Blunt On Business

If you're a Seed or Series A founder planning to “coast” through the summer you’re leaving your next round on the table. In this episode of Blunt On Business , Rich Laster unpacks why re-engaging past clients is your single most overlooked growth move and how the most successful early-stage founders turn summer slowdowns into a pipeline of referrals, insights, and reactivation deals. These fiv...

If you’re a Seed or Series A founder treating summer like a slowdown, you’re playing yourself! In this episode of Blunt On Busines s, Rich Laster reveals the five revenue-building tactics top founders use in Q3 to outpace competitors who are waiting for the fall to get back to work. Investors are👀 watching, and those who execute now are the ones to get funded, scale faster, and finish 2025 strong...

If your Q3 plan is "survive the summer," you're already losing Q4.In this episode of Blunt On Business, Rich Laster breaks down the five strategic moves growth-stage founders need to make now to finish 2025 strong …especially in this flat, cautious market where capital is limited & outcomes are scrutinized. Whether you’re a Seed or Series A founder, investor-backed operator, or i...

You paid for the CRM. Your team is “using” it. So why are deals slipping through the cracks—and revenue stalling? In this week’s Blunt On Business live session, Rich Laster calls out the 3 most frequent CRM misuses destroying sales performance in B2B organizations. If your CRM isn’t actively helping you close deals and retain clients, it’s a liability, not a tool. This episode shows you how to fix...

You’re getting leads. You’re taking calls. But deals aren’t closing, and you can’t figure out why! In this Blunt On Business live session, Rich Laster breaks down the 3 silent killers of conversion that are keeping your sales pipeline bloated and your bank account stressed. Whether you’re a founder, CEO, or the one-person sales team, this episode will help you diagnose what’s really blocking your...

Today's episode needs no description!! We need to talk about your business revenue growth; how's it going? Are you closing deals? I urgently want to hear from you in the comments, or direct message via any of our links at RichLaster.com Getting your business on track before this summer is over demands action now!!!

Let’s cut the fluff! If your business isn’t generating enough real profit to outpace inflation, you’ve got no business taking a vacation. In this unapologetically honest episode of Blunt on Business , Rich Laster calls Founders and CEOs to rise above cruise-mode and leverage summer for strategic growth. Inside this episode: 🔥 Summer Slump = Strategic Goldmine: While others snooze, you work! Use t...

In this 🔥 episode of Blunt on Business, we're cutting through the fluff and focusing on what actually drives consistent sales : a Unique Sales Proposition (USP) that lights the way for your Ideal Client Profile (ICP). Here’s what we break down: 🧠 Your USP is the Magic Inside Your Value Prop – If your Value Proposition is the engine, your USP is the spark. Without it, you're just another...

In this Blunt on Business episode we’re getting tactical, and brutally honest about how to sell to both first movers and second movers in your industry. 🎯If you’re only targeting early adopters, or only going after cautious laggards, you’re leaving serious revenue on the table! Here, you’ll learn: 1️⃣ Understand the First Mover Mindset – These buyers want innovation, speed, and a competitive edge...

If your business feels like it's all hustle but has lost its heart, you're building on broken ground.  This episode isn’t about playing small, it’s about playing real. 🎯 If you’re tired of chasing income without impact, this is your wake-up call.   In this Blunt on Business episode, Rich Laster exposes thedisconnect killing most entrepreneurs’ momentum: a profit plan with purpose.  We div...

Great product; no traction?!😳 This Blunt on Business episode tackles the harsh truth behind why innovation alone won’t save your sales. Even giants like Tesla can miss the mark—and if you’re a growing founder or B2B leader, you can’t afford to do the same. 🎯We break down the 3 critical alignment keys most companies ignore when wondering why no one's buying: 1️ Spiritual Alignment – If you do...

Trying to close bigger deals but, stuck in "we'll think about it" land??! In this Blunt on Business episode, Rich Laster breaks down how to reverse engineer closing a big deal by getting down to the truth of if you’re the person to do it!   🎯 Here's the reverse-engineered roadmap to go from talk to truth: 1️⃣ Big Deal Signed & Paid – What happens in the deals that actually c...

You think your SaaS is brilliant? That’s not enough! In this episode of Blunt on Business , we break down why selling your software successfully starts with a mindset shift—from believing in your features to proving your value with actual user feedback . Here’s what you’ll learn: 1️⃣ Assumption Kills Sales – Why thinking your SaaS is “great” means nothing if your users don’t agree. 2️⃣ Your Data I...

Struggling to close deals consistently? A CRM designed around your business might be the missing link. In this episode of Blunt on Business , we're cutting through the noise to show you why your CRM isn't just a database—it's the backbone of your sales process. 📌 Here’s what you’ll learn: 1️⃣Your CRM = Your Sales Playbook – Track every deal, follow-up, and conversation so nothing falls through th...

🚨 No Unique Sales Proposition? No Problem! Many business owners get stuck overthinking because they lack the perfect Unique Sales Proposition (USP) to close deals. 💡 Here’s the truth: Deals are won through relationships, problem-solving, and consistency—not just catchy taglines.  In this episode of Blunt on Business , we’ll break down how to sell successfully without a “perfect” USP by focusing...

Are you losing deals just because you’re not following up the right way, OR AT ALL??! Most sales don’t happen on the first call, email, or meeting. The follow-up is where the real money is made . Too many business owners either give up too soon or come off as desperate and pushy. In this episode of Blunt on Business , we’re diving into how to master the art of follow-up without annoying your prosp...

📈 You have a Value Proposition—but is it actually making you money? Having a great Value Proposition is key but knowing how to use it in your marketing and sales process is where the real magic happens. In this episode of Blunt on Business , we’re breaking down how to turn your Value Prop into sales-generating messaging across three key areas: 1️⃣ Inbound Marketing – How to attract leads by using...

Struggling to close deals? It might not be your product   …it’s your message. In this episode of Blunt on Business , we’re cutting through the noise to talk about the #1 sales tool most business owners overlook: your Value Proposition. If you can’t clearly explain how you deliver value, you’re losing deals before you even start. Here, Rich will break down: 1️⃣What a Value Proposition really is: ho...

AI is powerful but, is it the right choice for your business’ tech leadership? Many small and mid-sized companies are considering AI-driven solutions yet, a Fractional CTO brings proven strategies and human expertise that AI simply can’t match. In this episode of Blunt On Business we cut through the noise and break down three critical reasons why hiring a Fractional CTO is the smarter investment o...

What do the Superbowl-winning Philadelphia Eagles and elite business leaders have in common? A Championship Mindset. In this episode of Blunt On Business, we break down threegame-changing lessons from the Eagles’ dominant victory over the Chiefs—and how you can apply them to win more deals, grow revenue, and dominate your market. 📈 Takeaways You Can Apply Today: 1.  Relentless Preparation – Why t...

Struggling to convert leads into paying💰 clients? The secret isn’t more leads—it’s a smarter approach to B2B conversion. In this episode of Blunt On Business , Rich Laster breaks down the 3 key stages of lead conversion and the one crucial strategy you need at each stage to boost revenue. Key Takeaways for Business Owners: 🎯 Stage 1: Be found—leverage SEO and valuable content to attract the righ...

Inflation doesn’t have to 🤕hurt your business! In this episode of Blunt On Business, Rich Laster shares 7 straightforward strategies every business owner can use to protect profits, reduce costs, and stay competitive. 🎯 Key Takeaways for Business Owners: Pricing Power: Differentiate your offerings to justify premium pricing. Product Optimization: Eliminate low-performers and prioritize high-marg...

Unlock Hidden Profits: Leveraging What You Have Many business owners chase new leads, bigger opportunities, and increased resources—but what if the secret to significant revenue growth is already within your grasp? In this episode of Blunt On Business, Rich Laster breaks down how to tap into your existing assets - your current clients, network of friends, and industry giants to unlock hidden profi...

Welcome to Blunt On Business: Cutting Through the Noise! Scaling your customer base doesn’t have to mean draining your budget. In this episode, Rich Laster dives into the strategies that allow you to grow smarter, not harder—attracting more customers while keeping expenses under control. What You’ll Learn in This Episode... The Growth Assumption: - Why “more customers = higher expenses” is a myth....

Scaling your business to new heights doesn’t have to mean sacrificing your health, happiness, or product quality. In this episode of Blunt On Business, we debunk the “Hypergrowth Myth” and share sustainable solutions to grow your business without burning yourself—or your business—out. Key Points Covered in the Episode: 1️ The Hypergrowth Myth • Why the "By Any Means Necessary" mindset is a dangero...