The Revenue-Driven CMO

I'm interviewing Jeff Goldscher . He has done a bit of everything, from client side to agency side to running marketing agencies. For the last four years, he's been an outsourced Chief Marketing Officer for companies, which gives me a unique experience.

I'm joined today with none other than EJ White. He's a senior strategist here at WebMechanix. He works with Shlomo Trachtenberg, who's been on some episodes in the past. You guys work heavily together on both B2C and B2B clients. You guys do a ton of marketing automation and that's a hot space, hot MarTech, the intersection of marketing and technology is marketing automation, right. So I wanna tal...

I am your host Arsham Mirshah. I have with me today the beautiful NASA bound Tyler Carson. Tyler is a senior strategist here at WebMechanix. He's a subject matter expert as well on paid media. Pretty much anything that you can buy media online. If you can place an ad. If you can buy an email newsletter. This guy knows how to do it. He knows the best practices. He does it all day every day. I think...

WebMechanix's creative director, Bart Heird, comes on board to talk about creative marketing.

Today, we have Chris Mechanic, the co-founder, as a guest. We break down digital marketing tips for marketing managers and executives, including tips for the new year.

I am your host Arsham Mirshah. I have with me today the beautiful NASA bound Tyler Carson. Tyler is a senior strategist here at WebMechanix. He's a subject matter expert as well on paid media. Pretty much anything that you can buy media online. If you can place an ad. If you can buy an email newsletter. This guy knows how to do it. He knows the best practices. He does it all day every day. I think...