Media Insultant

Our ad agency guru, Ed Steenman of Steenman & Associates joins us for a SPECIAL EDITION of Media Insultant.  Ed compares his media buying strategy with an AI buy with Chat GPT.  The results may surprise you.  He also talks about how to best deal with AI planning if you are in media sales.  Welcome to episode 269 of Media insultant. Media Insultant is produced each Wednesday as Jackson Dell Wea...

APPLE MAY PICK UP F1 - BUT WHY DID ESPN BOW OUT? (4:30) ESPN STUNS WITH NEW NFL DEAL - BUT WILL TRUMP TAKE HIS POUND OF FLESH…? (9:08) TV GROUPS ARE ON A BUYING BINGE - WHAT DO THE TV GROUPS KNOW THAT WE DON’T? (13:51) WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital.   Jackson Dell Weaver is in the  southern CA desert city of La Quinta  - and co-host …Mr. Keith Samuels. Welcome...

IS AI A DOOM MACHINE FOR RADIO & TV BUDGETS? PERSONNEL UPDATE WITH KEITH TEGNA PAYS FOR DIRTY VIDEO - BUT IT HARDLY SEEMS FAIR.  WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital.  Hosted by  Jackson Dell Weaver - and  co-hosted - a real Angelino from Los Angeles…Mr. Keith Samuels.  Welcome you to the Wednesday August 6th  Episode of Media Insultant…. Media Insultant is produ...

THE LOCAL PROMISES A FUTURE FOR LOCAL TV NEWS. (0:20) VIDEO MAY NOT HAVE KILLED THE RADIO STAR...BUT INSTEAD, JOINED HANDS WITH RADIO. (10:35) WHY ARE MAJOR BIG MARKET TV STATIONS LOSING THEIR NEWORK AFFILIATIONS? (15:33) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do thi...

TOWNSQUARE  WALKS AWAY…AGAIN…(10:44) FOX TELEVISION DUPLICATES WHAT RADIO HAS BEEN DOING…(4:50) PAUL HARVEY - FROM HIS GRAVE - THE REST OF THE STORY.(10:33) REEL RADIO FOR GEEKS IS BACK! (17:34) WELCOME TO our podcast focused on radio TV and OCCASIONALLY digital.   We  welcome you to the Wednesday  July 9th  Episode of Media Insultant… Media Insultant is produced each Wednesday as Jackson Dell Wea...

IS ADVERTISING GOING TO  FOLLOW THE BOUNCING APPLE PLUS…(18:20) WE TAKE OUT HATS OFF IN DEEP RESPECT  FOR WESTERN MEDIA iNTERNATIONALS  DENNIS HOLT . (9:35) TEGNA MAKES A BOLD MOVE WHICH IS BOUND TO PISS OFF THEIR  NETWORKS (5:30) WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital We  welcome you to the Wednesday  June 25th  Episode of Media Insultant…. Media Insultant is produced...

NPR AND PBS - IS THEIR HAIR REALLY ON FIRE…. ARE THEY ON THE ROPES OR IS THIS ALL SMOKE AND MIRRORS…? (10:50) SOME THINK THAT SEARCH IS HAVING AN EXISTENTIAL MOMENT….AND MAYBE SO!  BLUE LINKS (16:24) IHEART SHOWS UP THE REST OF THE RADIO BUSINESS…(5:24) WE SHARE A BRIAN WILSON BEACH BOYS STORY…(1:07) AND A TRUE STORY ABOUT THE SUCCESS OF BROADCASTERS FOUNDATION OF AMERICA…(22:02) WELCOME TO the po...

BOYS WILL BE BOYS…THAT MAY BE TRUE BUT IT COSTS CBS MILLIONS. (2:55) META SAYS, WE DON’T NEED NO STINKING CREATIVES!  (13:07) COX FURTHER RETREATS FROM IT’S ROOTS AS A MEDIA POWERHOUSE (17:50) OW IS THE SINGLE EMMIS STATION DOING IN THE BIG APPLE? (7:05)   WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital.  We  welcome you to the Wednesday  June 11th  Episode of Media Insultant…....

TULSA IS AN OIL TOWN THAT MORE THAN 200 SONGS HAVE BEEN WRITTEN ABOUT…BUT THAT’S NOT ENOUGH FOR COX TO STAY IN TOWN…(12:31) THE DEBT BOOGIE MAN HAS COME CALLING ON BYRON ALLEN…HE’S NOT BUYING PARAMOUNT OR ABC…HE’S BECOME A SELLER…(18:54) THE CEO OF CONNEISOUR MEDIA IS FEELING JILTED AND UNAPPRECIATED.  SO HE’S SUING…(7:39) Good morning…WELCOME TO the podcast focused on radio TV and OCCASIONALLY di...

KDUN IS HANDED BACK TO THE FCC (3:07) WHOOPS.  OUR MEMORIES ARE OVERLOADED AND WE HAVE A MISTAKE TO CORRECT… (5:27) THE DEAL BEHIND THE DEAL OF THE YEAR. (6:57). AI ASHLEY HAS BEEN RIFFED! (11:50) AND WITH POLITICAL TURMOIL AT CBS WENDY MCMAHAN HAS HAD AGUT FULL….(15:32) Good morning…WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital.   We  welcome you to the Wednesday  May 28th ...

We break format today...bringing in our Auto Insultant, Mr. Ed Steenman.  Ed owns an ad agency, Steenman & Associates,  in Seattle handling Tier 2 and Tier 3 auto clients.  With the chaos around tariffs impacting the automobile business, we asked Ed how to navigate the current market as a sales rep.  And...to our surprise, a big endorsement for radio.   Media Insultant is produced each Wednesd...

THE WIZARD OF WESTPORT STRIKES AGAIN…(1:10) WESTWOOOD ONE  - HOW MUCH LONGER WILL THEY HANG ON? (21:50) WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital… - ……in the Coachella Valley from the city of LaQuinta in the California desert - I'm Jackson Dell Weaver…and from the hills above Los Angeles LA my co-host and insultant guru….Keith Samuels.  Media Insultant is produced ea...

ESPN IS DITCHING MLB BASEBALL COVERAGE…IS THERE A BETTER DEAL TO BE HAD? SOME GOOD NEWS FOR OUR RADIO FRIENDS…JUST DON’T READ THE FINE PRINT… CUMULUS IS DELISTED…HOW MUCH LONGER CAN THEY HANG ON? Good morning…WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital… - ……in the Coachella Valley from the city of LaQuinta in the California desert… I’m JDW…and from the hills above Los Angel...

A REAL BLOW TO THE NEXT GEN TV ADVOCATES…(8:47) FEELING A LITTLE LIKE YOU’RE ON THE TITANTIC…? STAYING AFLOAT (19:53) CAN WE LEARN SOMETHING FROM INSTA AND TIKTOC IN HOW WE HANDLE SPOTS? (13:54) WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital… - ……in the Coachella Valley from the city of LaQuinta in the California desert… I’m JDW…and from the hills above Los Angeles LA my co-ho...

THE AMAZING SHRINKING LOCAL TV NEWS OPERATIONS….(8:55) MORE CHANGES IN THE MIDWEST IHEART CHANGES MANAGEMENT (17:05) SUDDENLY - WE GET A SENSE OF DEJA VU…IT’S 1977 AND RADIO COMPLAINS ABOUT NIELSEN…(2:05) WELCOME TO the podcast focused on radio TV and OCCASIONALLY digital… - ……in the Coachella Valley from the city of LaQuinta in the California desert… I’m JDW…and from the hills above Los Angeles L...

RADIO.COM NO SALE   (3:00) 3 MINUTE LISTENING PERIODS - JUST A WAY TO KEEP NIELSEN’S RADIO CLIENTS HAPPY…OR SERIOUS IMPROVEMENT…?  (8;45) BYRON ALLEN MAY HAVE LEARNED A LESSON…MAYBE? (5:25) MORE RADIO STATIONS SHUT DOWN…22 FOR CUMULUS…(16:30)  Media Insultant is produced each Wednesday as Jackson Dell Weaver & Keith Samuels offer comments, ideas and sometimes snarky comments about the current...

PAYOLA IS BACK (13:00) CMG IS FOR SALE.  SO…WHAT ELSE IS NEW? (4:10) SMG - STEPHENS MEDIA -  SELLS 4 STATIONS FOR WHAT…? (10:47) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedia.com  ...

THE DRAMA AT SAGA CONTINUES TO HEAT UP…(7:02) NO SURPRISES…AUDACY IS A BANK PLAY NOW…(14:30) WHO’S THE MYSTERY BUYER IN HAWAII…? (21:03) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedi...

For several years we've featured Tony Bollen - our own Poet Laureate - delivering his holiday message for media folks.  It always warms your hardened CPP and RFP hearts to hear Tony get to the core of why "Eugene" will be successful!  Give it a listen and have a great Holiday Season from both Keith and myself !   Media Insultant is produced each Wednesday as Jackson Dell Weaver &amp...

WHAT MUSIC ARE YOU PLAYING ON YOUR YACHT? (1:25) GOOGLE IS LOSING IT’S GRIP ON SEARCH (4:30) WILL THE NEW FCC COMMISSIONER OPEN UP M&A DEALS? ( (9:58) IS SPORTS STILL THE BACKBONE OF LOCAL TELEVISION? (16:05)  Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each W...

AND THE HITS JUST KEEP ON COMIN’!! (15:52) DOES A NEW FORMAT WORK?  HUBBARD TRIES IT IN SEATTLE. (10:11) WHO WERE YOUR MENTORS? (1:35) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced by InTown Media we welcome comments at jackson@intownmedia....

NBC IS INTERESTED IN SHEDDING THEIR CABLE NETS.  OR ARE THEY? (4:16) ROCKIN’ DENVER WITH AI!  AUDACY IS ALL IN WITH AI.  WHAT DO WE THINK (7:45) IT MAY BE THE BEST TIME TO BUY A RADIO STATION! (15:38) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Pr...

KEITH TAKES A SHOT AT RAB BOARD MEMBERS WHO WON’T SERVE OUT THEIR TERM (11:54) ALL THOSE POLITICAL DOLLARS WERE THERE.  DID IT HELP IN Q3? (6:43) EVERYONE MUST THINK 2025 IS GOING TO BE ROUGH.  THE FIRINGS CONTINUE. (8:25) VENERABLE BROADCASTING MAGAZINE IS GOING DARK (1:21) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Tw...

DOES SCRIPPS HAVE NEW FUTURE FOR LOCAL TV NEWS? (4;23)) HOW WERE THE RATING FOR THE CROSS COUNTRY WORLD SERIES? (11:00) IS X NOW JUST A JOKE?  (13:40) REMOTE NEWS SERVICE PICKS UP 3 IN SEATTLE. (20:00) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  P...

RIP TONY VENTRELLA.  YOU ROCKED YOUR TIME HERE! (1:10) FOX>SINCLAIR>DIAMOND>BALLY…TO…? (11:25) RADIO TOWERS SEEM TO BE FALLING ALL OVER THE PLACE! (5:20) PERSONNEL MOVES AGAIN….(21:15) Welcome to the only podcast/video blog that talks about all kinds of media…and the impact on local sales and management.  Two media execs, Jackson Weaver and Keith Samuels do this each Wednesday.  Produced...