The ITF Flowcast

What up, Flowmies?!? Thanks for being so patient with us during this busy time of year. But we didn't want to end 2021 without having our Year-End Flowmie Roundtable! We catch up with Nando, Joel, Kory, Kevin, Sarah, Phebe, & Gabe as they share their accomplishments and challenges that they faced in 2021. However, the best part of the Flowcast is that we introduce the inaugural Flowmie Awards!...

What up Flowmies! What is the secret to crafting the right FB Ad to get the attention of the customers you want? Listen in as we talk with Victoria Erran about her company, Reciprocity 5, how she got started in digital marketing, and why when it comes to ads you need to give a little to get a lot. She talks about how her background in Sustainability informed her strategy with reaching the right cu...

Whatup, Flowmies!!! Flowmie Roundtable time!! This time Phebe, Sarah, Joel, Nando, & Gabe all get together to talk about one of the most difficult parts of running a business, managing crews. Efficiency, morale, and communication are the name of the game. So, listen in as the gang addresses all of these topics & more! Flow on!!

What up, Flowmies! Time for another "Best of" episode to drop! This time we are talking to industry staples, SteveO the Window Cleaner of YouTube fame, Sean Hill of NiceJob, and Jersey of WCR & the American Window Cleaner Magazine. Listen is as a bucket full of pure gold is poured out on the Flowcast! We talk all about marketing tips, finding your brand, how to make the most of your online rev...

What up Flowmies! Thank you so much for your patience as I gear up for my busy season. :D For September we will be running some "Best of" episodes to get you caught up on older episode you may have missed or to remind you of some things you wanted to get going for your business. This week, we will revisit our episode with Kevin Hargis hosting, my interview with Meagan Getz of Meagan Getz Photograp...

Aw Flowmies, I landed the hardest "get" of Flowcast History! Mike Schnyders is in the house!!!  After a year of shutting us down, slapping our hands, and juking left when we go right, we finally wore him down and he caved. And he doesn't disappoint. He talks about running a franchise window cleaning company (Squeegee Squad), wanting to see our employees do good for themselves, even if it's no...

Whatup Flowmies? If you're like me, you have a special skill of putting off the tasks or chores of your business that you hate. Ben Ivey, International Speaker & CEO of the Entrepreneur Lifestyle, is here to help! We address the procrastination issues that plague small business owners like: What are the different types of procrastinators? Why are entrepreneurs prone to procrastinate? And what...

Aw Flowmies, we have a fun one for you! We invited Nando Medina, Luis Martinez, and Adrian Dominguez in to join Gabe Gutierrez for a West Coast Flowmie Roundtable! But don't let these party animals fool you, they know a thing or two about business. We talk about how important it is to know your worth, how to avoid getting trapped in low profit jobs, when to focus your services and when to broaden...

What up, Flowmies? The name of the game is Safety and that's why we are having our first returning guest, Michael Draper of Expert Safety Services! We talk about some of the most common issues plaguing window cleaners today, such as the use of ladders and what are some good strategies to use while working on a roof. We also address why employer mindset plays an important role with the implementati...

Getting a Google review has to be one of the toughest to get. Are they really worth the effort? How can we increase the chances that our customers will leave one? Well, we know just the person to ask! Today on the Flowcast we have Shawn Hill, Community Marketing Director of NiceJob, the review management and reputation marketing experts. We answer several review-based questions such as: Why should...

Man, we have a good one for you this week, Flowmies!  Carlos Gonzalez, CEO of Enviro Bio Cleaner (EBC) is sitting down with Host Nando Medina to talk about his rise in the soft/power wash industry. He shares how he went from growing up in foster homes to running one of our industry's top companies, His drive to do what is best for both his business and its employees, and the bitter-sweet day...

Whatup, Flowmies?!? This week we speak with Hazen Warlick, the Business Development Manager for ABC Window Cleaning Supply Company. He talks about his growth in the company, going from what he thought would be a short-term gig to the job he is passionate about. He shares about his pride and joy, a training program he designed called the "Wash and Learn WaterFed Demo" for customers who might be new...

What up Flowmies! This week we interview none other than The Big Squeegee himself, Mike Nichols! He talks about the growth of his business, how he and his wife supported each other through their professional pursuits, and how getting his sons involved in the family business has made his goal of working less while remaining profitable become achievable. We also delve into his foray into the Water F...

Roundtable in session!!!! Yes, you guessed it, it time for another Flowmie Roundtable! Kevin and Sarah come in to answer some of the burning questions that you all have been contemplating in ITF, such as: "How has the value of physical, emotional, and/or mental health changed since you stared your business?" and "What are your plans for when you can't physically do the work anymore?" and probably...

What up, Flowmies?!? We have a potpourri of wisdom sprinkled upon us as guest host Joel Lamb talks with long time industry presence, Paul West. As a former president of the IWCA and personal mentor to Joel, they get into the nitty-gritty of construction clean-up and water-fed pole safety. They also talk about effective marketing and what its like to run two businesses at the same time, with one be...

What up, Flowmies? This week we have a treat for you! Martha Woodward, Co-founder of Quality Driven Software, well-known public speaker, and lecturer on company culture stops into the Flowcast to drop some knowledge. We talk about leadership styles: which ones should we avoid and which ones excel. We touch on strategies for conflict resolution among your employees, and we discuss the right way to...

What if you didn't depend on the money you made from cleaning windows? How would that affect the way you looked at your business? That's what we find out when we talk with Chris Simmons of Window Cleaners of Brandon out in Brandon, FL. We talk about how goals change when window cleaning is a "side hustle" and how he has formed his business to fit a specific niche in his life. Its a unique point of...

What up, Flowmies? We have a great interview lined up for you this week! We get to speak with Allison Hester, a writer for the window cleaning (& power washing) industry for over two decades. She talks about the changes that she has witnessed over the years, the challenge of capturing them on paper, and the journey of going from writing for other magazines to running her own online publication...

What do you do with decades of experience and a great personality? You teach others, of course! Join us as host Joel Lamb talks with John Lee, world renown water fed expert as he discusses his years in the industry, his time with WCR, and how you aren't getting enough use out of your microfibers. Flow on!

Hey Flowmies, we have a special interview for you today. Tommy Doyle Cooper is a Flowmie who is facing a scare that has affected many of our families, stage 3 cancer. ITF is holding a fundraiser to help him pay for his hospital bills while he goes through intensive chemo treatments. We wanted to give everyone a chance to get to know him better and see the fight and determination that he has in him...

WEEEEEE'RRRREEEEEE BAAAAACCKKK !!! And better than ever! Welcome to Season 2 of the newly Christened ITF Flowcast! We couldn't think of a better guest to start the new season off with than Caleb Thompson, Co-Owner of PH7 Pure Water Systems, Inc. and Owner of All Season's Window Cleaning. He talks about growing up around window cleaning and how he and his cousin started PH7. He delves into his pers...

What up, Flowmies!!! We can't believe this year is almost done. Even though 2020 was not what we had expected it to be, ITF had some outstanding things happen. Listen in as Gabe, Kevin, Sarah, Phebe, Nando, Anthony, Kory, and Joel all talk about the beginnings of ITF, how they became involved and what ITF has meant to them. We will talk about some of the fundraisers we've had, the IWCA and their C...

Whatup Flowmies! This week we interview Dr. Latania Booker, or Doctor Tania as she is known on social media. An avid runner and supporter of healthful habits, she talks to Host Gabe Gutierrez about how you can incorporate healthy eating into your busy schedule, why regular exercise is an asset to your business, and why having an active job is NOT a replacement for working out. She also talks candi...

What's it like to have you and your buddy grow up together in the window cleaning world? Listen in as Host Joel Lamb talks with his life long friend David Wilson about being raised around glass. They talk about their growth to maturity as window cleaners and business owners, their divergence into the residential and commercial worlds, and all the lessons they had to learn the hard way to get to wh...

Hey Flowmies!! Just to give you an update, I am in the midst of my busy season for our company and that means that the podcasts will be kind of sporadic the next few weeks till the end of the year. We have about three more coming out in 2020 and then we will take a few weeks break as we get things ready for Season Two of the podcast!  In the meantime, we wanted to play the very first intervie...