Synchronized!

What do you need to get great music? Great musicians! Musiversal is a platform where you can record in real time with professional session musicians. A platform for session musicians may not sound revolutionary but Musiversal does it differently. It’s subscription based rates allow you to a certain amount of live remote sessions per month. In this episode of Synchronized! Martin Quach , co-founder...

Magda Niestryjewska is Head of Sync and Music Supervisor at Jaguarec in Poland. Jaguarec is an established publisher of a variety of production music labels and caters to clients in TV and advertising. What does she think is the best way to face the increasing competition? Should we try to imitate the disruptors? Or do traditional sub-publishers need to concentrate on their own strengths? Ferry va...

Jay Mistry is a music industry veteran of 30 years. He commenced his career at PRS, later worked at BMG, then the Discovery Channel, all in senior positions. He is now the CEO of JMC Music Services, providing business and creative services for content producers in TV and Advertising Jay Mistry talks about his work, the path ahead for production music and the challenges and the ups and downs that w...

What do you get when you combine the talents of a man who fronted the commercial development of Guitar Hero and a Grammy Award winning music producer who worked with U2, Gwen Stefani and Tina Turner? Audio watermarking version 2.0! Kelly Sumner and Simon Gogerly from SonicData talk with Ferry van Beek and Simon Webb about the possibilities of their SonicKey. Transparancy for All and All for Transp...

With 2 billion dollars distributed every year, thanks to their metadata and more than 4000 companies using their services worldwide, you have to agree that BMAT is a force to reckon with. Want to know what drives this company? Listen to this new episode of Synchronized! in which Ferry van Beek and Simon Webb talk with Pedro Cano & Luis Ruano . Find out what BMAT can do for our industry. And sh...

This time Simon Webb and Ferry van Beek had the pleasure talking with Morgan McKnight , Executive Director of the Production Music Association (PMA) . The PMA was founded in 1997 after a US performing rights society planned to impose a cap on production music royalties. Several production music companies came together and successfully opposed this issue. Since then the PMA has continued pursuing t...

Back from our summer break and we immediately dive into the challenges that face our industry. Luckily there are some great organizations out there that help us navigate these turmoil waters. IPMG (International Production Music Group) is one of them. It is a platform for Production Music companies to discuss the challenges, and lobby the key players, to secure our sector's interests. In this epis...

When you look at ways to increase the revenue of your catalogue make sure to bring YouTube income into the equation. In this episode of Synchronized! Simon Webb and Ferry van Beek talk with Noah Becker , president and co-founder of AdRev , to find out the different ways they can help you with generating extra income. Find out how it works and listen to what Noah has to say about a new platform the...

You can say a lot about the production music industry. But one thing’s for sure: never a dull moment! To prove our point you’d better listen to this new episode of Synchronized! Simon Webb and Ferry van Beek were able to talk to Dan Korobkin , President of Sales for SourceAudio . SourceAudio is not just a platform to distribute your music or host your website. They also offer various possibilities...

This time Simon Webb and Ferry van Beek have Jon Lacroix as their guest. Jon LaCroix is one of the founding fathers of Bulletproof Bear , a fiercely independent production music publisher. They are an untraditionally traditional music publisher. Wanna know how that works?  Listen to this new episode of Synchronized! and Jon will tell you all about it! Synchronized! is presented by Simon Webb...

It’s time to start your weekend with a brand new episode of Synchronized! This episode feels like the Eurovision Song Contest with people from Atlanta (USA), London (UK), Amsterdam (The Netherlands) and Reykjavik (Iceland) participating. Guests are Brian Brasher and Veigar Margeirsson from PITCHhammer Music . We not only talk about their passion for trailer music but also about what their Traileri...

Alex Black worked as a General Manager at Boosey & Hawkes, Managing Director at Imagem Production Music, Global Director at EMI Production Music and became CEO of Sonoton Music last March. With a track record like that we wondered what his plans are with arguably the biggest independent production music label in the world. Enough reasons to ask him to be a guest on Synchronized! Fortunately he...

In this new episode of Synchronized! we talk with David Della Santa . He is co-founder and Chief Creative Officer at Trqk a unique service to not just analyse your PRO statements but also create gap analysis of on-air performances vs reported performances. Besides that he’s also Executive Music Producer and Music Supervisor at Volume Music + Sound a full service music company featuring award-winni...

In our previous episode you could listen to one of the disruptors of our industry. We were eager to find out how much of an impact these disruptors have one old skool publishers. So this episode we talk to Patrik Hinrichs from AMG Scandinavia (formerly AUX Publishing). He tells us about the impact that Epidemic Sound had on the industry in Scandinavia and predicts that all of us will have similar...

The issue of the disruptors in the production music industry has been raised on a regular basis on previous episodes of Synchronized! This time Simon Webb and Ferry van Beek took the bull by the horns, so instead of just talking about the disruptors they decided to talk with one directly. In this episode of Synchronized! Ori Winokur , head of music at Artlist , talks to us about their platform and...

With offices in France, Canada and the United Kingdom BAM Music is rapidly expanding its footprint. In this episode of Synchronized! we talk to CEO Pierre-Michel Levallois not only about all things production music but also the ambitions of this French company. Another great insight in the wonderful world of production music. Enjoy listening! Cheers, Simon & Ferry

Out now! A brand spanking new episode of Synchronized! This time Dan Graham is our guest. Dan is the owner of Gothic Storm and he runs two succesful Facebook groups about the library music industry. One for publishers, Library Music Publishers Discussion , and another one for composers called A Composer’s Guide To Library Music Discussion . Dan tells us why he is happy with the fact that people st...

Joe Saba co-founded VideoHelper together with Stuart Winter in 1995 in New York. Since then they won at least 4 Emmy’s (On Ebay). Joe is also co-founder of the Production Music Association and still an active composer. We thought those were enough reasons to invite him to be a guest on Synchronized! Luckily he said yes, since otherwise this intro would have been a waste of space on the internet. I...

Here’s a new episode of Synchronized! and this time our guest is Randy Wachtler.  He is the founder and CEO of 615 Music which was acquired by Warner/Chappell Production Music in 2010. After the acquisition he became president & CEO of WCPM in 2013. He also co-founded the Production Music Association in 2001, of which he was chairman, and currently is a board member. With his company RJW...

Another new episode of Synchronized!  This time we have the honor to talk to Jenny Oakes and Karis Jones from JW Media based in the UK. We don’t just broach the subjects that we have been discussing with previous guests, but also ask ourselves the question why there are so few women in the production music industry. This is not only the case in managerial positions but there are also few wome...

First of all we’d like to wish you a Happy New Year! Hopefully 2020 was an ‘isolated incident’ and this year will bring us everything we hope for. In this brand spanking new episode of Synchronized! we have Andy Hill from I Like Music (ILM) as our guest. It’s safe to say that Andy is the godfather of online distribution of production music since he started the first system called Mars Online in 19...

This episode we feature Mark Vermaat , head of business development at Soundmouse, as our guest. Soundmouse recently won the pitch to build a new production music platform for the BBC. Mark shares some great information on what Soundmouse’srole will be regarding this new platform. A must hear episode if you want to have your production music distributed to BBC. (and other broadcasters!)

In this episode of Synchronized! our guest is Daniel Holter from The License Lab. He started as a sound engineer and was kind of lured into the production music business. If you need one word to sum up this episode that word would be: PASSION.

This fifth episode features Scott Meath and Brian Beshears from AtomicaMusic . They tell about how they got started in the industry, founded Studio Cutz and Blue Fuse, sold these labels and started again completely from scratch after their non-compete ended. Does your label need to offer all different musical styles that are available? Are song descriptions important? What are the best search opti...

In this forth episode of Synchronized! we have Ed Ashcroft and Paul Vials from Ultraphonic as our guests. Besides this great production music label they also own District 6 Music Publishing which represents songs in a wide range of genres and include artists like Roy Harper, Donae’o, Feder, Geezer Butler (founding member of Black Sabbath), Murcof, Dwele, Feder,  John Foxx, Gael Rakotondrabe,...