about taking the leap and opening your own firm? Attorney Jeremy Baker was in your shoes at one point, and he decided to take the leap. Now, he's running a successful solo practice and joins us to talk about his experience and provide some insight on his journey. Learn more about Jeremy at www.buildchicagolaw.com , as well as his other venture, Operation Palmtree, which aims...

011 - Measuring Employee Performance with Attorney Tania Bartolini 17.03.2021

This week, Marc Cerniglia and attorney Tania Bartolini sit down to discuss the importance of measuring your employees' performance. Does your team have KPIs that you track and hold them accountable for? Does your team truly understand the "why" to their job? Check out this great discussion for tips on getting the most out of your team!

010 - The Challenges of a Virtual Legal World with Attorney Jason Canales 10.03.2021

When Covid shut down the legal world, the industry had to pivot, forcing it to finally embrace a more digital way of conducting business. Attorney Jason Canales has been at the forefront of this transition as a litigator and joins us to talk about what he's seen and where he believes the legal world is headed when it comes to virtual legal proceedings.

009 - International Lawyering with Stephan Grynwajc 03.03.2021

 What considerations should US attorneys make when dealing with legal cases that involve international clients or issues? Our guest, Stephan Grynwajc, has focused his entire practice on international law and was gracious enough to join the show to talk about the mistakes he's seen, as well as his approach to blending issues that reach across borders.

008 - How to Build a Million-Dollar Firm with David Hall 24.02.2021

Hitting $1 million in revenue is a huge milestone for every law firm. Unfortunately, there's not a guidebook on how to do it. This week's guest, David Hall, has helped turn Hall Benefits Law into a multimillion-dollar law firm, and he shares the things he learned along the way to help reach that goal.

007 - Embracing the Future of the Legal World with Julie Steinbacher 17.02.2021

What does the future of the legal world look like? Julie Steinbacher from Million Dollar Solution sits down with Marc to talk about technology, marketing, and running a law firm in an increasingly virtual world. 

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