Winning With Shopify
Winning With Shopify
The one stop Shopify Podcast. Weekly information for people looking to start, grow and accelerate and Win with their Shopify store without being too techy. Nick Trueman has over 15 years experience and started hosting this Shopify Podcast in 2020. Nick's been in the digital arena since 2008, lives all things Shopify and will be sharing his knowledge. Most weeks we interview successful brands, partner with the top tech platforms and talk to some of the world's leading ecommerce experts.
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Winning With Shopify
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26. Okt 2026
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6 Months of Shopify Wins (While Nick’s on Baby Break)! 25.04.2025 28:44
This week, we're mixing things up! Nick has just become a brand new dad and whilst he’s adjusting to dad life, we’ve collated some of the most impactful moments from the past 6 months. Chapters: 0:00 Introduction 0:52 Simple Tweaks To 2X Your Shopify Sales Fast! 7:48 Increase Your Revenue 108% 14:13 Influencer Gifting - The Low Cost Strategy 20:54 Blueprint to Ecom Growth in 2025 23:10 Gainin...
99% of Visitors Don’t Buy… Here’s How To Change That! 18.04.2025 28:14
In this episode, Nick breaks down exactly how to improve your conversion rate in practical, actionable ways. We uncover five powerful conversion rate tips that can make an immediate impact on your results! Plus, Nick has a CRO challenge designed to push your strategy further and help you implement what you’ve learned right away. Let’s get optimising! Want to work with Nick? Get in touch here - htt...
E-Commerce Marketing That Actually Works in 2025! (with Look Fabulous Forever) 11.04.2025 44:01
In this episode, we spill the tea on how e-commerce has changed over the past two years. What’s working, what’s not, and what you should definitely stop doing. Nick is joined by ecommerce legend, Janis Thomas - Managing Director of Look Fabulous Forever. Janis shares why mixing tangible marketing methods with the intangible magic of storytelling is the secret to building your brand. We also get in...
SEO For Shopify - How Bare Kind Competing Against The Giants! 04.04.2025 43:50
Ready to learn how to rank second on Google? We are joined by Andrew, CEO of Bare Kind to share how they have recently ranked second within their niche, and shares how you can win with SEO in 2025! We’ll uncover: 4:16 Creating A Brand That Cares 8:50 How To Rank Second On Google 13:33 The Winning SEO Formula for Things Outside The Obvious 21:28 How To Optimise SEO Content 29:32 Creating A Legitim...
How To Start & Scale A Fashion Brand With No Budget! 28.03.2025 33:40
In this episode, we sit down with Isabel, the founder of Akalia, to share her journey of bootstrapping a thriving fashion brand. She shares the key principles behind standing out in the competitive fashion industry, designing products that sell, and building a profitable business from the ground up. We also explore the evolving landscape of social media, the strategies behind creating a powerful a...
5 Simple Tweaks to 2X Your Shopify Sales - Fast! 14.03.2025 26:34
Want to double your Shopify revenue? In this episode, we’re breaking down five powerful strategies that can transform your store’s profitability fast. We’ll cover: 2:19 Six things to double your revenue overnight with Shopify 5:10 How to improve your Product Pages on Google Shopping 12:38 The secret to doubling your product prices without losing revenue 16:11 How to actually WIN with pre-order 19:...
Why Your SEO Sucks & What You Should Be Doing About It! 07.03.2025 32:29
This week Nick shares actionable insights to help you optimise your website for SEO and CRO. In this episode, we explore: 2:27 Key considerations when optimising SEO and CRO 4:21 The importance of seamless communication across teams 7:06 How to drive and analyse A/B tests for better decision-making 11:16 How to integrate Blog Content with SEO 15:58 How to manage Inventory on Shopify 16:44 Choosing...
Spinning Waste into Wealth: The Buffalo Wool Co’s Shopify Growth Story 21.02.2025 42:20
In this episode, we sit down with Ron Miskin, co-founder of The Buffalo Wool Co, to explore the journey of building a unique and thriving business. Ron shares how prioritising healthy processes has led to a sustainable and successful company, the strategies that helped double sales during COVID, and the evolution of their product range over time. We also dive into the power of customer reviews, un...
Increase Your Revenue 108% - The Secret Strategy That Shopify Brands Are Utilising 14.02.2025 51:20
Ready to take your Shopify store to the next level? This week we are joined by Sabir Semerkant, a seasoned e-commerce strategist. From co-founding VaynerCommerce with Gary Vaynerchuk, to scaling online businesses independently, Sabir has a wealth of knowledge. In this episode, Sabir shares his insights on how to grow your business using the latest Shopify innovations and offers an integrated guide...
The Future of Trust: Evolving Product & Customer Reviews in 2025 07.02.2025 37:26
In 2025, product reviews are more than just star ratings—they’re the foundation of trust in e-commerce. In this podcast, Nick is joined by Neil Bayton from JudgeMe, as they explore how product reviews are evolving in 2025 and why you need to review your reviews! We’ll dive into how to build trust on your website and uncover the real reason your customers buy your products. Plus, what’s the worst r...
Harnessing Ecommerce With A Physical Store - Bobo Design Studio's Amazing Shopify Story 31.01.2025 44:08
In today’s fast-paced world, building a real connection with your customers is more important than ever! In this episode we are joined by one of our very own amazing community member’s, Angie Chua from Bobo Design Studio. Join Angie & Nick as we explore the secrets of building one-to-one relationships with your customers, and creating real-time feedback loops. We also discuss blending eCommerc...
Blueprint to Ecom Growth in 2025: Honest Ecommerce x WWS Special 24.01.2025 44:41
This week is an Honest Ecommerce x Winning With Shopify special as we are joined by Chase Clymer! This episode is packed with actionable insights and straight talk about what to expect in 2025. We’ll kick things off with a review of Black Friday and Cyber Monday, unpacking lessons learned from the biggest shopping events of 2024. Nick & Chase then tackle the major challenges facing e-commerce...
Ecommerce in 2025: Expert Insights with Laurence Turner from Bloomberg 17.01.2025 44:29
Laurence Turner from Bloomberg joins us to unpack the crucial economic landscape retailers need to watch in 2025! Nick and Laurence explore the key differences between the US and UK markets and how these shifts are impacting global supply chains and tariffs. From the changing dynamics of the UK consumer market to the evolving strategies for product pricing in uncertain times. We discuss where the...
How One Fateful Tweet Snowballed into a Thriving Shopify Business! 10.01.2025 44:59
For our first episode of the year, we’re excited to welcome David Lindahl, Founder of Rainier Watch. David has an incredible story about how a single tweet led to the creation of his successful Shopify business! Join Nick and David as they explore practical strategies for scaling your business in 2025 and beyond. Learn how to optimise operations with ChatGPT, run effective email campaigns, and ha...
Wrapping Up An Epic 2024, In Style! 20.12.2024 33:39
In our FINAL episode of the year, we take a look back at some of the standout moments that made this year so special! A massive thank you for tuning in—this show would mean nothing without our awesome WWS Community and we’ve got even bigger things in store for you in 2025! Wishing you a Merry Christmas, and we can’t wait to see you in 2025! Key takeaways: 0:00 A BIG Thank You 6:02 How To Effective...
JAW DROPPING BFCM Lessons from Shopify To Take Into Next Year! 13.12.2024 23:23
For the first time EVER there was a major difference between the US and UK markets over Black Friday weekend! With it being one of the best in the US and one of the worst in the UK, in this episode Nick breaks down the jaw-dropping Black Friday insights that can elevate your e-commerce game and help you win for next year! Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hub...
How To Scale a Unique, Zero Stock, £8m Business to £20m+ 06.12.2024 42:33
This week we are joined by James Kearns, Managing Director of Rapanui Clothing. Rapanui is a sustainable, print-on-demand, fashion brand based in the Isle Of Wight. James and Nick share how to align your Shopify business with sustainability practices that not only benefit the environment but also resonate with today’s conscious consumers for scale. James also shares his insights on how to scale fr...
Influencer Gifting - The Low-Cost Strategy To Grow Your Shopify Store! 29.11.2024 46:03
Influencer gifting has become one of the most talked-about strategies in modern marketing, but how does it actually work? And how can brands make the most of it?! In this episode, we dive deep into the world of influencer gifting and explore its potential with Brett Owens, Founder of Afluencer. Nick & Brett cover the essentials of influencer gifting as a marketing strategy, including how it wo...
Building a 250x Margin Business & Becoming The Face of Shopify’s Ad Campaigns! 22.11.2024 41:30
In this episode we are joined by Hannah Perry, Owner of Floof Cotton Candy. Hannah shares her incredible journey of founding Floof, creating outstandingly unique products, going viral, getting featured by Shopify themselves, and growing her team! Tune into this episode to find out more about developing unique products, the power of organic marketing, how to manage full time staff, and how to manag...
500,000 Followers - No Ads! Scaling a Shopify Brand Through Organic Social 15.11.2024 48:42
This week we are joined by the very inspiring, Brianca Thorton, Owner of Bellis Botanicals. Brianca started Bellis Botanicals in April 2022 and in that time has turned her passion for craft and making nature inspired polymer clay and resin pieces into a business with almost 500,000 followers! Brianca is a storyteller showing the behind the scenes of running a creative business, and in this episode...
How To Prep Your Inventory For Peak! 08.11.2024 43:41
This week we are joined by EJ Ekhato from Inventory Planner to share insights on how to prep your inventory for peak! EJ & Nick discuss; - Optimising your inventory purchasing - Stop guessing inventory & start using data - Want to increase your profit? Talk to your vendors! - Inventory strategies for PEAK - Getting sales without having any stock - How to plan for post-peak & how to put...
TikTok Strategy For Shopify Brands - Masterclass With Megan @ Volashes 01.11.2024 35:53
This week we are joined by Megan, Founder of Volashes. Volashes are a handcrafted eyelash brand that was founded in 2017 and moved to selling products online during the 2020 pandemic. In this episode Megan shares the top 7 secrets to growing your brands social media following and get MILLIONS of views across your content organically. If you are looking to understand which social channels to focus...
Top Shopify Growth Strategies: How To Market Unsexy Products! 25.10.2024 44:37
This week we are joined by an outstanding brand that was listed on the Lightning 50 list of fastest growing Shopify brands in 2021! Nick is joined by Mikayla Moulton, Director of Marketing at trueCABLE. They dive into the methods trueCABLE have been using over the past few years to drive the highest ROI and scale their brand fast & sustainably! Whether you're looking to refine your market...
Social Growth Strategy: Creating 2 Years Of Shopify Sales From ONE Post! 18.10.2024 47:07
This week we are joined by Kim, Founder of Kim's Custom Caps, to share her inspiring story of how she founded her creative business and grew her brand through social media! Kim's story is incredibly inspiring - she started created crafts and after some time decided to niche in making custom graduation caps. Soon after, her content was reposted by Instagram themselves to 80 MILLION follow...
Ecom Expo 2024 Insights: Tips for Shopify Success 14.10.2024 36:12
In this episode we are doing something a little different... We recap and bring you the best bits from the Ecom Expo 2024, sharing marketing growth tips to help you grow your Shopify brand. Our host, Liv, speaks with the expert minds from UK leading brands such as Oreo, Mars Wrigley, Pizza Pilgrims, Lucky Saint, Rapanui and many more! Whether you're a seasoned Shopify store owner or just gett...
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