The Naina Experience

What to do when someone asks you to take their photograph. (For free). Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector. Naina has her own podcast called The Naina...

Launching a new store location. My social media team sat down with me and spent 3 hours coming up with a “gift box” and invite to send to about 30-35 well established influencers in different segments. Fashion, food, lifestyle and then people who have been part of my journey from day 1. Each box would cost about Rs 3000 to put together and design and deliver. Upon my initial insistence I wanted it...

If the entire story behind my brand is based on authenticity , does it not affect my credibility to “pay” someone to say good stuff about me? What are Influencers paid for? What is Influence? I’m paying an influencer to influence ? WHAT is that influence? Paid for time effort platform. Choose authentic influencer & brand's credibility multiplies Not paying for opinion Build relationship, ask f...

Influencer Marketing in India: Why are you a blogger? Famous for being famous not sustainable unless backed by money. Never too late. Always some blogs shutting down Quality is still missing Ever growing market Each one of us is an Influencer in our own circles Provide some value / learning ( Workshops : naina.co/workshop Blog : naina.co/blog ) This is part of an ongoing series where I talk about...

How does it help? What is the best way to do it? Video on YouTube.com/nainaredhu & blog naina.co/tnre This is part of an ongoing series where I talk about getting started on Influencer Marketing from the point of view of Brands. If you are a brand / brand manager & have been wanting to understand how to work with Influencers, I recommend getting started from Part 1 on this playlist on YoutTube...

Some learnings from my first workshop (online brand building, influencer marketing, editorial calendar, social media etc) and a general sense of sharing is caring would be good in the blogging & photography industry in India. Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to brandi...

Talking about what I’m envious of and how I’m trying to deal with it. It’s not easy. Everything is, “Oooh! Shiny!” and despite having been around in the industry for… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-t...

After spending years thinking about discussing blogging in Hindi, here we are! ब्लौग्गिन्ग के बारे मैं थोड़ा बहुत Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector....

This is entirely in response to an email I received. The email is indicative of the state of the industry in India currently. Blogging specifically but also how creatives and… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to...

Is it ok to work on the basis of barter? For brands and for influencers? Why do I complain when I receive requests for barter collaborations but then I also… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-...

I talk about the latest Blogger Awards and Conference hosted by Cosmopolitan Magazine in India, a bit about the SoDelhi Blogging Confluence and finally a bit about the photographs of… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international cli...

This was my first time at Colombo Fashion Week. I was invited to deliver a Knowledge Workshop on the subject of Blogging & Social Media in Fashion & Lifestyle, Due… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a...

Who isn’t in pain from Instagram’s algorithm changes?! Get a blog! No really. It is a lot of work but so is Instagram. You’re already shooting for producing content for… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a ful...

Rant about an email I received from a beauty pageant. #FuckYouPayMe Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector. Naina has her own podcast called The Naina Re...

The notes I’d written down to prep for this episode of the podcast : What is happening now in the social media industry is the same that’s been happening in… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-...

I talk a bit about the hotel owner who dissed the blogger etc. I also did a tweet thread, which led to this first podcast episode of 2018. There’s a… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepre...

Again, just to clarify, this is not a paid / sponsored post. I’m just a huge fan of Masterclass and of Annie Leibovitz. The class has been getting a lot… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entr...

Rant. It’s 2017. It’s going to be 2018. Nothing changes as long as the old guard stays. Gotta have some fun!✌️ Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector. Na...

Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepreneurship as an Experience Collector. Naina has her own podcast called The Naina Redhu Experience , where she talks about the business & professional a...

“I must be the only idiot in the country who is returning money that has already been credited into my bank account. And this after you have wasted my time… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-e...

This is from a panel discussion I moderated recently at the 2017 SoDelhi Confluence with Juhi Godambe, Anjali Batra, Mehak Sagar Shahani and Pallavi Chaturvedi. After being the Keynote speaker… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for interna...

Should I recommend my competition? Are they even my competition? Am I recommending them because I feel sorry for them? Or I am jealous of the quality of work they… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time...

Born from a bunch of conversations I’ve recently had with fellow entrepreneurs. How do YOU deal with unprofessionalism? How do you deal with the stress of dealing with fellow human… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clien...

You have got to be kidding me with the kinds of terms influencers are expected to sign up for! Just read this email I received and hear me rant about… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a full-time solo-entrepr...

Take it with a pinch of salt. Things change dramatically in today’s technology landscape. What is true today, might not be true tomorrow. What works for me, might not work… Naina Redhu is a professional photographer. Her career, spanning 16 years, started with an MBA in IT & Systems, to a job as an Innovation Management Consultant, to branding & graphic design work for international clients, to a...