Programmatic Pulse

This week Sean is joined by Jared Siegal, CEO at Aditude. Chapters below 👇 🎙 Quick Disney Update 🎙 Jared's Career Journey 🎙 What Led to Founding Aditude 🎙 If Aditude was a Person, Who Would it Be? 🎙 Aditude's role in the Ad Ecosystem 🎙 Aditude's Recent Acquisition 🎙 The Journery of Raising a Series A 🎙 Dinner Party Guest 🎙 Knowing a Little Bit About Everything 🎙 Jared's Career Advice

This week Sean is joined by, Emma Newman, CRO, EMEA at PubMatic Chapters below 👇 🎙 Emma's Career Journey 🎙 The Difference Between Managing a Country and a Region 🎙 How PubMatic's Solutions have Evolved 🎙 How PubMatic can Lead in 'Green AdTech' 🎙 Redesigning the SSP Model from Scratch 🎙 Attention Economy Gaining Traction 🎙 How Diversity can Positively Impact the Industry 🎙 Why the...

This week Sean is joined by Silke Zetzsche, Commercial Director at AudioStack. Chapters below 👇 🎙 Silke's Career Journey 🎙 Why Working in Audio is so Enjoyable 🎙 Audiostack's Solutions 🎙 Why Audio Ads are so Engaging 🎙 Executing the GTM Strategy 🎙 Brand Safety in Audio Advertising 🎙 The Future of Audio Advertising 🎙 Open Conversation on Body Safety and Cyber Safety 🎙 How the Ad Industry c...

This week Sean is joined by Sean Crawford, Managing Director at Threefold. Chapters below 👇 🎙 Sean's Career Journey 🎙 Moving to the US 🎙 The Growth of Retail Media 🎙 Threefold's Solutions 🎙 Future Growth Plans 🎙 SMG's Culture of Growth 🎙 US v UK Retail Media Markets 🎙 Retail Media Adoption in the US 🎙 Tailoring your Strategy to a New Market 🎙 US v UK Cultural Differences 🎙 Sean's...

This week Sean is joined by Wayne Blodwell, Co-Founder & CEO at Impact Media  Chapters below 👇  🎙 Wayne’s Career Journey  🎙 Moving to the US  🎙 US vs UK Working Culture   🎙 Founding Impact Media  🎙 Impact Media’s Solutions 🎙 How AI knows when an Ad has been Captured 🎙 Will Attention be a Metric in Programmatic 🎙 How to Balance Attention and Reach  🎙 How Programmatic Media Buying has Evolved 🎙...

This week Sean is joined by Indy Khabra , Co-Founder at Livewire . https://livewire.group/news/livewire-launches-the-2024-next-gen-attention-study/ Chapters below 👇 🎙 Indy's Career Journey 🎙 Career in Australia 🎙 What is Livewire and their Solutions 🎙 The Key to Successful Brand Integrations in Gaming Environments 🎙 Gameview 🎙 Insights into Livewire's 2024 Next Gen Attention Study 🎙 The J...

This week Sean is joined by Jan Vimal, Head of Programmatic at 75Media. Chapters below 👇 🎙 Jan's Career Journey 🎙 75Media and Their Solutions 🎙 What a Head of Programmatic Does 🎙 Educating Internal and External Stakeholders 🎙 Gaining Market Share in a Competitive Space 🎙 Why the UK has Fallen Behind in the PDOOH space 🎙 What Makes a Good Programmatic DOOH Campaign 🎙 Creative Flexibility in Ca...

This week Sean is joined by Matt Hamill, VP Sales UK at Division-D Programmatic Pulse's most open and honest conversation to date. Chapters below 👇 🎙 Matt's Career Journey 🎙 Comparisons Between the UK and Australian Market 🎙 How the Start of Matt's New Role has been like 🎙 Kansas 🎙 Division-D and their Solutions 🎙 The Importance of a Supportive Company Culture 🎙 How do you Educate Cus...

This week Sean is joined by Ben Cicchetti. Ben Cicchetti is SVP, Marketing & Communications at InfoSum. Chapters below 👇 🎙 Ben's Career Journey 🎙 Transitioning into AdTech 🎙 InfoSum and their Solutions 🎙 The Implications of Google's Reversal on Third-Party Cookies 🎙 The Tech behind InfoSum's Data Collaboration Platform 🎙 Core Elements of a Successful Marketing Strategy 🎙 How to Po...

This week Sean is joined live in the studio with Joe Adsett, VP of Growth at ThisThat. Chapters below 👇 🎙 Joe's Career Journey 🎙 Founding and Exiting an Agency during University 🎙 ThisThat and their Solutions 🎙 Role as the VP of Growth 🎙 What is Brand Lift? 🎙 Making Brand Lift more Accessible for SMBs 🎙 Ensuring Accuracy and Reliability of Brand Lift Studies 🎙 Biggest Challenges in Market Res...

This week Sean is joined by Nepomuk Seiler, who is the Head of Software Engineering at Gutefrage.net & Highfivve. Chapters below 👇 🎙 Muki's Career Journey 🎙 Overview of gutefrage.net GmbH and highfivve 🎙 Building Trust and Transparency in Ad Tech 🎙 Privacy Concerns and Data Quality 🎙 Promising Alternatives to Cookie-Based Targeting 🎙 The topic of curated publisher lists 🎙 Muki's role...

This week Sean is joined by Manal Saho, Regional Sales Director at Preciso. Chapters below 👇 🎙 Manal's Career Journey 🎙 Approach to Business in Dubai and Rome 🎙 Overview of Preciso and Ultima 🎙 Case Study: Ultima for Small Medium Sized Businesses 🎙 Technology Behind Ultima 🎙 The Future of Advertising with AI Integration 🎙 Preparing for the Demise of Cookies 🎙 Advice for Excelling in the Indus...

This week Sean is joined by Luisa Del Maschio, Senior Analytics Manager at Jellyfish. Chapters below 👇 🎙 Luisa's Career Journey and Joining Jellyfish 🎙 Analytics and Shaping Campaigns 🎙 Balancing Creativity and Data-Driven Strategies 🎙 Avoiding Preconceived Thoughts in Analytics 🎙 Creative Demands and AI 🎙 Using Data Insights in Campaigns 🎙 Challenges in an Agency Setting 🎙 Staying Up to Date...

This week Sean is joined by Zoe Bruton, Commercial Director at Say It Now. In this episode we discuss all things: 🎙 Zoe's Career Journey 🎙 Why the Audio Space is Great to Work in 🎙 The Relationship Between Audio and AdTech 🎙 Say It Now and their Solutions 🎙 Why ChatGPT's Latest Announcement is Big News for Audio 🎙 Relationship Between AI and Audio 🎙 Big Tech Shifting to Audio 🎙 OVO Case St...

This week Sean is joined by Karan Singh, General Manager UK at Vistar Media to talk about all things Programmatic Out of Home. Karan's LI Profile: https://www.linkedin.com/in/karan-singh-8207a537/ Sean's LI Profile: https://www.linkedin.com/in/sean-sentient/

This week Sean is joined by Stu Colman, Senior Director, European Identity at The Trade Desk. Stu discusses his career journey in ad tech and the importance of identity in advertising. He explains that identity is the ability to understand a consumer and connect with them across different channels. He introduces the EUID solution from Trade Desk, which uses email addresses as durable identifiers t...

This week Sean is joined by Filippo Gramigna, Chief Operating Officer at Onetag. It was an honour to chat with Filippo about his career journey and the insights he has picked up along the way. Filippo's career path from journalism to ad tech reflects the evolution of the industry and the challenges of adapting to new cultures and business environments. Onetag 's solutions are seriously goo...

This week Sean is joined by Joy Dean, Head of Addressable Attention, UK at Tobii. We start the conversation by discussing Joy's career journey in ad tech. She highlights the importance of understanding the market and building relationships with customers. Joy explains how Tobii uses eye tracking technology to collect data on attention and how this data can be used to optimize advertising campa...

This week Sean is joined by Ronny Linder. Ronny is the Chief Product Officer and Partner at Relevant Digital Oy. We talk about Ronny's career journey, and the challenges and opportunities for publishers in a privacy-first future. Ronny discusses the importance of understanding privacy regulations and the need for publishers to adapt and find alternative solutions. He also highlights the role o...

Ep.24 | Mattia Salvi | Co-Founder & CEO at Aryel Entrepreneurship. Start-Up to Scale-Up. Augmented Reality. It was great speaking to Mattia , on the career journey he has been on so far and to hear where it is going. Aryel is on everybody's list of AdTech companies to watch out for. And for good reason. Learnt a lot from this one❗ Podcast Chapters;🎙 Early Career Journey🎙 Merging AR and In...

Summary Respondology is a market leader in comment moderation on social media, working with brands and organizations to protect their audiences from hate, abuse, and toxicity. They provide three lines of defense for comment moderation: a customizable filtering dashboard, generative AI, and human moderators. Respondology works with a wide range of customers, including sports teams, consumer brands,...

This week Sean is joined by Jon Nash, SVP Business Development at Cedara. In this conversation, Jon discusses his personal background, including his experience working in the UK and the US. He shares insights into the working culture in LA and the differences between London, New York, and LA. Jon also talks about his unconventional start in the professional workspace and his passion for music and...

This week Sean is joined by Alex Savelyev, VP Product at Verve Group. Alex shares his career journey in AdTech, starting with an internship at a startup in Berlin. He quickly progressed from sales to account management and finance, eventually discovering his passion for product management. Alex explains the different levels and responsibilities in product management, emphasizing the need for a div...

This week Sean is joined by Guy Jackson, Chief Commercial Officer at RAAS Lab & Co-Founder at Launchpad Ad-tech. Guy discusses his career journey in the advertising industry. He shares how he got started in the industry and the key moments that shaped his career. Guy also talks about his experience at Teads and the transformation of the business. He then explains the motivation behind starting...

In this episode, Sean interviews Gosia Adamczyk, VP of Human Resources at Verve Group, about recruitment and talent acquisition strategy. Gosia shares her career journey, starting from working in a photo festival to finding her passion for HR. She provides an overview of Verve Group, a global company in the ad tech industry, and discusses the challenges and strategies for talent acquisition in dif...