Think Again with Scott Jens

Dr. Pam Theriot shares her insights on how patient education can drastically alter the outcome for dry eye treatments. Not everyone specializes in the same area of vision care, but every practitioner can improve patient results through communication and education. Creating extra materials - or leveraging ready-made resources  - can augment the patient encounter, build relationships between patient...

Dr. Julie Rodman, professor of Optometry at NOVA, discusses how specialized patient imaging is evolving in optometry. Understanding and maximizing the capabilities of technology helps ensure the best ROI and utilization of the highly specialized equipment that many practitioners are embracing. She shares resources to help ODs integrate these technologies and maximize their investment in their prac...

Podcast host and marketing specialist Carissa Dunphy shares her take on improving efficiency in eye care practices. Minutes count in a busy optometric schedule. Being intentional about finding opportunities for efficiency can change the landscape of your business. Learn about common areas where you can eliminate redundancies, leverage benefits that already exist in your practice toolkit, and recov...

David Friedfeld, president of ClearVision Optical shares his insights into profitable frame management. From turn rate to demographics, learn how to categorize your frames systematically, when to drop-ship, and how to design your frame board to support your practice goals. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Sole proprietor Samantha Hornberger, OD of Bright Family Eyecare in Harrison, IN, shares her philosophy on creating growth inside a "small schedule." Since opening her practice as a cold start in 2013, Dr. Hornberger has doubled down on her decision to build a business that supports her personal priorities, helping her reap great rewards in her business ownership as well has her personal...

Dr. Ryan Gustus, founder of LensQuote.com, explores the challenges faced by practitioners being challenged by online contact lens sales, annual supply sales, and CL patient retention. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Founder of Optician Now, Carissa Dunphy discusses how business owners and managers can "bridge the gap" between medical and retail and engage in effective marketing. She discusses how each practice is unique, and needs to focus on their own specialties to draw new patients into the business. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Leading industry consultant and professional coach Holly Rush shares a proven roadmap for achieving success.  Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Get off the merry-go-round and position your staff so they are generating revenue, building your business, and helping you run a profitable practice. Jay Binkowitz shares proven concepts to turn your year-end planning into CEO-worthy strategies and make 2024 a growth year. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Dr. Mike Cymbor shares the staff management concepts they've been implementing at Nittany Eye Care that are creating a vital staff that contributes to their profitability. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Industry veteran Dr. Tim Nichols shares his views on the partners in eye care practice that matter most, and how to build meaningful, healthy relationships that build the business. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Dr. Lorie Lippiatt, successful optometric practice owner for 32 years, is now serving as president of the Optical Women's Association. Her determination to succeed lead her to become involved in the industry and engage in meaningful relationships with peers and mentors. She shares her insights into growing - and learning - in leadership over the past 3 decades.  Subscribe to GPN Visions for m...

Leadership expert Lynn Lawrence shares his insights into team dynamics and how your own leadership skills can change the game in your practice. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Dr. Mick Kling sits down to chat with Dr. Scott Jens about how he successfully positioned one of the largest practices in the San Diego market. He shares the product, merchandising, and marketing choices that worked to make his practice stand out from the rest. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Katie Barela, marketing coordinator for the Foxfire Group, discusses the role of professional coaching for optometrists in practical terms. She shares insights gained from growing up in the field as well as her current position in a company that provides support services for the industry. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Dr. Mike Neal shares the insights he gained while struggling to staff his practice with a limited talent pool, and a challenging economy. The solutions he uncovered led him to create an independent company to help other optometric practices hire smart and build outstanding teams. Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Frank Tuffy, Practice Manager Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Jennifer Stewart, OD Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Bill Gerber, OMG  Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Ed Buffington, GPN Technologies Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Marge Axelrad Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Evan Kestenbaum, GPN Technologies Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Lynn Lawrence, MsOL Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Dr. Jens visits with Janice Holly Booth, founder of The Team Building Kit, about how personality types typically trend in eye care practices, and how they impact the performance of the team. She shares strategies for achieving balance in the team personality mix.  Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week

Guest: Mike Della Pesca, Quantum Optical Subscribe to GPN Visions for more content like this, delivered to your inbox about once a week