Maximum Lawyer

Where is your best dollar spent in marketing your law firm? What do you need to have in place before you get started? What are the biggest marketing mistakes lawyers need to be aware of? This and more is what our guest, Chris Casseday gives advice about on today’s podcast episode.  Chris is the director of operations at GNGF. He specializes in creating strategic marketing plans for law firms acros...

What if you could grow your leads, following and relationships with clients using social media marketing that cost you nothing? That is what our guest on the show, Kathleen Martinez did with TikTok.  Showing off her funny, controversial, and passion for immigration law, Kathleen has grown her TikTok following to over 800K+ by showing up consistently and being herself.  In this episode she goes ove...

Do you have a deep desire to travel the world? See different places? Most importantly, meet all the different people?  For some people traveling the world is on their bucket list of what they will be doing when they retire. Today’s podcast episode guest Don McClure took a different approach and sold his house, his cars, packed up his family and now slowly travels the world. All while running his o...

Let’s talk about running a law firm but instead of talking about running it the “right” way — let’s talk about what NOT to do and the mistakes that Jim and Tyson have made.  Here are six mistakes that cost them financially that they wish they could go back and fix. Hopefully you find this helpful and hopefully you can shortcut some of these mistakes to save yourself the financial headache.  Mistak...

If you’ve been around Maximum Lawyer for a hot minute you may have seen and heard about Jim’s health transform this past year. Losing 75+lbs in the last four months with the coaching help of our guest today, Charles D'Angelo.  Charles knows first hand what it's like to feel stuck, once weighing 360lbs as a bullied teen. He took charge of his own life, dropped 160lbs, and for the last two decades h...

Ever thought about buying or selling a law practice?! Our guest on the podcast today, Tom Lenfestey, helps lawyers buy and sell law practices. Law firm real-estate anyone?!  It's a topic that people ask us about all the time and it's interesting because one thing we always hear people say is, “I wanna sell my firm. I'm gonna make it to some name that doesn't have MY name in it.” It’s like the bran...

Ever wonder what name you should name your company? If you rebranded your law firm, what would you name it? And why?! Today we are talking with our naming guest expert, Alexandra Watkins who’s claim to fame is being responsible for naming Wendy's “Banconator!”  In this episode Alexandra goes over tips for naming your business with a memorable name. There is a process! Then she goes over the mistak...

Let’s talk about design! Design is something that so many law firm owners don't spend enough time thinking about.  ➡️ What does your design say about your company?  ➡️ Should you create a brand book for your firm?  ➡️ What are some design mistakes that you’ll need to avoid?  ➡️ Does design really matter?  ➡️ How often should you freshen up the look of your website?  These are some of the questions...

Our guest today is Deanna Johnson. She's a new guild member here at Maximum Lawyer . She has been practicing law for five years. She started out doing community property litigation with a small firm of two guys who were experts in this area. After leaving this she went on to experience insurance defense and more.  While this built her expertise and confidence as a lawyer for other companies — she...

Calling all lawyers — you might relate to this episode — when you've had a team member call you out. This happened to Jim the other day and in this episode he and Tyson reflect on what happened and the falling out because of it. It’s probably not what you think. It’s about numbers and it’s about keeping an eye on your firm's roles. Are they all filled? Do you need more people? What kind of people?...

Did you know that it is human nature to think of adding things into our lives before we think about subtracting? Like when life gets stressful … we add. Or when work gets too busy - we add.  Today we are excited to talk to our guest Leidy Klotz, author of the book “Subtract”. We talk about our instinct to add, and answer the question of “What if we thought about subtracting?”  We talk about a huge...

Have you heard? NEW in 2023 we're adding 1/2 day workshops to every quarterly Guild mastermind! If you watched Jim and Tyson live in the Facebook group yesterday, they announced that we will be kicking things off in the new year with a Video Marketing Workshop to help you create an action plan to start your YouTube channel or improve your current strategies and systems.  We've jam packed this 4 ho...

When one of your hacks turns into a smashing success … that’s what happened to today’s guest on the podcast. Keith Lee is CMO for a software company called Case Status. Through a phone app or website portal all law firm clients are able to check the status of their cases. Just like online banking. This eliminates roughly 85% of a law firm's inbound phone volume from current clients. With the suppo...

What happens if there is sudden death in your firm and what happens for planned succession?  Steven McClelland joins us today for practical tips and valuable insight on this situation. Not only because Steven has dealt with this first hand in his firm but also because he believes that as attorneys, we have to come to the realization that we are replaceable.  With a staggering stat of 72% of attorn...

From a small immigration law firm job to one of the top 20 Business Immigration Lawyers in the Nation by HR Executive Magazine, Sameer thought he was at the pinnacle of success. Like many, Sameer felt like something was missing, and he was faced with learning more about himself which began his journey of self-discovery. Understanding who you are, which is an ongoing process, and how that work is i...

He is the CEO of Connecticut Trial Firm and attorney of the highest bodily injury verdict in the State of Connecticut! With a dollar amount in mind, Ryan and his partner set out with a specific goal in mind about five years ago when it all began with his client, but this verdict certainly exceeded expectations. Something that may surprise many is that Ryan had no doubt about his goal. He set out k...

Do you find yourself being all in or all out? In this episode, Jim and Tyson discuss going from one extreme to another. Going beyond what is reasonable on one end to then changing your mind and heading in the opposite direction can be challenging to deal with in any law firm. While there are many people with this type of personality, one of the most important things is to have someone who can help...

Gary’s lightbulb moment was when he was working as a personal injury attorney. He quickly realized that smarts didn’t matter as much as how one chooses to run their business. From there, his knowledge and expertise in the intake arena took off, and he began consulting with law firms.  Gary is now the proud founder of Intake Conversion Experts, LLC, Principal Consultant at Maximum Intake Consulting...

From teaching to certified financial planner, Darren specializes in serving the unique financial planning needs of attorneys and law firm owners. When it comes to clarifying your needs, he takes a deep dive into getting to know and understand you and the people and things that matter most to you. Welcome back to another episode of the Maximum Lawyer; this time around, we have the host of The Lawye...

When you’re faced with a scenario like this, how can you hold yourself accountable? In this episode, Jim and Tyson discuss spot-checking yourself for accountability.  There are often a million things running through your mind when something like this happens. Start by identifying the problem and then begin looking for solutions. It may not always be about putting a better system in place. It’s imp...

When you find yourself on the verge of going under, how do you turn it all around? In this episode, the author of LegalEase and one of the top criminal defense lawyer’s in the country, Mike Chastain shares how anyone can turn their firm into a profitable business while still making time for family, friends, and other interests.   Mike Chastaine is an award-winning speaker and author. He is also a...

Not only is Carolyn the author of the book Solo by Choice, but she runs the longest-running blog on solo and small law firm practice. It all began with a website in the early 90s for solo and small firm practitioners. She would go on to focus on legal innovation, woman ownership, and diversity in the legal profession.  Now, she’s the owner of a national law firm focused on power, pipelines, and pr...

Taking the path from trial lawyer to podcast producer was anything but direct for Robert. After suffering for years with anxiety, battling long hours, intense pressure, and constant conflict, Robert knew he had to make a change. Not knowing what to do next, he stumbled upon a love for podcasts. With no marketing or business experience, he decided to start a podcast for his firm with the hope that...

Fresh off the Maximum Lawyer leadership team retreat, Jim and Tyson are excited to be moving in the right direction with clarity. In this episode, Jim and Tyson discuss a major accomplishment achieved in the last couple of weeks. Like many business owners taking on various challenges, Jim and Tyson have taken on the 75 Hard challenge, which combines fitness, nutrition, discipline, and a general se...

Not only does she help people make smart decisions about their real estate, but she has also been awarded the North Carolina Lawyers Weekly Rising Star award. Tiffany found her way to the practice of law while working in a top-performing channel of a global corporation, and attended law school at night while increasing her knowledge of complex commercial issues through hands-on experience during t...