Wes Towers
Built. Trusted. Chosen.
Featuring proven leaders and marketers in trades and construction Real, unscripted, unedited and raw lessons from trades and construction founders, leaders and marketers. We dig into growth, scaling, hiring, margins, and how to be built, trusted and chosen.
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Auteur
Wes Towers
Catégorie
Site du podcast
Dernier épisode
6 oct. 2026
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Épisodes
Hire Ops Before Sales, the Trade Business Move Most Owners Get Wrong | Peter Wesley 21.04.2026 37:31
If you run a trade or construction business, you’ve probably felt it: plenty of work, plenty of effort, but cash is tight, the phone never stops, and the business only works when you do. In this conversation, I’m joined by Peter Wesley to unpack what actually changes when a contractor moves from “muscle and hustle” into a business that runs with clarity, consistency, and breathing room. We’ll talk...
How Builders and Trades Scale with Systems, People, and Purpose | Jay Meacham 14.04.2026 35:42
Most trades and construction businesses don’t stall because the work is bad. They stall because leadership, cash flow, systems, and people start breaking under growth. In this episode, I sit down with Jay Meacham to unpack what changes when a great operator becomes the owner and suddenly has to lead. We talk about the hidden “ceiling” most builders and trade businesses hit, why getting clear on yo...
The Hiring + Culture Playbook for Construction Teams That Stay | Roggen Frick 07.04.2026 34:15
Most trades and construction businesses don’t stall because of workmanship. They stall because the business gets bottlenecked by people, process, and the unsexy stuff like logistics. In this episode, I sit down with Roggen Frick from Bear Iron Works to unpack what it really takes to build a company that scales: spotting a niche, learning fast in “round one”, rebuilding properly in “round two”, and...
The 30-90 Day Marketing Reset for Trades & Construction Companies | Laura Zahariou 31.03.2026 38:52
Most trades and construction businesses don’t have a marketing problem, they have a clarity problem. When messaging is vague, everyone competes on price, margins shrink, and trust is harder to win. In this episode, I sit down with Laura Zahariou to unpack what “senior marketing leadership” looks like without hiring a full-time Head of Marketing. We talk about getting clear on who you serve, what y...
How Trades & Construction Owners Stop Doing It All and Become the CEO | Chris Gilman 24.03.2026 41:39
In this episode of Built. Trusted. Chosen. , I sit down with Chris Gilman to unpack the turning point that forced him to stop running his business “in his head” and start building a real company with people, systems, and accountability. We get practical about what to delegate first, how to hire (even if you’re not great at HR), why financial clarity matters more than most owners think, and how to...
Charge for Value (Not Hours) to Win More Profitable Construction Clients | Brad Hebner 17.03.2026 36:39
In this episode of Built. Trusted. Chosen ., I sat down with Brad Hebner to unpack what actually gets trades and construction businesses chosen, even when they’re not the cheapest. We talked about breaking the hourly-rate mindset, why niching down makes growth easier (not harder), and how simple communication systems and automations can build real trust before you even arrive on site. You’ll take...
The Pre-Feasibility Shortcut Builders Use to Build Trust Before the First Site Visit | Avi Kaufman 09.03.2026 33:17
Zoning, overlays, hazards, setbacks… for builders, the “can we even build here?” question can kill momentum before the job even starts. In this episode of Built. Trusted. Chosen. , I sat down with Avi Kaufman from FutureLot to unpack how builders in the USA are using pre-feasibility to get clear, property-specific answers fast, qualify leads earlier, and build trust before the first site visit. We...
Stop “Doing It All”, Build Systems That Let Your Trade Business Grow | David Forster 03.03.2026 30:11
If you’re leading a trades or construction business and it still relies on you for every decision, every fix, every “quick question”, you don’t have a team problem. You’ve got an operating system problem. In this episode of Built. Trusted. Chosen. , I sat down with David Forster (Dave) to unpack what it really takes to scale a trades business without burning out. We talked about the messy early da...
Storytelling That Gets Trades and Home Services Found in the AI Era | Kyle Bailey 24.02.2026 31:25
AI is flooding the market with “good enough” marketing. For trades and home service businesses, that makes it harder than ever to stand out and get chosen. In this episode, I sat down with Kyle Bailey to unpack why storytelling is no longer optional for contractors, trade businesses, and home service owners who want to stay visible as search and AI evolve. We talked about how story connects direct...
The Cash-Flow Traps That Sink Construction Businesses (And How to Avoid Them) | Dustin Young 17.02.2026 34:31
In construction, growth can look incredible right up until cash flow collapses. You can be flat out, fully booked, and still get sunk by payment terms, big material outlays, and poor forecasting. In this episode, I sat down with Dustin Young , a fractional CFO who helps construction companies build financial clarity, stronger cash flow, and more predictable profitability so owners can scale withou...
The 3 Pillars That Take Trades and Contractors From 7 Figures to 8 | Dan Bamper 08.02.2026 37:49
Most trades and construction businesses don’t fail because they’re bad at the work. They fail because they take the wrong jobs, price from scarcity, and don’t have the numbers to see what’s really happening until it’s too late. In this episode of Built. Trusted. Chosen. , I sat down with Dan Bamper, a fractional CFO who works specifically with contractors and trades businesses. We got practical ab...
Stop Hiring “Warm Bodies” in Construction and Start Hiring for Fit | Traci Austin 01.02.2026 33:11
Most trades and construction businesses aren’t struggling because the work is hard. They’re struggling because hiring turns into “whoever shows up”, expectations stay fuzzy, and trust gets chipped away in a hundred small moments. In this episode of Built. Trusted. Chosen. , I sat down with Traci Austin to talk about what actually creates retention in construction. We unpack how to hire for genuine...
How AI Cuts Noncompliance and Cost Blowouts in Construction Projects | Dennis Dixon 25.01.2026 34:38
Most trades and construction businesses don’t lose money from one big mistake. They lose it from a hundred small “interpretation” mistakes that turn into RFIs, rework, delays, and budget blowouts. In this episode, I sat down with Dennis Dixon to unpack why noncompliance is the thread tying together so many project failures, and how AI is already being used on-site in practical ways (often by the p...
From change orders to clarity: de-risking construction projects | Eugene Gershman 18.01.2026 30:37
Trust in construction is getting hammered, and when clients shop like it’s online retail, everyone loses. Lowest bid wins, corners get cut, change orders explode, and reputations get dragged. In this episode, I’m joined by Eugene Gershman from GIS Companies. Eugene’s come up through a construction family, ran contractor operations, and now focuses fully on development management. We get into what...
From Tools to Team: Scaling Trades & Construction Leadership | Dr Andy Neillie 11.01.2026 32:07
Most trades and construction businesses don’t stall because of a lack of work. They stall when the owner becomes the bottleneck due to a lack of leadership. In this episode, Dr Andy Neillie breaks down the real-world leadership shifts that help construction business owners and leaders scale: clearer expectations, better conversations, stronger trust, and a culture that doesn’t rely on you being ev...
Escape the Owner Prison and Build a Sellable Trades Business | Richard Walsh 04.01.2026 43:08
If you’re in trades or construction and the business can’t run without you, you’re not “busy”… you’re boxed in. In this conversation with Richard Walsh, we unpack what really keeps contractors stuck on the hamster wheel, and how to rebuild a business that creates time, profit, and options (including a real exit). Richard’s story includes massive wins, losing everything, and the hard reset that for...
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