Behind Gym Doors | A Fitness Business Podcast

In this episode of The GSD Show, the leading fitness business podcast, we reveal how to handle one of the most common sales objections in the fitness industry: 😱 "It's not in my budget." 😱   When you know your Fitness Studio is THE place for this person and that you're going to change their life (P.S. if you don't, that's Step #1 😉), when they say this phrase:    "It's not in my budget." That's...

In this episode of The GSD Show, the leading fitness business podcast, we dive into a game-changing sales strategy: 📣 WANTS are accomplished by NEEDS 📣   Ok, so what does this mean? 👇   People don't spend money on things they NEED -- In fact, they cringe every time they do it. Think about it this way...   How often do you shout, "I can't wait to pay this medical bill!"❓ Exactly. Which means…  ...

In this episode of The GSD Show, the leading fitness business podcast, we dive into Strategies to Grow and Scale Your Business 🚀What you'll learn: ✔︎ When employees will lack certainty in you ✔︎ How to create systems that increase customer satisfaction  ✔︎ What assessments to use to hire rock star employees ✔︎ The catapult for growth at Loud Rumor and how to leverage it in your business ✔︎ How to...

In this episode of The GSD Show, the leading fitness business podcast, Mark and I sit down to discuss how you can successfully transition your fitness studio from presale to an open location with hundreds of paying members! Mark has trained hundreds of F45 studios on their sales process and has established himself as a membership sales expert in the fitness industry. ⭐️TOPIC: How to Successfully...

In this episode of The GSD Show, the leading fitness business podcast, we tackle the question "Does Creating Content Really Help Grow Your Fitness Studio?" 🚀What you'll learn:    ✔︎ What's really more important, content or sales ✔︎ How to know if your content is working for you ✔︎ What types of content to focus on  ✔︎ Why studios struggle with creating content ✔︎ Who shouldn't be creating content...

In this episode of The GSD Show, the leading fitness business podcast, we dive into How to Dramatically Improve Culture in Your Fitness Studio 🚀What you'll learn:    ✔︎ The type of goals that motivate employees in the workplace ✔︎ How goals influence the culture of your fitness studio ✔︎ Why you need to give employees more than just a paycheck ✔︎ Why most employees have dreams NOT goals & how thi...

In this episode of The GSD Show, the leading fitness business podcast, we break down How Mentors Exploded Bob's Fitness Studio in One Year Bob is humble enough to admit that he doesn't know what he doesn't know, but unlike most studio owners, he put himself out there, hunted down the best studio owners, and found ways to learn from them so he can triple his growth in less than one year! That's why...

In this episode of The GSD Show, the leading fitness business podcast, we discuss about Improving Culture, Increasing Productivity, and Generating Results in Your Business I quickly realized that I needed to change my approach and with the help of a few key employees and a business coach, I was able to develop a few strategies that not only improved the company culture but increased the productivi...

In this episode of The GSD Show, the leading fitness business podcast, we dive into Overcoming the Fear of Financials and Mastering the Money Game As an expert in studio finances, she's also been invited to speak on some of the biggest stages in the industry, including Mindbody's BOLD Conference and GSDCON, the #1 Fitness Studio Conference on planet earth! Enjoy this episode as we discuss masterin...

In this episode of The GSD Show, the leading fitness business podcast, we break down What Makes a Successful Franchisee   🚀 What you'll learn:   ✔︎ The 1 thing successful franchisees do that others don't ✔︎ How to master systems within your franchise ✔︎ Why the worst franchisees are failing in their business ✔︎ What's really more important, systems or employees ✔︎ Why working too much in the busi...

In this episode of The GSD Show, the leading fitness business podcast, we dive into Using Creativity to Make It as a Small Business Owner 🚀What you'll learn: ✔︎ How to think outside the box to grow your business ✔︎ The importance of leveraging your network to grow your business ✔︎ How to be resourceful when you don't have resources ✔︎ Why you'll grow much faster as a business when you're creative...

In this episode of The GSD Show, the leading fitness business podcast, we'll discuss about Dialing in Your Sales Process to 10X Your Membership Sales He's now a highly sought after membership sales consultant in the fitness industry, and today, we sit down to discuss how he's helping studios get more members through his simple, but highly effective sales process. 🚀 What you'll learn: ✔︎ A proven...

In this episode of The GSD Show, the leading fitness business podcast, we dive into Strategies to Master Social Media Advertising for Fitness Studios 🚀 What you'll learn: ✔︎  The 3 Facebook targeting options to focus on  ✔︎  The formula behind high performing ad copy ✔︎  Why running a compelling offer DOESN'T devalue your brand ✔︎  How to stand out on Facebook by blending in ✔︎  Why you're losing...

In this episode of The GSD Show, the leading fitness business podcast, we talk about Using Software to Increase Value, Profits, and Efficiency in Your Business As someone that really understands how to use tools and software to be more efficient in her studio, Brittany's been featured in Loud Rumor's Virtual Training platform, shared on stage at GSDCON, and STILL has so much value to deliver that...

In this episode of The GSD Show, the leading fitness business podcast, we'll tackle the topic about Paying More For Employees to Grow Your Bottom Line 🚀What you'll learn: ✔︎ What you should look for first when hiring employees ✔︎ Why you should hire people that are better than you ✔︎ What's actually more important... character or skill? ✔︎ Where to look for the ideal employee  ✔︎ How to reach out...

In this episode of The GSD Show, the leading fitness business podcast, we uncover a simple but powerful truth: The Fortune Is in the Follow Up 🚀What you'll learn: ✔︎ How to know if you're winning or losing in your follow up ✔︎ Real expectations for following up with leads ✔︎ Types of leads and how to follow up with each ✔︎ How you can get more hot leads from cold leads ✔︎ When the right time is t...

In this episode of The GSD Show, the leading fitness business podcast, we challenge the way you think about marketing with: Reprogramming Your Perception of Advertising   🚀What you'll learn: ✔︎ How to use advertising to program your audience  ✔︎ The reason the people you surround yourself with will make or break you ✔︎ How investing in advertising will dramatically grow your business ✔︎ Why your...

In this episode of The GSD Show, the leading fitness business podcast, we reveal the secret to scaling your fitness studio instantly using advertising. Why is this episode so special??? It's the very first LIVE STUDIO AUDIENCE episode that we've ever done, and we do it ON-STAGE at GSDCON! Billy also goes off on some brilliant tangents. ⭐️TOPIC: How to Scale Your Business Instantly Through Adverti...

In this episode of The GSD Show, the leading fitness business podcast, we uncover how your perception of lead quality might be the biggest thing holding your fitness studio back. ⭐️TOPIC: Your Perception of Lead Quality is Hurting Your Business 🚀What you'll learn: ✔︎ Why people with $$$ aren't the best demographic to target ✔︎ How to reframe your mindset on leads that "can't afford" memberships...

In this episode of The GSD Show, the leading fitness business podcast, we break down the Sales and Systems to Scale Your Fitness Studio and take it to the next level. With Matt being an extremely successful entrepreneur in the fitness industry, I wanted to share his story to show all studio owners first hand how to run multiple profitable studio locations without having to be there every day (or m...

In this episode of The GSD Show, the leading fitness business podcast, we dive into Sales training and the massive impact it'll have on your fitness business. 🚀What you'll learn: ✔︎ Why it's important to practice selling memberships ✔︎ The shocking amount of studios that don't train & how to crush them ✔︎ How to get more membership sales from sales training ✔︎ The most important part for role-pla...

In this episode of The GSD Show, the leading fitness business podcast, we break down How to sell like the top 5% of fitness Studios . 🚀What you'll learn: ✔︎ The biggest obstacle fitness studio owners face when it comes to sales ✔︎ The most common objections in fitness memberships sales & how to overcome them ✔︎ Why you should become a student of sales and the teachings Mike swears by ✔︎ Why there...

In this episode of The GSD Show, the leading fitness business podcast, we reveal a game-changing strategy that most fitness studios completely overlook—advertising to your current members. Think about this...   According to a study done by MINDBODY with over 56,000 fitness studios, they've learned that the average studio only retains 10% of their members over the course of 12 months.   The BEST on...

In this episode of The GSD Show, the leading fitness business podcast, we break down how the top fitness studios 50x their growth using proven systems. Cameron is the brain behind growing 1-800-GOT-JUNK from 14 to 3,100 employees and took company revenues from $2M to $106M in less than 6 ½ years. He's since written 5 best-selling books, Miracle Morning, Vivid Vision, Double Double, Meetings Suck,...

In this episode of The GSD Show, the leading fitness business podcast, we break down How to Grow From 1 Fitness Studio to 800 🚀What you'll learn: ✔︎ What separates franchises that thrive from those that fail ✔︎ The importance of core values, knowing your mission and communicating your vision ✔︎ How to advertise your franchise at a fraction of the cost ✔︎ How to drive ancillary sales for your fitn...