Public Relations Review Podcast

Dennis Lindahl, Dakota Strategic Communications, has a thriving public relations business in North Dakota. This scenario was set in motion because his wide range of advertising, legislative, sales and PR experience had him well prepared to successfully manage the diversity of services his clients required. With clients in unmanned aerial systems, technology camps, energy development, legislative a...

Listen to the inspiring story of Jason Parson, CEO of Parson + Associates of Kansas City, MO, as he describes his journey from Army veteran to building a now successful, minority-owned public relations firm.  He explains how his military experience helped him overcome setbacks in his drive to succeed.  Jason did not quit when things got tough. Listen to his story.  Benefit from his...

Ever feel stressed or disengaged in your PR job. You are not alone. It is becoming a major problem with negative implications for PR firms and workers.  Fear not!  Dr. Doug Swanson, Cal State-Fullerton, offers specific solutions to help you overcome this office stress and disengagement.  Listen...Learn..Share. Podcast video:   https://www.youtube.com/watch?v=nV71euL8Y-c&t=1...

"Measurement Queen" Katie Delahaye Paine offers some expert guidance to developing basic measurement systems for most PR projects. Nationally recognized for her work she offers Public Relations Review listeners exceptional tips.  Listen..Learn..Share Podcast video:   https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

The Public Relations Society of America 's 2020 national chairman T. Garland Stansell provides an overview of the programs and steps they are taking/planning to enhance the value of the organization and its relevance to its many members.  He also gives his insights into the impact of Artificial Intelligence on the public relations profession.    Listen...Learn...Share! Podcast...

Six public relations professionals representing public school systems in Alabama, California, Colorado, Michigan, New York and Texas have a roundtable conference call discussion on the success and challenges on the many public relations issues they encounter.  These professionals have no choice but to manage the range of demands they face frequently...and they outline how they solved their in...

"The Talent Squad" founder Kelly Glover has successfully booked hundreds of guests on podcasts covering a myriad of topics. Learn-the podcast guest strategy.  Then learn how to pitch the podcast producer....and how to be a great guest...and much more!!  After the interview is completed there is more to be done.  Listen to find out what else is needed to get additional mileage from y...

How does one explain the benefits of establishing a new PR program for the company?  How do you show the senior staff the financial benefits of a successful in-house PR program?  Lisa Slappy, Lewis-Price & Associate did just that. Listen to her strategies and tactics that led to establishing a successful in-house PR program that added to the company bottom line.   Listen......

PR executive Diane Eichler provides an overview of two NEW PR systems to allow practitioners to be more effective, effective and save valuable time. "PR Loop" connects PR people in other cities and/or industries to help you get better information for your projects.  "Story Match" connects PR pros and brands with journalists around the country that cover your issues.  This system pre-iden...

Former New York City special investigation Matt Charles tells how he transition from hard-nosed investigator to PR pro.  He offers an overview of how important a solid public relations program is to operating a successful police department and gaining, maintaining community support. Listen...Learn...Share! Podcast video:   https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

Georgi Bohrod, head of GBG & Associates in Dan Diego, CA outlines how she entered the timeshare industry and the many strategies she used to attract individuals to timeshare and vacation properties in the US and in Mexico.  She also outlines the strategies she employed to counter the stories of people not able to sell their timeshare units.    Listen...Learn...Share Podcast...

Our senior citizens are active, engaged and many have disposable income.  How can public relations be used to successfully engage them. An expert on PR with citizens Courtney Malengo offers insight on programs and strategies that work.  Listen...Learn...Share!! Podcast video:   https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

The PR team at the Knoxville Airport Authority (Tenn) initially used the podcast as an internal communications tool. How things change. Listen to how the clever use of their podcast made history as the FIRST airport podcast. Then customers wanted to get more airport and flight information from it.  Listen...Learn...Share !!

Temple University professor Gregg Feistman provides listeners with solid advice on protecting and --when needed--recovering your/your company's damaged reputation. Feistman has 35 years of PR senior level experience. He was also inducted into the Philadelphia Public Relations Society's Hall of Fame. Listen...Learn...Share !! Podcast video:   https://www.youtube.com/watch?v=nV71euL8Y-c&t=1...

Sheri Singer--Singer Communications-- is well known for her effective message productivity.  In this episode she details how to develop and test an effective message to deliver maximum impact on an audience.  Poor messages can add to confusion.  Sheri is respected for her skills in this area. Gain the skills needed to help you produce the needed know-how to craft well received messa...

Recognized for her success in promoting restaurants, exceptional chefs, adult beverages or lifestyle activities PR pro Jamie Estes--Estes Public Relations--offers great guidance as to how to generate local and national visibility for your similar event.  Whether it is a new restaurant opening, a chef revealing a great new dish or a new hotel opening Jamie gets it done.  Listen...learn......

Most PR pros have some experience in crisis communications.  But that is AFTER the problem occurs.  Why not help clients PREVENT the crisis to begin with.  Noted crisis prevention expert Jonathan Bernstein offer proven techniques to help minimize crisis events. He is considered one of the top such experts firms need to "have on speed dial" in the event of a crisis.   &nbsp...

What value does the APR accreditation have?  Is it required to work in the public relations field?  Gayle Falkenthal, APR, provides the insight needed to make a decision.  In addition, what is the concern about "earned" media and "paid" media being difficult to separate.  This program will help PR specialists understand the concern. Podcast video:   https://www.youtube.com...

What does it take to become on a public relations team?  How do you interact with your colleagues? How do you gain their confidence? All this and more are explained by Meagan Coughlin a new senior official in her organization. Listen...Learn...Share

With years of public relations experience, when do you realize it may be time to move on to sharing your years of successful experience with those wanting to learn what it is really like to be in the PR profession?  Teaching at the college level has brought satisfaction to numerous PR pros.  How do you prepare to make the transition.  Rick Clancy, a former SONY senior VP made the le...

How can local governments build the public's trust?  Experienced PR pro Mark Miller, Public Affairs Director in Baytown, TX, gives detailed information on how spokespeople can successfully gain public trust.   Listen, learn  & SHARE. Podcast video:   https://www.youtube.com/watch?v=nV71euL8Y-c&t=14s

What is the actual process required and used to identify, select and negotiate with hiring a celebrity to promote your brand.  Celebrity Focus CEO Ric Bachrach offer his insights on how to make the partnership work for both parties involved.  Celebrity Focus has connected 4000+ celebrities with famous brands since 1987.  Listen and learn from a pro.  Then share this podcast wit...

An organizational issue can become a problem at any time.  How can you minimize these potential problems?  How can plan in advance to avoid problem issues?  When problem issues arise what should you NOT do?  Get top notch information from PR pro Tim O'Brien.  His years of hands-on experience will place ahead when this problem surfaces in your organization. Public Relations...

PR pro Lori Cory provides important information to organizations on how to have a successful and effective internal communications program. She provides guidance and cites her success  at the Missouri Department of Commerce and Insurance with a combination of listening, positive responses and relationship building.  Listen and get your in-house communications up-to-speed. Podcast video:...

New York PR pro Annie Scranton, a former TV producer and booker at major networks, offers solid guidance on how to have success in getting your client on TV or an article in the press. Annie has years of behind the scenes experience on what should be done to get TV producers to get your client a spot on local and national TV shows..or articles in newspapers.  How should you prepare in advance...