Social Geek

Join AK and Deb as they chat with Liz Anderson, Founder of E.H. Anderson Public Relations. Liz is a member of the  IFA (International Franchise Association)  Supplier Forum and attends the annual convention faithfully. This year she and husband Bage developed a video marketing campaign. Liz will share her campaign strategies and how they use UStream as part of their social marketing tool...

What REALLY makes social media work? These days, engaging customers and franchise candidates takes more than just having an online presence on popular social networks. It takes the perfect social media campaign! Join us as we talk to Todd Leiser, Director of Franchise Sales at Valpak Direct Marketing Systems. He will give us a sneak peak to his FranCamp presentation on the topic! Connect to: Todd'...

  Our guest this week is Melinda F. Emerson, SmallBizLady. Melinda is America’s #1 small business expert. She is an author, speaker and small business coach whose areas of expertise include small business start-up, business development and social media marketing. As CEO of Quintessence Multimedia, Melinda develops audio, video and written content to help her Fortune 500 clients engage sm...

Have you always wanted to join Twitter but not sure how to get started? Do you know how to join the conversation? Do you have a Twitter profile but not making connections? Ever wonder what a hashtag (#) is and how it should be used? Then join  AK and Deb as they share their Twitter tricks and tips. Even if you are currently using Twitter they have a few things to share. Call the show and shar...

  Our guests this week are Joseph Pascual, co-founder and head of product development at Dotstudioz and Phoenix Gonzales, co-founder, owner, and head of brand integration at Dotstudioz. Joseph has led development teams around the world and is fluent in 5 languages. He has spent the last few years developing a video management solution for the entertainment industry. Phoenix has led the compan...

What's it all about? How many social platforms does one person need? What platforms are best for business purposes? Which ones relieve the stress after a long day? How can you be business social or is it all fun and games? Join us as we "Decode Pinterest" , discuss OMGPOP Draw Something craze and why the movement of Words With Friends has replaced Farmville! Still need an invite to Pinterest?...

Our guest this week is Michele Price, aka @ProsperityGal. Since 1982 Michele has looked for creative and innovative answers giving her businesses the edge over competitors. Having gone toe to toe in multiple male oriented industries in 2008, she started an online-internet radio show Breakthrough Business Strategies radio which grew into the media company Breakthrough Business Strategies...

Join us as we discuss how to prepare for what is to come in social media! Social networks, blogs, email, portals, instant messaging, crowd sourcing...oh my! Follow along by opening AK's slideshare presentation via this link as we discuss social media developments in the real-time economy. Call us and share how you manage all the platforms and what you believe is next!  

We are thrilled to have special guest, Kate Groom, Partner at Smart Franchise and Owner of Starfish Consulting, joining us this week all the way from Australia! Kate is an experienced and insightful business consultant, faciliator, and speaker with over 20 years of leadership, business and coaching experience. Her experience includes benchmarking, franchise operations, marketing and...

Nicole Plescher, Digital Catalyst for 919 Marketing will join AK and Deb this week to discuss building a socal strategy that's right for your franchise. How to manage and encourage franchisee adoption, control/influence, franchisee engagement and how to measure success/return on the social engagement. Twitter:  https://twitter.com/nicoleanne

The IFA (International Franchise Association) convention was a huge success  in Orlando FL. Deb was joined by 3k other franchise industry attendees and returned home with a renewed passion for the use of social media in franchising.  Join AK as she speaks with Deb and guests Al Lautenslager and Lorri Wyndham.  Find out what they enjoyed most from Guy Kawasaki, who was the closing sp...

We are excited to have a self-described "Gagetista", Bonnie Sharon as the guest of Social Geek Radio this week! Bonnie also known as "Cellular Chloe" provides straightforward reviews of wireless devices and "how to" videos which have made her a favorite on the Web. Her popularity is simple to understand: she knows her stuff, respects the audience, listens to them and tells the truth. Bonnie is the...

  Joining us this week is Brent Alvord, President of Lenny’s Sub Shop Brent will share how social media continues to be such an integral part of their company strategy for 2012. If fact, Lenny’s constantly hosts unique contests and giveaways via its social media channels, which is why they have grown to more than 62,000 fans on Facebook.   Lenny’s continually reaches out to their network...

We have the pleasure speaking with Liberty Harper, Director of Business Development at Aviatech. Aviatech is an interactive and digital marketing agency to direct new business development in the franchise industry. Liberty is experienced as both a franchisee as well as a franchisor, and understands all aspects of the franchise industry. Previous to founding and managing the 65 unit Liberty Fitness...

Our guest this week is Anita Wehnert from ReadyTalk. ReadyTalk provides audio and web conferencing services that are highly reliable. affordable and best of all, easy to use!  As Director of Product Marketing, Anita is focused on talking to customers about their needs and translating these into priorities for the ReadyTalk product roadmap. Before joining ReadyTalk, she gained first-hand exper...

This week we welcome Allison Shaw, Social Media Specialist for Qdoba Restaurants. Qdoba offers fresh, made-to-order Mexican food. The company operates Qdoba Mexican Grill, the #2 quick-casual Mexican chain behind market leader Chipotle Mexican Grill, with about 500 locations in 40 states. The eateries offer a selection of signature burritos, along with tacos, salads, nachos, and breakfast ite...

Part 2!

Our first guest for 2012 comes from Australia! Diane Leonard is an online marketer and social media enthusiast. She has 15 years experience in marketing having worked in a wide variety of industries including franchising. In late 2010, she started Social Franchising, a networking group to encourage people in franchising to get started and get better at using social media. The group meets monthly a...

  Join AK and Deb as they recap what happened in social media in 2011. What will the trends be for 2012? What conference should you be aware of? What platforms are still active and where should you be connected? What tools should be in your toolkit. This will be the last show of the year and the last time AK can “Geek It Out”, She has some really cool sites to share! The World of Social Media...

Our guest this week is Kelly McNeer, Social/ New Media Specialist/Strategy and Planning Independent Consultant in Chicago, IL. Kelly has seven years of online advertising and social media marketing experience. Kelly will join AK and Deb and discuss what social media tools can be used for job seekers and employers. www.twitter.com/kellykelmc www.linkedin.com/in/kellymcneer

  Our guest Joe Libava is the author of "Become a Franchise Owner!" He informs would-be franchise owners of the joys and perils of purchasing a franchise providing a straightforward, step-by-step tips and advice on how to properly ("and carefully") research and select a franchise business. Joel will share how to locate information about franchises, current industry trends, and hot franchise o...

Happy Thanksgiving! Rerun of a popular show! FranCamp Nashville was just the first stop! It followed the PodCamp format with a fast paced aggressive agenda filled with rich content on the use of social media. Dynamic speakers from the industry shared their expertise and each session was streamed LIVE using UStream. What happened? What was shared?   

Our guest this week is Esther Steinfeld Freedman. Esther founded NotAllCEOsAreJerks.com a site dedicated to highlighting C level executives who give back to their communitities and participate in interesting or extraordinary activities. Esther is the Public Releations Manager for Blinds.com, the largest provider of window treatments on the Internet. Esther's love of Interior Design and "Do-It-Your...

Does attening a conference ignite the passion and enthusiasm you have for social media? Do you wonder what the digital space looks like for kids today? Are you amazed by those that consider themselves "social media experts" but lack a social presence? Have you posted your Google+ business page yet? What type of tools should be in your geek toolbox? How important are analytics? Join AK and Deb as t...

Last week was a record of 7 guests discussing FranCamp! The conversation will continue with Jack Monson who will share upcoming plans for the next FranCamp. Deb and AK will also be joined by BJ Emerson to discuss The #FlatLorri Project,a community case study in customer engagement. A laminated cut-out image of @LorriW travels the world and publicly shares her exciting adventure...