Artist Academy

This week on the Artist Academy Podcast, we’re breaking down the reasons your art might not have sold over the holidays—and what you can do to fix it. Selling art isn’t just about creating something beautiful; it’s about making sure the right people see it, connect with it, and feel inspired to buy it. In this episode, we’ll talk about promoting your art in a variety of ways, growing your audience...

This week's episode on the Artist Academy Podcast is all about creating a roadmap to success with the goal of making $50k right out of the gate! I’m sharing strategies like social media posting, applying for public art calls, and cold outreach to businesses—plus, I break down the success rates for each method. You’ll also hear why having a strong portfolio, an SEO-optimized website, and high-quali...

This week’s episode on the Artist Academy Podcast is all about turning creative consistency into momentum with the 31-Day Challenge—starting January 1st! Whether you’re painting daily, posting for 31 days straight, or experimenting with videos and mural mockups, this challenge is designed to push boundaries and open doors. In this episode, I’m sharing strategies to amplify your goals—like testing...

This week's episode on the Artist Academy Podcast is all about using a holiday promotion tactic that I’m currently implementing in my art business, and why I think it’s a strategy you should consider for your own business. Whether you’re selling murals, prints, small items, or custom canvases, I’m sharing why putting in that extra effort right now—right before Christmas—can make a huge impact. We’...

In this week's episode of the Artist Academy Podcast, we welcome you to part 3 of the $100K podcast series, where we’re getting real about the habits and strategies that will actually make those big goals possible. If you’ve been following along, you know I’m gearing up to make $100,000 in the first 100 days of 2025—but this episode is different. We’re not just talking about the challenge; we’re b...

This week's replay episode on the   Artist Academy Podcast   features California-based muralist  Morgan Bricca .  I have stumbled upon the more experienced version of myself in Morgan. I could talk to her for hours. She has the confidence and positivity of  an experienced  artist—one who has dealt with the past trials of owning a business but happily perseveres becaus...

This week on the   Artist Academy Podcast ,  I’m discussing a significant $8,000 investment I made in my art business and how it’s set to help me 5x that amount in just six months. In this episode, I’ll  break down  exactly what I invested in and why it’s crucial for growth in 2025. I’ll also explore  the question of  whether it’s time for you to invest in external su...

This week on the Artist Academy Podcast, I’m bringing back a replay episode with Marilena Madio from 2021. It was so memorable that I had to share it again—now, over three years later. I originally reached out to Marilena to chat about her wall decal product she began creating for customers but was caught off guard by how much mural wisdom she had to share. Marilena has been in the mural game long...

This week on the Artist Academy Podcast, we’re diving into an exciting challenge: the goal of making $100,000 in 100 days, starting January 1st. It’s a bold plan designed to push boundaries and inspire growth in your art business. In this episode, we’ll discuss how consistent, small actions can lead to big results and explore the value of making intentional investments to boost your business. You’...

This week on the Artist Academy Podcast, we’re featuring a replay episode from back in 2020 with Australian oil painter Wanda Comrie . Wanda shared some amazing tips for Instagram during our chat, and one that stood out to me was her practice of privately messaging potential buyers with a video of her newly completed paintings. She talks about avoiding automation and instead keeping excellent cust...

This week on the   Artist Academy Podcast , we’re exploring how dealing with challenges and criticism is an essential part of growing as an artist and business owner. It’s not about the situation itself but how you choose to respond to it that defines your path forward. In this episode, we’ll dive into personal stories about navigating tough customer interactions, learning from mistakes,...

This week on the Artist Academy Podcast is an interview with artist John Foster , all about his lifelong career in custom lettering, pinstriping, and graphic design. I love chatting with artists who have lived through decades of the evolving art industry because they offer a completely different perspective compared to those who are just starting out. The evolution required to survive in this indu...

This week on the Artist Academy Podcast , we're exploring how small jobs can lead to big opportunities. I’m sharing my experience working on a mural for a local Mexican restaurant and how taking on a lower-paying project turned out to be a smart move for gaining exposure and expanding my portfolio. In this episode, I’ll explain how shifting my mindset about these smaller gigs helped me view them a...

This week on the   Artist Academy Podcast  is an interview with muralist   Tony Castillo . Like most of us, Tony entered the art world thinking he would go in a certain direction but ended up turning, learning, and diving into murals headfirst. I love a good chat about large-scale painting, pricing, and the hurdles that only exterior painters have to face. Topics like heights, wind,...

This week on the Artist Academy Podcast, we're diving deep into the subtle but powerful ways shame can prevent us from reaching our full potential as artists. We often don’t realize how feelings of inadequacy or fear of judgment can sneak into our creative process, holding us back from taking bold steps, experimenting with new ideas, or putting ourselves out there fully. Through this episode, we’l...

This week on the   Artist Academy Podcast  is an interview with muralist and adventurer   Emily Beaudoin . I so appreciate how real Emily is with her answers to all the technical painting and business questions I ask her. She’s just like you and me, figuring it out as we go. Emily and I chat about her experience painting for Lululemon, Black Diamond, and several other name brands. S...

This week on the Artist Academy Podcast, we're talking about a go-with-the-flow marketing tactic that can be a game-changer for any mural business. Discover how adopting a flexible approach—especially when it comes to scheduling, pricing, and client communication—has helped me handle the ups and downs of running an art business. From setting appropriate prices and taking deposits to maintaining a...

This week on the Artist Academy Podcast is yet another replay of an interview I did over 4 years ago with an inspiring artist who is living their unique art dream. William Jeffrey Jones is a sculptor living a little over an hour away from me in small-town Missouri. After this interview, I was so inspired by this unique human that I drove to his location to meet and create with him. We threw on the...

In this week's episode of the Artist Academy Podcast, by popular demand, we dive back into the topic of a Boss Mentality vs. Employee Mentality . The discussion explores the fundamental differences between these two mindsets and how they can impact artists' careers. The boss mentality encourages ownership, initiative, and a proactive approach to challenges, empowering us to take control of our cre...

This week on the  Artist Academy Podcast , I am continuing the trend of bringing back some of the   best, most inspiring, educational, and moving   interviews from years past. This one is a look back at a chat from 2020 with   Casey Langteau , all about how to find your artistic style. Casey is a New Orleans-based artist with her own beautiful gallery filled with her unique art...

This week on the Artist Academy Podcast, I finally let my husband take over the interviewer seat and ask questions. We polled the Artist Academy about what questions they had regarding art, business, personal life, and what it’s really like living with a busy artist. My husband, Ryan Sanders, has been asking for this for a while, so I finally obliged him with some time to talk into the microphone....

Take advantage of 35% off Artist Academy Memberships: https ://andrea -ehrhardt .mykajabi .com /birthday In today’s episode of the Artist Academy Podcast, I explain how I really felt painting on a roof and all the emotions that came with putting myself in an uncomfortable situation. I also touch on a subject that’s been on my mind lately: the difference between a boss and employee mentality. This...

This week, I’m going to be going over all of the possible   birthday week specials/discounts   I’ve considered putting out this week, and which ones I’ve chosen & WHY. 35% off Lifetime Membership & 1-on-1 Coaching:   Click here  35% off 1-Year Artist Academy Membership:   Click here NEW: ABC Coloring Book!   Click here If you were to ask me, “What do you...

Today’s interview is an inspiring story of adventure with artist Julie Kluh . Julie has traveled and lived all over the world via sailboat and now paints beautiful, ocean-themed oil paintings for collectors. Talk about living the dream! This interview is actually one from back in 2020, so I took a look at what Julie has been up to lately, and she’s still painting water! I sometimes envy artists wh...

This week on the  podcast,  I’m celebrating 11 years of full-time creativity/entrepreneurship by sharing some of my highest and lowest moments. I sat down to make a list of the fun, scary, trying times aaaaand some are pretty juicy.  I open up about some REALLY tough times where on the outside it looked like I was having the time of my life… when in reality, looking back, it was my...