Ryan James
SaaS Marketing Weekly
Actionable SaaS marketing strategies and campaign ideas for you to implement in your company to rocket your growth.
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#02: How to Distribute Your Marketing Campaigns EVERYWHERE 09.07.2024 30:26
Ryan outlines various channels and strategies for getting lead magnet campaigns seen by a wider audience, including repurposing content, utilising existing traffic, and using ads. Takeaways Repurposing content and creating top-of-funnel content can help drive people to the lead magnet. Promoting lead magnets effectively involves utilising existing traffic, such as website visitors and email subscr...
#01: Five B2B SaaS Marketing Campaigns You Must Try 03.07.2024 26:56
Ryan shares five of his favourite SaaS marketing campaign ideas that have generated thousands of leads for his clients. Takeaways Create a separate brand newsletter rather than an own-brand newsletter. Use aggregated data to create a benchmarking ebook or report that provides insights and comparisons for your target audience. Implement a waitlist campaign to generate interest and build a list of p...
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