The Collision Vision

Gregg is the founder and former CEO of Filterworks USA, now known as Autotality, and someone who's lived and breathed this industry for decades. From building one of the leading paint booth service and equipment companies in the country to guiding the business through rapid growth and eventually a private equity partnership, Gregg has seen it all. In this conversation, we talk about how equipment...

Today's episode features Paul Knowlton, Senior VP of Sales at PEAC Solutions. With deep experience in equipment financing and a keen understanding of today's credit landscape, Paul joins us to unpack the real mechanics of financing your next equipment purchase. We'll talk leasing vs. buying, how to think about preserving cash, when to use a line of credit, and how SBA options can play a role. Paul...

Today's guest is an industry icon when it comes to equipment and OE certifications—Dave Gruskos, founder and president of RAE (Reliable Automotive Equipment). Dave has spent decades helping collision repairers across North America select, install, and optimize the tools that drive their operations forward. In this episode, we'll explore how shops can use equipment as a strategic differentiator, no...

Welcome back to The Collision Vision Podcast and another installment of our series, Choosing, Sourcing, and Financing the Right Equipment. Today, we're joined by Bill Keyes, a seasoned industry veteran and MidWest Division Manager at Hunter Engineering Company. If you've ever wondered when it makes sense to bring alignments or ADAS calibration in-house, how to calculate ROI on your next big equipm...

Today, we're bringing back a returning guest and true industry visionary—Frank Terlep. With decades of experience and a front-row seat to the collision repair industry's tech evolution, Frank is one of the most insightful voices when it comes to emerging technologies, ADAS, and the future of collision repair. In this conversation, we unpack the latest advancements in vehicle safety systems, talk a...

Our guest for this episode is Jay Goninen. During this discussion, we zoom out for a high-level look at the current state of the industry: technician shortages, economic slowdowns, generational shifts, and how forward-thinking shop owners can use this moment to build momentum. If you've been wondering where the labor market is heading—or how to prepare your shop for what's next—you're in the right...

Joining the episode this week is Aaron Schulenburg, Executive Director of the Society of Collision Repair Specialists, or SCRS. Aaron is a tireless advocate for collision repairers and a trusted voice on the biggest topics shaping our industry. In this episode, we dive into some of the hot-button issues in the industry right now — including Right to Repair — as well as talk about what to expect at...

Our Guest for this episode is Dave Luehr — author, speaker, coach, and the founder of Elite Body Shop Solutions. Dave's been on the show before to talk about his book Secrets of America's Greatest Body Shops, and today he's back to share what he's been up to lately, the trends he's seeing in the industry, and how shop owners and leaders can "grow forward" even in the face of big challenges. Connec...

Joining the podcast today is Steve Greenfield, CEO of Automotive Ventures, author of some fantastic books and publications that we'll discuss in the show, and a leading thinker on how innovation is shaping the way we move, own, and repair vehicles. In this episode, we'll step back from the day-to-day of collision repair and take a big-picture look at the future — EV adoption, autonomous vehicles,...

Our guest today is Bill Park, former shop owner and founder of Crunchit, a company dedicated to helping collision repair businesses gain the financial insights they need to succeed. Bill learned firsthand how a lack of good financial data can hold an operation back — and today, he's here to explain why better financial visibility is the foundation for smarter operations, sustainable growth, and be...

For this episode, we dive into the world of shop efficiency, ADAS, and alignment technology with David Henry, Senior Sales Development Manager at Hunter Engineering. David brings a wealth of experience helping collision centers become more productive, more precise, and ultimately more profitable. We'll talk about how ADAS and alignment equipment play a critical role in a modern repair plan, where...

For this episode, we have a returning guest Steve Trapp, and in this conversation, we dig into what true efficiency really looks like at the shop level. From flow and quality standards to management presence, goal setting, productivity coaching, and capital planning. This episode is packed with real-world takeaways you can use right now to run a more disciplined, high-performing shop. Let's dive i...

Joining us this week is Erin Solis, Sr. Vice President with Square One Systems and their Coyote Vision Group, one of the most influential 20 groups in the industry. Erin works directly with some of the top-performing organizations in the business, helping drive collaboration, accountability, and operational excellence. We'll be talking about what truly separates great shops from the rest, the role...

Joining us today is Blake Farley, Executive Vice President of Operations at Quality Collision Group and former partner at Relentless Collision, one of the most forward-thinking MSOs in the industry. Blake has scaled operations, led successful M&A activity, and built strong shop cultures—and today he's here to talk about what separates elite operators from the rest. Whether you run one location or...

Joining the podcast today is Micki Woods, founder of Micki Woods Marketing, host of the popular Body Bangin' Podcast, and one of the industry's most recognized voices when it comes to helping collision centers develop high-impact marketing strategies. From building a local brand that stands out, to effectively reaching your ideal customers, Micki brings practical, proven insight for shops of all s...

Joining us for this episode are Josh and Michelle Fuller, fourth-generation leaders of the 111-year-old Fuller's Collision Center. In a time when consolidation is reshaping the industry, the Fullers have doubled down on what makes their business strong—clarity of vision, marketing with purpose, and strategic planning through the lens of long-term value creation. We'll talk about how they've built...

Joining us for this episode is Steve Trapp, a collision industry veteran. During this conversation, Steve shares how independent operators can take full control of their marketing—before they ever spend a dime. From CRM-driven outreach and upsell opportunities to referral strategies and partnerships with insurers and agents, we'll break down the fundamentals of smart, scalable, and affordable shop...

Joining us for this episode is Leanne Jefferies, Vice President of Strategic Accounts at OEC. Leanne has been on the front lines of OEM certification for years and brings a unique perspective on how shops can not only achieve certification—but truly leverage it as a strategic business advantage. We'll talk about how certifications have expanded from luxury-only to mainstream, how they're adapting...

Today's guest is Liz Stein, Vice President of Strategic Initiatives at Certified Collision Group, one of the largest networks of independent, OEM-certified repairers in the country. CCG is known for helping its members obtain, maintain, and—critically—maximize the value of their certifications. During our conversation, we'll dig into how CCG supports shops in building a certification game plan, wh...

Joining us for this episode are Christian Ruecker and Gabriel Morley from DEKRA, one of the most trusted names in certification and inspection across the globe. In this episode, we'll unpack what it really takes to pursue and maintain OE certifications, what makes BMW's process so unique, and how to evaluate the ROI of certification—especially for high-volume brands. If you're considering OE certi...

Welcome back to the Collision Vision. Joining us is Bryan Thompson, President and CEO of Beverly Coachcraft, an elite, OEM-certified collision center based in Los Angeles. Beverly Coachcraft is a go-to destination for high-end vehicle repair, with certifications from brands like BMW, Mercedes-Benz, Jaguar, and more. In this episode, we'll talk about how Bryan has leveraged OEM certifications and d...

For this week's episode, we staring a new series on OEM certification. To kick off the OEM discussion, we have industry legend Mike Anderson returning to the show. Mike is the President and Owner of CollisionAdvice, Collision Industry Trainer, Consultant, Facilitator, and host of the new podcast "On The Road with Mike Anderson." Today, we'll cover why shops should consider OEM certifications, how...

On the episode with week is Ryan Brown, Western Technical Manager at AkzoNobel, and a leader in helping body shops implement smarter, greener, and more efficient practices through product innovation and hands-on support. Today, we'll talk about why sustainability is a business imperative, how AkzoNobel is helping shops reduce their environmental impact, and the role of new product innovations—like...

Joining the show today is Cinthia Gutierrez, Premium Segment Manager Americas for Automotive Refinish Coatings Solutions at BASF. BASF has been a leader in sustainable innovation, helping collision repair businesses reduce waste, improve efficiency, and meet the growing demand for eco-friendly practices. In this episode, we'll discuss why sustainability matters for shops of all sizes, how it impac...

Welcome back to the show. Joining us for this episode is Bill Brower, an industry leader in vehicle lifecycle management and AI-driven claims automation. Bill has been at the forefront of integrating sustainable estimates, helping insurers and repairers reduce their carbon footprint while improving efficiency. We'll explore how touchless claims processing, AI, and automation are shaping a more sus...