Chelsea Peitz
The Chelsea Peitz Podcast
The podcast for real estate & mortgage humans who want to dive into social media, branding, mindset, and more...Working in the mortgage and real estate worlds is one of the most unique and incredible ways to make connections and meet people… but it also goes hand in hand with showing people who you are. That’s where the power of great content and social media strategy comes into play — and it’s why I love helping people show up on video and online so much. If you're ready to learn more about how to use technology and social media to become MORE human and accelerate your real estate or loan bus...
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Ep 23: How to Create Marketing Funnels That Explode Your Subscriber List with Teresa Heath-Wareing 20.05.2019 53:16
As one of the UK’s leading expert on social media marketing, Teresa Heath-Wareing shares her secrets to growing your email list, creating sales funnels and her go-to web resources! Tools mentioned: Answerthepublic.com Pablo.buffer.com ContentCal.io Woobox.com Loomly.com DashThis.com ResponseSuite.com Connect with Teresa Heath Wareing Website: https://teresaheathwareing.com/ Social Media Marketing...
Ep 22: How to Increase Live Video Watch Time, Build Authority and Generate Leads with Stephanie Liu 13.05.2019 49:08
Live stream expert and speaker, Stephanie Liu, shares her secrets to gaining authority with your live videos, her "4MAT" formula to engage audiences and generate longer watch times and her favorite tools and tech for video content! Tools Mentioned during the show: Headliner. App (audiograms) Designrr.io (turn podcast into blog) Loola.tv (multiple live streaming) Splice App (create edited...
Ep 21: F8 Conference Highlights - What's Changing in Facebook & Instagram for 2019 02.05.2019 26:16
The F8 annual conference was chock full of new changes and roll outs that affect Facebook mobile & desktop, Instagram, Messenger and more! Highlights: Messenger gets a makeover Instagram tests no likes on posts and debuts new Stories Create Camera Instagram offers one step shopping Privacy and messaging is Facebook's main focus Facebook app and desktop has a whole new look Check out some...
Ep 20: Social Media Strategies: Facebook Ads 2019, Podcasting, Content, Instagram Stories & Branding 16.04.2019 40:34
My top takeaways from the best minds in the real estate industry: Jason Frazier - Content Strategy https://www.theagentmarketer.com/ Dustin Brohm - Voice Content https://massiveagentpodcast.com/ David Greenspan - Branding https://mindshare101.com/ Travis Thom - Facebook Ads http://www.travisthom.com/ Let's connect on Instagram: @Chelsea. Peitz 💛 Connect with Me + Resources Follow me on Insta...
Ep. 19 Facebook Live Video Ninja Tips with Trish Leto 07.04.2019 40:28
Not your typical live video tips from Trish Leto who has created a trademarked program called 5 Minute Lives. Former Veteran turned marketing expert, Trish shares her secrets for creating live videos that build brand, generate engagement and how her fail proof content creation formula! www. TrishLeto.com https://www.facebook.com/TrishLetoBiz/ Connect with me on Instagram @Chelsea. Peitz Find out m...
Ep. 18 Dominate Instagram, Facebook and Email with Chris Smith 31.03.2019 42:10
Chris Smith and I share Instagram growth strategies, what's working in the feed and Stories and how to use social for prospecting the right way! {this episode was recorded online there are a few small sound issues- sorry bout that!} Follow Chris on Instagram at: @chris_smth [notice there is no "i" in Smith] Buy Chris' book it's awesome: https://amzn.to/2V7avCV Connect wi...
Ep. 17 Generate More Buyers, Listings and Build Brand with Creative Videos w/ Shannon Milligan 26.03.2019 32:55
Shannon Milligan and I talk about using video creatively to build personal brand and also generate more listings, buyers and beat out your competition! Shannon shares her creative process, what works, what doesn't and how she markets to her videos to get over 30k eyeballs on them! Connect with Shannon Milligan: http://bit.ly/2HSw6LO 💛 Connect with Me + Resources Follow me on Instagram Grab y...
Ep. 16 Top Tech Tools, Websites, Apps & Chrome Extensions 2019 20.03.2019 20:55
I'm sharing my favorite tech tools, websites, apps and chrome extensions for content creation, graphic design, social media and more! Grab the FREE list of over 100 top sites and apps below! Facebook Group Mentioned: http://bit.ly/2urMBXn Download the entire list by clicking the link in my bio: https://www.instagram.com/chelsea.peitz/?hl=en 💛 Connect with Me + Resources Follow me on Instagr...
Ep. 15 Facebook Ads for Real Estate (advanced) w/ Travis Thom 11.03.2019 1:09:09
In this episode we dive deep into the following Facebook Ad content for real estate professionals: Best Performing Facebook Ad copy and image Facebook Lead Ad Forms Targeting and how to use first party data to generate leads Budgets, length of campaigns and what's working now LINK TO Travis Thom's Facebook Ad Template: http://www.elevatedrem.com/first-time-home-buyer-ad-template/ CONNECT...
Ep. 14 Everything You Need to Know to Launch Your First Podcast 04.03.2019 27:57
Thinking about making your own podcast? You should! 80% of podcast listeners listen to the entire episode!! Here's what I cover in this episode: 2:06 The equipment: names and prices 8:45 Editing software: free of course! 12:55 The hosts: what they are and what I use 15:13 The publishing process step by step 16:00 The best practices for your first 5 episodes As always, connect with me on Insta...
Ep. 13 LinkedIn Like a Boss with Expert Judi Fox #foxrocks 25.02.2019 43:53
Judi Fox has over 3 million video views on her posts in LinkedIn which she built 100% organically! In this episode we cover: LinkedIn Profile myths What your headline should say Judi's 10 Connection formula How to create engaging content Her Direct Message (DM) strategy And a whole lot more! Connect with Judi on LinkedIn: https://www.linkedin.com/in/judiwfox/ Website: https://www.judifox.com/...
Ep. 12 What does your brand SOUND like? 18.02.2019 17:32
Ever hear of Sonic Branding? Yeah, didn't think so! Audio is YUGE - what does your brand SOUND like? Creating audio tags or logos for your brand in this age of voice content! I explore Gary Vee's latest blog post about this voice branding revolution! Gary's Blog Post: https://www.garyvaynerchuk.com/the-rise-of-audio-branding/ VUX Podcast: https://www.stitcher.com/podcast/vux-world W...
Ep. 11 Instagram Stories Tips for Branding 11.02.2019 17:58
Instagram Stories just hit 500 Million DAILY active users. In this episode, I talk about: Why this is happening How to start making Stories Content that works Increasing Engagement Storytelling versus Sales Pitches Connect with me on Instagram @Chelsea. Peitz 💛 Connect with Me + Resources Follow me on Instagram Grab your FREE 40 Content Concepts Guide FREE Course ! Unstoppable Instagram : 3 Steps...
Ep. 10 Phil Treadwell of Mortgage Marketing Expert 01.02.2019 34:54
In this episode, fellow Agent2021'er Phil Treadwell and I chat about our takeaways from that event as well as what's coming for 2019! Thank you to Phil for having me on as a guest! The Mortgage Marketing Expert's mission is to help mortgage professionals build their business and do mortgage marketing better. Top mortgage industry experts share useful content and tips that originator...
Ep. 9 Content with Context Examples 28.01.2019 23:17
In this episode I give you several actionable examples of content that you could make that can set you apart from your competition, don't cost anything (except for your time) and can be "atomized" into smaller pieces of microcontent! I cover: Examples of content that is hard to Google or that can't be Googled The difference between personal vs private The 3 T's: tip, trick...
Ep. 8 Creating Content with Context (5 E's) 23.01.2019 17:02
Content is one of the best ways to build your brand and also one of the most challenging components of that process. If you're fearful that you will run out of ideas, don't know where to start or have no idea what it means when you read or hear that it must be VALUABLE, then this is the podcast you need to listen to! I review the 5 E's of content that provides context and give you e...
Ep. 7 Powerful Personal Brand Formula 2019 13.01.2019 17:54
In this episode I share with you my exact formula for building your powerful personal brand. I cover: The two things you MUST do first What we control: Content & Context and how to do both What we don't control: Algorithms & Perception and how to leverage both. Connect with me on Instagram @Chelsea. Peitz Email me at Cpeitz1@gmail.com 💛 Connect with Me + Resources Follow me on Insta...
Ep. 6 The Science of Social (featuring TheAgentMarketer) 04.01.2019 46:38
In this episode, I collab with Jason Frazier of TheAgentMarketer.com and we talk about our latest media company launch called the Industry Syndicate: http://industrysyndicate.com/ It's the real estate industry's first ever media network for realtors, lenders and industry partners and by them. A collection of podcasts and flash briefings for the industry! We also talk about brains. More s...
Ep. 5 What the heck is "Sensory Social?" 26.12.2018 8:25
In this episode I talk about what I think the future of social and marketing looks and sounds like and how we need to think about adjusting our current models to accommodate this shift. As we begin to train behaviors, expectations start to form and those expectations will shape how you share your brand and your message with the consumer at large. Share your thoughts with me by sending me a DM on I...
Ep. 4 Alexa and the Future of Voice Content 17.12.2018 13:37
In this episode, I talk about the stats for voice content and flash briefings and how this format is evolving rapidly! Links to articles mentioned: Marketingland: https://marketingland.com/what-email-marketers-should-know-about-alexas-latest-feature-253436 Alexa stats: https://voicebot.ai/amazon-echo-alexa-stats/ Connect with me on Instagram: Chelsea. Peitz 💛 Connect with Me + Resources Follow me...
Ep. 3 Facebook's Data Privacy Issues in 2018 and Why People are Still Staying 11.12.2018 17:27
This episode is a summary in plain English of the different data breach "scandals" that Facebook experienced over the last 11 months. In it, I cover the following: Cambridge Analytica - what happened and how did the data for 87 million accounts get out? Removal of Facebook Ad Targeting Categories using 3rd party data-mining and how that affected the real estate industry's ads The l...
Ep. 2 Profiling Profiles May be Killing Your Personal Brand 16.11.2018 11:58
Behavioral training has now shaped how we build trust through technology. We have less than 6 seconds to communicate who we are and shape the consumer's perception of our brand. The very simple act of creating accurate and up to date social profiles is a critical step to commanding attention and crafting perception. Connect with me on Instagram @Chelsea. Peitz Listen to my daily Alexa Flash...
Ep. 1 Facebook Goes "All-in" on Facebook Stories 09.11.2018 16:25
The future of social media is "Stories." Over 1 billion stories are being created PER DAY - Why? Because they are human and micro content that's happening in the moment and allows viewers to become part of the storyteller's journey. This format has grown 15 times faster than the feed format most of us are used to since 2016 and will become the primary way we create content and...
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