In Your Element

In this episode of "In Your Element," hosts Daniella Nordin and Brendan Henkel sit down with Kathy Taylor, the 2024 Element451 Captain of the Year from Wake Tech. Kathy shares her journey from managing manual processes to leveraging Element451 for streamlined student engagement. She discusses the transformative impact of personalized communication and offers insights into best practices for CRM im...

In this episode of In Your Element, Amber Hett from Hesston College shares the strategies and tools that led to an impressive 20% increase in student enrollment. As the Admissions Office Manager, Amber discusses how implementing Element451 streamlined communication and data management, making both staff and students happier. Her insights into personalized communication and cohesive team efforts of...

Join Brendan Henkel live from eduWeb 2024 as he chats with Marcie, a communications specialist from Cypress College, about their implementation of Element451. Marcie shares her insights on networking at the conference, the power of automation and data integration, and her initial hesitations and newfound enthusiasm for AI in higher ed. Discover how Element451 has revolutionized their student engag...

In this episode of "In Your Element," we welcome Orna Shearin, CRM Specialist, from Guilford Tech Community College to discuss innovative strategies for student retention and engagement using Element451. Orna shares how the college is personalizing student communications, utilizing AI, and implementing effective communications to support students' academic and personal needs. Dive into the excitin...

In this episode of "In Your Element," host Brendan Henkel welcomes Kristina Faller, Director of Marketing and Brand Experience, and Nick Ciccarone, Manager of Data and Systems from RIT Certified. The discussion revolves around their experiences implementing and using the Element451 platform at RIT Certified, a division of Rochester Institute of Technology focused on non-traditional education and w...

In this episode of "In Your Element," the spotlight is on Element451 and its groundbreaking advancements in digital transformation for higher education. Eric Range, VP of Product, discusses how Element451 is leveraging AI to enhance student engagement and streamline administrative processes. He introduces the latest AI-driven tools, such as specialized assistants for admissions and financial aid,...

In this Bonus announcement, join Mallory, Chief Strategist of Enrollify, as she introduces the newly relaunched  Enrollify.org . This episode highlights the fresh features and content now available on the site, emphasizing Enrollify’s commitment to revolutionizing higher education. Learn about the variety of resources—from podcasts to ourses to webinars—that can help professionals make impactful c...

In this episode of "In Your Element," we sit down with Michael Bettersworth, Chief Marketing Officer at Texas State Technical College, to explore their pioneering Element451 integration. Michael shares how strategic tech implementation has transformed student enrollment processes, notably increasing their application conversion rate to nearly 90%. By focusing on user-friendly systems, TSTC has not...

In this episode of "In Your Element," we welcomed Kelly Schimpf, the Dean of Enrollment Management and Student Services at Salem Community College, to discuss the transformative journey of implementing a new CRM system at her institution. Kelly highlighted Salem's proactive approach to embracing technology to enhance student services and improve operational efficiency and shared her experiences an...

Jenni Katowski, Director of Admissions at Kellogg Community College, discusses her experiences with Element451 and how it has empowered the team and improved processes. Jenny shares examples of how Element451 has improved Kellogg’s application process, increased student applications, and personalized communication. Jenni highlights Element451’s adaptability and user-friendliness, which allows Kell...

In this episode, Carrie Pitts-Densmore, Senior Director of Marketing and Communications at Johnston Community College shares how JCC significantly increased student enrollment through innovative strategies and technology adoption. Carrie delves into the role of centralized communications, process simplification, and the impact of a new CRM system. Notably, how the introduction of 'Ask Jagger,' a c...

In this special live episode from the NAGAP GEM Summit in Louisville, Kentucky, Shane Baglini, the Senior Director of Marketing at Muhlenberg College, joins us to discuss the integration of AI tools in higher education marketing and admissions. Shane shares his experiences with using Element451 to enhance Muhlenberg’s graduate programs, the benefits of AI in creating efficient communication strate...

John Carrere, Director for the Office of Recruitment and First-Year Experience at Pitt Community College, unpacks how he uses innovative strategies, unique tools, and creative approaches for engaging students and guiding them towards discovering their passions. John shares tips on how he created an Element451 Optimization Users Group at Pitt Community College and emphasizes the pivotal role of tec...

In the latest episode of In Your Element, Charity Schneeberger and Gretchen LeVan dive into the dynamic intersection of athletics and admissions at the University of Valley Forge. Through their roles as Director of Admissions and Director of Athletics, respectively, they shed light on how a culture of teamwork, effective communication, and technological advancements can bridge the gap between two...

In our first episode, Dr. Courtney Skiles shares her journey from Trinity Valley Community College student to admissions recruiter to Director of Admissions. We dive into how she was able to implement Element451, and ultimately, elevate the college's recruitment and engagement strategies. This episode sheds light on the significant challenges faced by community colleges and how technology, particu...

Welcome to In Your Element, a podcast where leadership meets real talk. It's the go-to podcast for everyday users and practitioners in the dynamic world of higher education. Each episode is packed with practical tips, best practices, and real-world use cases from Element451 users. We bring in leading voices from the field – from savvy higher ed IT leaders to visionary college presidents – to share...

On Episode 13 of the In Your Element podcast, Marcus R. Langford, Dean of Students at the University of Oregon, sits down with hosts Erin Newton and Ardis Kadiu to chat about the biggest challenges facing student engagement in higher education as we enter year 3 of the pandemic. Together they tackle important topics such as: How the pandemic has altered student engagement forever. How to foster di...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. Lenell Hahn, Director Of Admissions at Southeast Missouri State University, sits down with host Eric Stoller to chat about the biggest challenges and innovatio...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. Andrew Flagel, President and CEO of the Consortium of Universities of the Washington Metropolitan Area, sits down with host Eric Stoller to chat about the bigg...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. On this episode of In Your Element, Eric Stoller has an across-the-pond conversation with Colum Cronin, Senior International Officer at Dublin City University....

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. In this episode of In Your Element, host Eric Stoller is joined by Ray Lutzky, Director of the Academic Network at InStride and Adjunct Professor at NYU Tandon...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. Christina Ferrari, Assistant Director of Student Engagement, Columbia University, sits down with host Eric Stoller to chat about the biggest challenges and inn...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. Nik Higgins, Co-founder and Chief Growth Officer at The Ambassador Platform (TAP), sits down with host Eric Stoller to chat about the biggest challenges and in...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. Vanessa Didyk, CEO of ZeeMee , joins Eric Stoller to chat about the ZeeMee app and how the digital connection landscape has rapidly changed as more and more st...

This fast-paced show drops listeners into a compelling conversation about higher education. In Your Element asks innovative leaders about the challenges, wins, and future of everything from meeting enrollment numbers to equity in education. On this episode of In Your Element, Eric Stoller has a wide-ranging conversation with Josh Moody, education reporter for US News and World Report . Tune into t...