Beyond the Needle: The Aesthetics Business Podcast

In this weeks episode, host Emily Ruse dives into the most common social media pitfalls that aesthetic practitioners face and offers actionable strategies to overcome them. Whether you’re running a busy aesthetics clinic or just starting out, this episode will help you navigate social media with clarity and purpose, so you can build a strategy that attracts and converts your ideal clients. By focu...

In this episode , Emily is joined by the award-winning Dr. Sophie Shotter, founder of Illuminate Skin Clinic and vice president of the British College of Aesthetic Medicine. With over a decade of experience, Dr. Sophie has built a standout brand blending aesthetics and wellness, and in this episode, she shares the secrets behind her success. Together, they explore Dr. Sophie’s journey from the NHS...

In this episode I share my proven strategies to help you attract steady streams of inquiries and build a fully booked business. Whether you’re just starting out, trying to reach your dream patients, or looking to promote a new treatment or device, this episode offers a clear, actionable roadmap tailored to your strengths. I dive into six key strategies to take your practice from zero to fully book...

Are you an aesthetic practitioner navigating the complex world of business growth, social media, and digital marketing? Whether you’re new to the field or looking to level up, this podcast is your ultimate resource. In this trailer episode, host Emily Ruse introduces you to the show’s mission: helping aesthetic professionals like you build a thriving business and stand out in a competitive industr...