The Golding Group
Strategic Growth Podcast
The Strategic Growth Podcast features expert insights, interviews with thought leaders and business plan triage for entrepreneurs, funders and decision-makers. Hosted by Kyle Golding, entrepreneur and Chief Strategic Idealist for The Golding Group. Formerly known as the #NeoMarketing Podcast. www. TheGoldingGroup.com
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The Golding Group
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Neueste Folge
21. Aug 2024
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Joyous Disruption with Jonathan Dodson, CEO of Pivot 19.07.2023 28:57
10 years ago, Jonathan Dodson traded his banking job for a regular seat at Elemental Coffee, hoping to figure out what to do with his career. Within 10 months, David Wanzer asked Dodson to partner on redeveloping the Tower Theatre. Within 18 months of that, Pivot went from concept to "real" business. Since then, Pivot has developed over $100MM in assets all within the OKC community and realized th...
Healthy Employees with Jeanean Yanish Jones, E.D. of Health Alliance for the Uninsured 05.07.2023 29:42
Health employees are productive employees and contributing members of society. On this episode, we discuss the multitude of benefits that come from keeping our employees healthy through insurance coverage and the options employers and employees have for health insurance with special guest Jeanean Yanish Jones, Executive Director of the Health Alliance for the Uninsured nonprofit org. But we also l...
Empowering and Employing Veterans 21.06.2023 38:54
We're discussing the immense value of employing Veterans for business owners, the country and the Veterans themselves with special guests Chad Watts, CEO of Scars and Stripes Coffee and Major Ed Pulido, Co-Founder of the John-Daly Major Ed Heart of a Lion Foundation . We discuss the value of teamwork, accountability and mission focus that Veterans bring to post-service careers and the resources fo...
Business Process Management Defined and Explained 07.06.2023 26:31
What is Business Process Management (BPM) and how can it benefit your business? That's the discussion today on the podcast. BPM is an absolute dedication to the continual improvement of everything that makes up your business! To start, The Golding Group Definition: Business Process Management is a strategic approach to aligning company workflow, procedures, communication and human assets to create...
Crisis Communication Protocol Review 17.05.2023 16:24
Thanks to recent spectacular failures in audience relations from major brands (Bud Light), organizations (FBI) and high-profile individuals (pro athletes) we decided to revisit and review one of our most popular episodes regarding the proper way to manage crisis communications. Originally Premiered Mar 17, 2021 but still valid today, we revisit our conversations about when, why and how to utilize...
How To Write A Strategic Plan 03.05.2023 16:37
Soon after we started the How To Write A Strategic Plan talk at The Treasury OKC last Friday, OKC-FD asked us to vacate the building due to a gas leak nearby. Before we were asked to leave the building, we discussed lots of great tips on the differences between a business plan and a strategic plan, how to get started crafting a strategy and the most common mistakes start-ups and small businesses m...
Hannah Schmitt, Founder Of The Treasury OKC 19.04.2023 18:37
Located on historic Film Row, The Treasury is a membership club and co-working community for driven women. The Treasury is a place where women can focus on themselves and their work and legitimize their businesses with a downtown mailing address and a snazzy spot to meet clients. The Golding Group is partnering with The Treasury to host a Strategy Review event for current and soon-to-be small busi...
Kris Ward, Author of Win The Hour, Win The Day 05.04.2023 28:36
Kris Ward is the leading authority in leveraging your time and scaling your business. Ward is the founder of the Win The Hour, Win the Day philosophy, book and podcast. https://www.winthehourwintheday.com/ After the loss of her husband, Ward returned full-time to her work as a marketing strategist. She was relieved that her business had not only survived her absence but was growing. Now, Ward has...
Elizabeth Larios, Program Manager at gBETA OKC 15.03.2023 19:01
Special guest Elizabeth Larios, MPA is the gBETA Program Manager for Gener8tor OKC . She is a community engagement-focused economic development professional with a brand range of experience in business, non-profit, higher education and politics. She connects startups with funding opportunities, serves on several boards and has dedicated her life to public service and community development. Larios...
Hoang Lam, CEO of CMM Financial & Founder of Storm Check 01.03.2023 23:28
Special guest Hoang Lam is a man of many pursuits. He is CEO of CMM Financial, Founder of Storm Check and co-host of the Defining Moments podcast. We discuss the entrepreneurial spirit, changing careers, the unique perspective of a first-generation American and how to host a podcast while barely speaking. Lam shares his insights into financial health, community building and why it was so important...
Business Plan Triage with Zacharias Voulgaris 15.02.2023 22:21
Tech entrepreneur Zacharias Voulgaris is in the process of starting a company in the ed-tech world and looking for our advice on finding a cofounder who can also undertake some of the responsibility. The Golding Group CEO Kyle Golding offers his best advice with a business plan triage to help Voulgaris get his start-up off the ground. Listen/Stream/Watch/Subscribe at https://bit.ly/SGPodListen
Alex Ruhter, CEO of JackBe Drive-Thru Grocery Startup 01.02.2023 42:01
JackBe is an Oklahoma-based start-up disrupting the grocery shopping experience. You never go inside the store. It’s as convenient as a fast food drive-thru. Instead of burgers or tacos, you get everything on your grocery shopping list. Kyle and Alex discuss essential elements of a great business opportunity: solving a problem, presenting a clearly different option and letting consumer feedback gu...
Leadership, Goals and Processes with Special Guest Kitt Letcher 18.01.2023 29:26
We're learning valuable lessons about leadership through planning, goal setting and managing the process from yearly to weekly schedules with our special guest Kitt Letcher, CEO and President of the Better Business Bureau of Central Oklahoma. Letcher uses tools like EOS, Full Focus Planner and the 12 Week Year to create systems of success for her team at the BBB. She also makes big plans for her f...
Strategic Growth Podcast Best Of 2022 (Part 2) 04.01.2023 17:50
We’re sharing more of our favorite snippets of advice from 2022 as we launch 2023. All episodes are available to Listen/Stream/Subscribe at https://bit.ly/SGPodListen 00:22 Jan. 19th Ep136 Lifetime Value 01:31 March 16th Ep140 Misinformation, Malinformation and Disinformation 02:26 June 15th Ep147 5 Additional Strategies For Crisis Communication 04:52 July 20th Ep150 Listening Is The Most Importan...
Strategic Growth Podcast Best of 2022 21.12.2022 23:32
We're sharing some of our favorite snippets of advice from the past 12 months as we all wrap up 2022 and look forward to 2023. 00:20 Ep135 2022 Business Trend Predictions 02:23 Ep137 Top Trend for 2022 Data Activation 04:03 Ep139 Common Start-Up And Small Business Mistakes 06:41 Ep142 New Name For The Former #NeoMarketing Podcast 08:12 Ep144 The Single Most Important Key To Success 10:27 Ep146 Pro...
Corporate Culture with Kitt Letcher, CEO BBB of Central Oklahoma 07.12.2022 33:58
On this episode, we discuss the fine art of corporate culture with Kitt Letcher, CEO and President of the Better Business Bureau of Central Oklahoma. Letcher is well-recognized for her smart and impactful approach to building and maintaining a highly productive staff. We dive deep into her thoughts on remote work, communication, leadership styles (good and bad) and the actual ROI of a positive wor...
Disrupting Business and Education with Anthropology 16.11.2022 25:16
Our special guest on this episode is Suzette Chang, Founder and Executive Director of Thick Descriptions https://thickdescriptions.org/ . This non-profit organization disrupts traditional education to help humans thrive where they are, building better communities. How are they doing that? Through the application of anthropological processes. This can also apply to business in numerous ways such as...
Embracing Change + New Office and Podcast Studio Update 02.11.2022 22:29
Embracing change is an opportunity. Opportunity leads to success. Challenge yourself and your business team. Get out of your comfort zone personally and professionally. Take smart risk - not wild, not too safe, but with a desired outcome. We have major news updates. A new office, new podcast studio and new Strategic Growth podcast format featuring an emphasis on interviews with business leaders an...
Brand Involvement In Social Issues 19.10.2022 27:17
On this episode, "The Professor" Pritch Pritchard, APR & Fellow PRSA sheds light upon the pros and cons of Corporate Social Responsibility (CSR) programs. This includes social issue marketing, philanthropic efforts, employee volunteer initiatives and diversity/inclusion programs to build brands and satisfy customers. But, consumers and other stakeholders want companies that see social good as a ne...
How To Avoiding Quiet Quitting And Quiet Firing 05.10.2022 36:22
Quiet Quitting is a relatively new phenomenon in which young professionals claim to be doing the bare minimum to reprioritize work-life balance. Employees doing the bare minimum of effort to earn a paycheck to renew an emphasis on life outside of work. But, this is not popular with employers, some of which are countering with Quiet Firing or giving employees less responsibility, limiting their rol...
Social Analytics For Crisis Communications 21.09.2022 26:16
"The Professor" Pritch Pritchard, APR and Fellow PRSA, has some advice for CEOs, Vice Presidents, Directors and Managers who might not consider social media metrics and analytics to be a critical need. You don't need to be an expert yourself, but you do need to keep your marketing and PR team in control of social media. Not just outward messaging but also social listening, brand relations and in w...
Business Process Management 07.09.2022 28:22
Business Process Management (BPM) is a strategic approach to creating effectiveness, efficiency and dependability in the execution of business activity. By focusing on ALL processes necessary for day-to-day operations, you (business leader) can better manage your business outcomes. The Golding Group Definition of BPM: Business Process Management is a strategic approach to aligning company workflow...
Ethics Pop Quiz Bonus Episode 31.08.2022 16:51
On a BONUS 5th Wednesday of the Month episode, Co-Host Kyle Golding asks Professor Pritch Pritchard, APR & Fellow PRSA two pop quiz style business ethics questions for his unscripted answers and advice. We examine hot takes on adding an "inflation surcharge" to bills as a type of tax and if journalists should take PR jobs. The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarke...
Maximize Decency and Civility To Build Trust 17.08.2022 23:01
We return to a common subject on this podcast but we all (personal, business and society) need to do better – treating each other with decency and civility. "The Professor" Pritch Pritchard, APR & Fellow PRSA breaks down our favorite expert advice for incorporating decency and civility in business relationships. The Golding Group Strategic Growth Podcast (formerly known as the #NeoMarketing podcas...
Everyone Wants To Be A Gangster, until… 03.08.2022 32:31
There is a romanticism in entertainment about being a mob boss. But, being an actual gangster requires a lot of unsavory efforts that most people aren't capable of doing. It's similar to being an entrepreneur, business owner, boss or leader. It's much more complicated than it looks on TV or in the movies. We will break it down for you and apply lessons from the great gangster bosses (Tony Soprano,...
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