Spotlight Marketing + Branding
Center Stage
A podcast featuring interviews with small business owners and industry experts to help you solve the marketing and business development challenges that come with running your own firm.
N'hésitez pas à visiter le site du podcast et à soutenir son créateur : www.buzzsprout.com
Auteur
Spotlight Marketing + Branding
Catégorie
Site du podcast
Dernier épisode
30 oct. 2026
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Épisodes
Disney Magic That Creates Clients for Life feat. Vance Morris 18.09.2025 25:02
🚀 Discover how former Disney leader Vance Morris helps law firms and professional service businesses transform ordinary client service into unforgettable experiences. In this conversation with Danny Decker, Vance reveals why client experience is the ultimate referral engine, how to create “Oh my God” moments that keep clients talking, and the small touches that turn loyal clients into lifelong ad...
AI, Scaling Smarter, and the Secret to Loyal Clients feat. Tyson Mutrux 13.08.2025 35:33
🚀 Discover how Tyson Mutrux built a thriving personal injury firm, scaled nationwide, and stayed profitable without falling into the overstaffing trap. In this conversation with Danny Decker, Tyson reveals why your current clients are your most overlooked marketing goldmine, how AI agents can revolutionize your practice, and what it really takes to build a loyal client base that fuels referrals f...
How to Safeguard Your Firm Against Cybercrimes feat. Steven Kennen 30.07.2025 26:52
🛡️ Law firms are increasingly under siege — and most don’t even realize how exposed they are. In this episode, Danny Decker sits down with Steven Kennen of Proactive IT to unpack the real threats facing small and solo law firms today — from AI-powered phishing scams to shockingly common missteps in two-factor authentication. You’ll learn why DIY tech setups are a ticking time bomb, how cybersecuri...
How to Get Your Law Firm Unstuck feat. Jackie Kibler 23.07.2025 30:12
🧠 Ever feel like your law firm is running you instead of the other way around? In this episode, Danny talks with EOS Implementer Jackie Kibler, whose no-BS, people-first approach has helped law firms go from disorganized and reactive to structured, scalable, and sane. Jackie shares how EOS (the Entrepreneurial Operating System) gives law firm owners the tools to clarify vision, align their team,...
The Law Firm Systems You Can’t Afford to Skip feat. Tamara Philabaum 11.06.2025 21:02
🚨 Most law firms don’t fail because of bad lawyering — they fail because of broken systems. In this episode, operations expert Tammy Philabaum shares the critical processes too many firms overlook, from intake follow-up to hiring mistakes that cost time and trust. Whether you’re overwhelmed, understaffed, or just tired of duct-taping your workflow together, this conversation will help you build a...
Stop Tolerating, Start Leading feat. Vanessa Shaw 04.06.2025 28:16
Most law firm owners are stuck not because they’re doing the wrong things—but because they’re tolerating too many of them. In this episode, Vanessa Shaw breaks down the mindset shift from practitioner to CEO and why shedding low-value tasks is the first step toward building a law firm that serves you . If your firm feels heavy, this episode is your wake-up call. 📌 Key Takeaways A million-dollar q...
How to Escape the Law Firm Grind with Systems That Actually Work feat. Adam Ouellette 28.05.2025 24:12
⚙️ Feeling stuck in a never-ending loop of admin tasks, burnout, and 15-hour days? In this episode, former lawyer and law firm owner Adam Ouellette reveals the exact systems he used to reclaim his time, scale his practice, and finally walk away—on his own terms. If you’re ready to stop surviving and start designing a practice that runs with less of you, this is the blueprint. 📌 Key Takeaways Why...
150 - Elevating Your Financial Stability with Susanne Mariga 13.12.2023 28:25
Ever wondered how to transform your business's financial stability and increase your profits? We're joined by Susanne Mariga, a CPA and fractional CFO with two decades of expertise. Susanne shares the revolutionary Profit First model, a strategy that has been a game changer in our own business. We dive into the basics of this model, shedding light on the importance of having multiple ban...
149 - Unlocking the Art of Rainmaking with Elise Holtzman 06.12.2023 33:17
Do you ever wonder how lawyers seem to bring in an endless stream of clients? This week's guest, Elise Holtzman from The Lawyer's Edge, shares the secrets behind the art of rainmaking. We dive into Elise's personal journey, from practicing law to becoming a coach and trainer, and how she uses her knowledge to help lawyers transform into successful rainmakers. This concept, more than...
148 - Decoding the Kolbe Assessment with Dominic Loffredo 29.11.2023 31:08
Ever wondered how your cognitive instincts influence your professional life? This week we're joined by Dominic Loffredo, a certified Kolbe instructor, to cover this unique personality test that measures the cognitive part of the mind. We examine how the Kolbe assessment varies from other popular personality evaluations such as Myers-Briggs and CliftonStrengths. We explore how each Kolbe mode...
147 - Propelling Success with Authenticity with Erin Hatzikostas 22.11.2023 38:02
Can revealing your authenticity propel you to success? Erin Hatzikostas, founder of B Authentic Inc., joins us to share her personal journey of how authenticity fuelled her rise in the corporate world. Erin’s unique leadership style, characterized by a robust dedication to her message, offers a refreshing perspective on standing out in the professional space. Erin further unpacks her Six Principle...
146 - Stepping into Disaster Preparedness with Jeffrey Weiss 15.11.2023 30:53
Picture your business caught up in the chaos of a disaster - may it be natural or manmade. Panic-stricken employees, clients bombarding you with questions, and a leadership team that is clueless about what to do next. Sounds like a situation you never want to be in, right? That's why we're talking with Jeffrey Weiss, founder of the Disaster Preparedness Network. Jeffrey provides an overv...
145 - Embracing Change and Navigating Your Career with Nicole Andrews 08.11.2023 28:20
Get ready to be inspired as we discuss the power of understanding others, building credibility, and how having diverse passions paired with self-belief can lead to you chasing your dreams (even if that means no longer being a lawyer). This week we're joined by career coach Nicole Andrews and explore how disrupting the status quo can create unforeseen opportunities. Nicole emphasizes the neces...
144 - Mastering Law Firm Efficiency and Client Experience with Julie Perez 01.11.2023 31:45
This week we sit down with Julie Perez from Leap Legal, who guides us through the unique productivity hurdles that different types of lawyers encounter, the role of continuing education, and the cruciality of compliance in legal practice. We then dive into the complex, yet critical aspects of trust account money, compliance, record keeping, and assembling a dream team. We discuss the lack of busin...
143 - Building an Effective Intake Team with Chris Mullins 25.10.2023 26:24
Get ready to transform your law firm's intake procedures with actionable insights from Chris Mullins, the Phone Sales Doctor. This episode promises to deliver crucial tips on building an effective intake team in your firm, putting the spotlight on both inbound and outbound sales. Chris guides us through the necessity of a well-devised system to convert digital leads aggressively and the impor...
142 - Navigating Life as a Young Lawyer with Kelly Sturmthal 18.10.2023 32:00
This week, we unravel the unseen challenges young lawyers encounter as they're just starting out and underscore the necessity of grasping the business side of law, regardless of where your legal career takes you - be it in the corporate realm, a law firm, or government service. We also uncover the integral elements for crafting a successful legal career. We touch on critical aspects such as i...
141 - Discovering Your Genius Zone for Business Success with Emily LaRusch 11.10.2023 21:39
Are you ready to tap into your genius zone? Our guest, Emily LaRusch, founder of Back Office Betties, shares her insights on how to discover the activities that leads to effective delegation for tasks outside our genius zone. We also talk about team building and the vital role it plays in business growth. Emily brings her expertise to the table, providing tips on being a leader who nurtures and de...
140 - Mastering Trust Building and Credibility in Legal Marketing with Michael DeLon 04.10.2023 37:14
Join us in an enlightening conversation with Michael DeLon, founder of Paperback Expert, as we delve into trust-building and how it transforms prospects into committed clients. We spill the secrets on how to elevate your content game, cutting through the noise, and making your brand the go-to expert, using platforms such as blogging, videos, social media, and emails. Learn why the pros like Gary V...
139 - Text Marketing Tactics to Boost your Law Firm's Success with Alex Levin 27.09.2023 28:52
Ever thought about text message marketing for your law firm? This episode takes you into the heart of this powerful communication tool with our guest, Alex Levin, Co-Founder and CEO of Regal.io. Alex is an expert in B2C technology and he shares enlightening insights into how law firms can leverage text message marketing to foster meaningful customer relationships. In this episode, we cover key str...
138 - Mapping Out Political Campaigns with Strategist Matt Krayton 20.09.2023 40:22
Do you have political aspirations? Want to know what it takes to navigate the complexities of running for office? Join us as we pick the brain of Matt Krayton, founder and principal at Publitics and a seasoned political campaign manager. Matt breaks down the journey of a political campaign, from choosing the right office to run for, to understanding the jurisdictional requirements and the formalit...
137 - Choosing the Perfect Legal Marketing Partner with Fractional CMO Josh Ramsey 13.09.2023 43:08
Ever wondered how to select the perfect marketing partner for your business? This week we chat with fractional CMO Josh Ramsey, who brings his vast experience to the table as we navigate the complex world of marketing partnerships, with an emphasis on comprehending the value of your investment beyond just the price. Our conversation takes a deep dive into working with ad agencies. Josh speaks of t...
136 - Beating Burnout in the Legal Industry with Dina Cataldo 06.09.2023 35:34
Burnout is prevalent among business owners, especially in the legal industry. This week we're joined by lawyer coach (and former lawyer herself) Dina Cataldo to talk about what burnout looks like, how it starts, and how to overcome it. Check out Dina's podcast and learn more about how she can help you at www.dinacataldo.com/busylawyer Follow Spotlight Branding for more! Facebook: www.fac...
135 - Taking Control of Your Law Firm with Dr. Steven Kirch 30.08.2023 43:59
Do you run your firm, or does it run you? This week we're joined by Dr. Steven Kirch from The Profit Minds to discuss various areas where business owners get taken over by their own firm such as hiring, delegating, and more. Learn more about Dr. Kirch at www.profitminds.net and check out his Profit Minds Podcast wherever you listen to your favorite shows. Follow Spotlight Branding for more! F...
134 - Finding and Keeping the Best Employees at Your Law Firm with Molly McGrath 23.08.2023 33:30
We know how time-consuming and stressful it can be to find the right talent for your firm. It's also hard work keeping them! This week, we're chatting with Molly McGrath from Hiring & Empowering on what the current job market looks like, how to properly sell your business to attract the right talent, and how you can keep your employees engaged and feeling fulfilled. Learn more about...
133 - Chunking Your Law Firm with Julie Steinbacher 16.08.2023 43:31
This week, we're providing you with a framework to help you be more productive! It's called "chunking," and it has been mastered by attorney (and owner of 5 other businesses) Julie Steinbacher. Join us as she breaks down the elements of chunking and how you can do it for yourself. Learn more about Million Dollar Solutions' upcoming Dementia Focused Practice events at demen...
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