Websites.ca Talk

EG Orren returns to do an in-depth brainstorm session with Sean about how small businesses can more than double their revenue (and free up the time of their best performers) by planning out email automation sequences. Book a free call with EG here: https://tidycal.com/egorren/custom-social-media-tips * * * If you have a small business in Canada, get listed for free in the fastest growing website d...

Sound engineer / audio consultant Brett Leonard joins Sean to talk about simple room setups that will help a small business owner capture cleaner sound for Zoom meetings, video shoots, podcasts, and other online marketing efforts, plus some accessible tips on what equipment to buy. Learn more about Brett at http://blpaudio.com/ If you have a small business in Canada, get listed for free in the fas...

Parthiv Shah, direct mail expert and data scientist, explains to Sean how he helps appointment-based businesses to sell more from their existing lead base and grow exponentially using a series of postcards.   Dentists who need help from Parthiv can go here: https:// www.sellmoreimplants.com   Non-dentists can get his free marketing giveaway here: https://www . freegrowthsystem.com   If you have a...

SEO expert Daniel Moscovitch returns to tell Sean his current top performing strategy for getting businesses to appear higher up on Google searches. You have to hear Daniel's take on how the pages and sub-pages of your website can net you massive traffic once you organize them properly. For SEO help, you can reach Daniel at https://www.morehotleads.com/ . If you have a small business in Canada, ge...

Sean interviews award-winning filmmaker Adrian Halter on the power of video to help your business stand out. Learn more about Adrian's company Halter Media: https://haltermedia.com/ * * * If you have a small business in Canada, get listed for free in the fastest growing website directory in the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kevin MacLeod ( https://inco...

Sean interviews digital marketing consultant EG Orren about a social media strategy (particularly Facebook) that can transform your business. Get a free half hour of consulting with EG here: https://tidycal.com/egorren/custom-social-media-tips * * * If you have a small business in Canada, get listed for free in the fastest growing website directory in the country: https://websites.ca/ Music from h...

Sean interviews the "Email Supremacist" Ben Settle about building a rabid following and incredible customer relationships (and of course tons of sales) using email. Ben is a world leader in email copywriting. Get a free digital copy of his prestigious Email Players newsletter and access to his mobile app (with hours of biz building strategies) here: https://www.bensettle.com/ * * * If you have a s...

Sean interviews "local search" expert Nyagoslav Zhekov about building citations and cleaning up your business listings to get much better results on Google. Nyagoslav is the director of local search at https://whitespark.ca/ , and can be contacted at nyagoslav@whitespark.ca. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https:/...

Websites.ca sales manager Ryan re-joins us to discuss some simple steps for doing an annual website review and checking the health of your online presence. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/   Music from https://filmmusic.io "Loopster" by Kevin MacLeod ( https://incompetech.com ) License: CC BY (...

Sean interviews PPC expert Daniel Moscovitch on the right way to use Google Ads in your overall SEO strategy, plus some of the things to avoid. Learn more about Daniel at https://www.morehotleads.com/strategy/ .  If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kev...

Sean interviews SEO expert Jacob Kettner on the best ways to get your local business found on Google, how to get more online leads, and the major factors that affect search engine optimization.    Learn more about Jacob at https://firstrank.ca/ .  If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/   Music from h...

Sean interviews expert copywriter Lorri Yurkowski on the right strategies and approach to write your website text in a way that will appeal to your best customers. Learn more about Lorri at https://www.lorriyurkowski.com/ .  If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/    Music from https://filmmusic.io "L...

Sean takes you through two ways (one for B2C and one for B2B) that you can get better exposure on the web. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Sean lets you in on some of the top email marketing strategies. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/)

Wildfire Special! As Canadian residents deal with potential home evacuations over fires, we thought it was timely to discuss some of the foundational preparations you can put in place for your website and online presence in case of a future digital emergency. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Mu...

Ryan and Sean discuss some of their favorite free online tools to enhance your website or internet presence. On this episode they cover the booking/calendar service Calendly, and the cloud data integration service Skyvia. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopste...

Ryan and Sean discuss how you can tap your web team to aid seasonal changes in your industry. They also start the conversation off with a support issue over Google's Page Speed ranking and why you should worry about basic user experience instead. Here is the article mentioned in that convo: https://business.websites.ca/page-speed-impact-is-load-time-really-that-important/ If you have a small busin...

Go behind the scenes with our copywriter and marketing consultant Sean, to see if online content creation will actually help your business.  Many hosting or website service packages come with an add-on option for "content creation". This usually means writing articles for your website. All too often, small businesses don't see any results from this add-on, and in the podcast Sean will tell yo...

Ryan and Sean discuss managing your images, to get the best website results (across all browsers and devices), with the least back and forth. With modern mobile phones we are all equipped to take high-quality photos. But there are a few steps you need to take after that, to ensure they work properly online. If you have a small business in Canada, get listed for free in the fastest growing website...

Ryan and Sean discuss ways to streamline your site. Starting from a strategic perspective, and then getting down into the details of some dead-weight modules/features that can be safely deleted from 99% of business websites. And finally, why it’s okay that pages require scrolling. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: h...

Ryan and Sean talk about the pros and cons of contact forms on your website. The main complaint people have is spam, but there are some important things to know about how to handle that. They also discuss alternatives like Chat Boxes, including a free one you can use from Facebook Messenger. If you have a small business in Canada, get listed for free in the fastest growing website directory of the...

Ryan and Sean discuss domain names and what they affect in terms of SEO, how many you need, how hard they are to transfer, and more. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/...

Ryan is back to discuss small business website concerns heading into winter 2020. He and Sean talk about Google My Business reviews, and the alternatives for people who don't have or can't setup a Google account. They also talk about simple website order forms (in addition to phone and email options), and using Ads to get your site on top of search results until you can do it organically. If you h...

Sean discusses the 3 major online ad platforms (Google, Facebook, LinkedIn) and when you should use each. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kevin MacLeod (https://incompetech.com) License: CC BY (http://creativecommons.org/licenses/by/4.0/)

With Ryan away, Sean talks about some latest internet news (new Google ranking factors), and then discusses the situations when you should create a unique landing page, and how to structure such a landing page. If you have a small business in Canada, get listed for free in the fastest growing website directory of the country: https://websites.ca/ Music from https://filmmusic.io "Loopster" by Kevin...