Marketing a Unique Business

If sales was a door, a pitch would be the key. Unfortunately most entrepreneurs don't know that ATTENTION turns the key. In this video, we break down pitching into its definition, relate it with attention, and demonstrate 1 mistake that most entrepreneurs make when pitching that limits their success. If you'd like to dive deeper, sign in to our Launching a Unique Business Course here. http...

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Unlock the secrets of simplified digital marketing for entrepreneur founders without a marketing background in our latest episode of the Marketing a Unique Business Podcast! Join us as we explore this dynamic topic with Jojo Babirye, a seasoned digital marketing consultant boasting extensive experience across various digital marketing sectors. Together, we demystify digital marketing, empowering e...

Discover the secrets to achieving the perfect work-life balance with our latest episode featuring Joel Manyeki, a seasoned Leadership Consultant and Coach with over two decades of industry expertise. Join us on the Marketing a Unique Business Podcast as we delve deep into the topic of work-life balance for business leaders, unveiling actionable tips to help you become fully present in every facet...

🎙️ Welcome to the "Marketing a Unique Business" podcast with your host Dennis Mburu! 🚀 Are you tired of being overlooked despite your incredible talents? 🌟 In this episode, we dive deep into the art of effectively communicating your unique value to the world, ensuring you're never ignored again. 🔍 Discover the two essential steps to unlocking your potential: First, embrace the und...

🎙️ Unlock the Secrets of Business Wealth Building with Lillian Kiriethe!🌟 In this episode, we delve deep into the true essence of wealth, unraveling its real definition and exploring actionable strategies to cultivate wealth through businesses. Lillian Kiriethe is a seasoned business wealth building expert with over 17 years of industry experience. 🚀 With Lillian's wealth of knowledge, we di...

🔐 Are you aware of the hidden threats lurking in the digital landscape? 🌐 In a world where cyber attacks are on the rise, African businesses often overlook the critical importance of cyber security. Every week, organizations, companies, and institutions fall victim to data breaches that tarnish their reputation and unleash turmoil upon their leaders, staff, and customers. It's time to addres...

LINKS If you would like to book a consultation session please click here https://calendly.com/digitalstrategyke/consult Please share the podcast with owners of unique businesses, subscribe, and suggest topics in the comments. Listen to the podcast on youtube: https://youtu.be/ogCLz9WuOEs Follow us on social media at https://cosoc.com/dsm/

LINKS If you would like to book a consultation session please click here https://calendly.com/digitalstrategyke/consult Please share the podcast with owners of unique businesses, subscribe, and suggest topics in the comments. Listen to the podcast on youtube: https://youtu.be/ogCLz9WuOEs Follow us on social media at https://cosoc.com/dsm/

LINKS If you would like to book a consultation session please click here https://calendly.com/digitalstrategyke/consult Please share the podcast with owners of unique businesses, subscribe, and suggest topics in the comments. Listen to the podcast on youtube: https://youtu.be/ogCLz9WuOEs Follow us on social media at https://cosoc.com/dsm/

LINKS If you would like to book a consultation session please click here https://calendly.com/digitalstrategyke/consult Please share the podcast with owners of unique businesses, subscribe, and suggest topics in the comments. Listen to the podcast on youtube: https://youtu.be/ogCLz9WuOEs Follow us on social media at https://cosoc.com/dsm/

LINKS If you would like to book a consultation session please click here https://calendly.com/digitalstrategyke/consult Please share the podcast with owners of unique businesses, subscribe, and suggest topics in the comments. Listen to the podcast on youtube: https://youtu.be/ogCLz9WuOEs Follow us on social media at https://cosoc.com/dsm/

This podcast episode talks about the best branding approach for your unique business. LINKS If you would like to book a consultation session please click here https://calendly.com/digitalstrategyke/consult Please share the podcast with owners of unique businesses, subscribe, and suggest topics in the comments. Listen to the podcast on youtube: https://youtu.be/ogCLz9WuOEs Follow us on social media...

Today, we’re talking about 2 reasons why unique businesses fail to stand out. When you start your unique venture, there is this expectation that you have brought something that the world has been waiting for, but soon you realize that inasmuch as you have something that stands out, it needs to stand out to customers too, not just as a good/service. While working with several entrepreneurs across i...

Today were talking about 5 reasons why a unique business is the way to go. 1. Automatic differentiation (selling turkey in a traditional fish market) – no one is doing what you’re doing. 2. Setting the trend in your industry (no big competitor)- You set the standard for how things are supposed to be done. 3. Early mover advantage (especially when you start something people are looking for) e.g. Af...

STRUGGLING TO MARKET YOUR UNIQUE BUSINESS? THIS PODCAST IS FOR YOU This podcast will help founders who are introducing a unique product to the market but are struggling to articulate its value in a way that clients understand. We will create content to help in selling and marketing for unique businesses and solutions.  Please share the podcast with owners of unique businesses, subscribe, and...

Everyone struggles with discipline? No. The people who do this don't.

This episode talks about practical ways to better your learning. From how to choose what to learn, why learning is beneficial, and how to make the learning mindset a part of your culture. 

What have you heard? That a mission for your life and business will make it easier? It doesn't always go like that, missions can be confusing and unclear looking forward but look very good and coherent looking back. This episode talks about the messy nature of missions and why it's worth it in spite! Follow us on social media

There are moments when your courage is tested. How much you truly believe in what you want to do. How do you respond in such moments? This episode talks about the courage test and how to overcome it. Have a listen. 

How do you approach problem-solving? Do you apply what has worked directly? This approach can leave you stuck in a situation longer if the solution doesn't fit your problem. Learn to understand problems better to choose solutions that fit. Answer these 3 questions: 1. What problem am I facing? 2. What is the context of the problem? 3. How can this problem be solved with this in mind? Learn more by...

Solving problems is usually a result of experience. Gaining experience increases your value in the market and betters your ability to problem-solve. Your current problems could be attributed to your experience level. So take the hard path, learn by doing, teach what you're learning. You'll get to another level eventually.  

Do you hate Mondays? Why so? Learning to look forward to Mondays can change your life! If you don't change for another reason, every first day of the week will always be a Monday. Have a listen... Our social media channels.

What do you desire to have so badly? While it's great to be driven, obsessing about something can make you want quick results when you're pursuing it which aren't always there. 

Do you face negativity and objection from some people when trying to progress? People who won't give you a break? If you do, it's your responsibility to make things happen. Not theirs. While you expect people to respect you as you do them, their reaction towards you is their responsibility and not yours. So stay focused and committed to your goals. They're yours after all.  We'll help you sta...