Make Me A Marketer Podcast with Landon Poburan

In this episode, we explored the concept of finding flow in your content strategy and how it can help you create faster, more often, and with higher quality. We discussed the pros and cons of batching vs. creating daily and shared our personal preference for creating more often. Plus, we shared some of our favorite tools and techniques for maximizing our efficiency and productivity. Whether you're...

As a marketing professional, I have had the opportunity to see firsthand how certain companies in the seven, eight, and even nine figure range have achieved success through their marketing efforts. These businesses have a unique ability to generate money on demand by utilizing their strong brand and email list to reach a large audience. These foundational principles, when implemented effectively,...

Today, we're going to be discussing the importance of not driving traffic to a broken customer journey. We'll talk about why fixing the customer experience is key to success, and how optimizing your backend can lead to increased profitability. We'll also cover the pre-click and post-click customer journey, and how to accelerate the path to conversion. Tune in to learn more and improve your busines...

In this podcast, Landon discusses using ChatGPT, and AI to automate content marketing strategies to increase efficiency. Landon describes using ChatGPT and AI to create Facebook posts, LinkedIn posts, tweets, and Instagram posts based on the transcription from a podcast. He also mentions the ability to edit and update the content in real-time using ChatGPT. Let’s Connect on Social Media:Weekly Let...

Discover how Travis Motley used his "Reverse Application Funnel" to generate almost 1MM in sales without using a sales page. Taking the insights and lessons learned from a failed launch he created a brand new system he's calling the "Reverse Application Funnel."This has been used to generate 1MM in sales from a single launch of an unproven product from email alone. Tune in to find out what the "Re...

I see too many amazing coaches with giant hearts and big missions paralyzed by perfectionism and unable to take action...The expectations we set and the external validation we seek is stopping us before we ever get started. If you've been feeling this... You're not alone. I too have fallen into this many times. In today's episode, I share some simple steps I've taken to get beyond perfectionism an...

This simple adjustment in strategy brought me 697 new followers and 1,167 new email subscribers without any "structured" social media strategy or focus on gaining new followers. But, I only discovered this after firing my professional social media marketing agency that I spent $11,000 on -- and only generated 236 Instagram subscribers.(I don't even want to do the math of the cost per new subscribe...

In today's episode, I walk through a simple quick and dirty ad strategy that gets you high-converting ads without needing an agency, or fancy designer. After managing and overseeing millions of dollars in ad spend... This is still my go-to strategy for high-converting ads for the businesses that I own. Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect o...

Today's Episode is a vulnerable discussion around failure as an entrepreneur. I open up and share never heard before details about my 17+ year journey as an entrepreneur and business owner in hopes of provide you hope and a knowing that you're not alone if you have ever felt the same as I have. Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social...

If you're switching careers or just getting started in marketing or as a coach or creator I recorded this for you. Getting started is never easy but in today's episode I share an idea that may help reduce the overwhelm of getting started. I walk through some ideas to cover your expenses while building your side hustle, and getting paid to learn while you acquire your new evergreen skills. Enjoy! W...

I created a massive shift in my personal productivity when I did this one simple thing. After discovering that time blocking was not enough I began experimenting with how to become more productive and efficient with my time. Maybe it will work for you to. Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:Weekly Letters on Substack: https...

Special guest Alex McMahon, a copywriter who has generated over $1,000,000 in sales from his writing teaches his simple step-by-step framework for writing social media posts that get your ideal clients to take action and convert. More from special guest Alex McMahon:See his 'Conversational Copywriting Masterclass' Here: https://conversational-copy.thinkific.com/courses/the-conversational-copywriti...

Traditional "Time Blocking" rarely works... Tune in to find out how to design your day to improve your performance, reduce burnout, drop into a flow state and discover the limitations of traditional time blocking and productivity strategies. More from special guest Brian Taylor:Follow on Twitter: https://twitter.com/hpmentalcoachFollow on Instagram: https://www.instagram.com/hpmentalcoach/Website:...

If we become too focused on acquiring new customers we leave ourselves open to multiple blind spots that can impact the growth of our business. In today's episode, I outline these blind spots and show you how to avoid them. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:Weekly Letters on Substack: https://landonpoburan.substack....

Today we discuss the pitfalls of copying what everyone else is doing to achieve (what we see as) success... And, what to do instead. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:Weekly Letters on Substack: https://landonpoburan.substack.com/YouTube: https://youtube.com/@landonpoburanTikTok: https://www.tiktok.com/@landonpobura...

Tune in to Episode 008 to learn the 5 Keys to building and growing a successful online coaching business. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:Weekly Letters on Substack: https://landonpoburan.substac...

You can't measure everything, especially to the degree we as marketers wish we could. And, if you try? You will drive yourself crazy. It can cause unneeded stress and result in poor decision-making. Let me show you how to Zoom out and view the bigger picture. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https...

You just launched a new product or service... Maybe it's a workshop, or a new course... Tune in to find a quick and easy way to mediate attention and get in front of people without using paid ads. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpobur...

The Apple IOS privacy updates have disrupted the digital marketing industry. But, I actually think these changes are going to be a very positive shift for the industry. Tune in to find out why. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/...

Curious what platform is best for running paid traffic? Facebook? Instagram? YouTube? Google? It can be a difficult choice where to put your hard-earned dollars. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:W...

3 Mission-critical growth strategies when it comes to building, growing, and scaling your personal brand or your coaching business. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:Weekly Letters on Substack: htt...

Selling a high ticket coaching program with paid traffic? Tune in to hear about the common mistakes we make as Marketers when optimizing high ticket coaching funnels. Have a question? Please send me an email or a DM (links below) if you have any questions or episode topics suggestions. Links:Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Me...

Marketing social proof is extremely misleading... I got 577x return, however, let's dig into how this is misleading and how to watch for marketers and advertisers using social proof to mislead you as a consumer. Let's Connect! Website: https://landonp.com/Instagram: https://www.instagram.com/landonpoburan/ Let’s Connect on Social Media:Weekly Letters on Substack: https://landonpoburan.substack.com...