HUUB

Not all of us can speak legalese, but when you own a business, it’s important to make sure you’re running it legally and right. It’s not always as easy as it seems. U.S. businesses are governed by regulations that you may not even consider. That’s why we invited Brint Hiatt, attorney at HPS Law Group , to give you all the must-know tips for running a sound business that limits liability and prepar...

The COVID-19 pandemic disrupted businesses all around the world, but now more than ever, you need to shift back into action. When you need to get out of a rut, your company depends on you to stay calm, make a plan and take action. On September 24, Marcus Browne — business analyst at the Maricopa SBDC — brought his expert business development knowledge to our screens to help you make smart decision...

You have great employees, but do you have a great team? No matter how skilled your team members are, poor communication can hold your entire organization back. In order to work together and grow, you need to understand key communication strategies and implement them into your business. To help you out, we invited Eden Sunshine, founder of the Level 7 System , to speak on “Mastering the Art of Team...

Research and development is constantly happening in businesses, across many industries. While R&D may be associated with pharmaceuticals and big science experiments, your own business may be more involved in it than you think — which means you may already qualify for R&D tax credits. According to Tiffany Bisconer, director of Acena Consulting , any business that’s making products or proces...

Most of us probably didn’t anticipate a global pandemic as the next obstacle in our paths, but in situations like these, success is often measured by how well we’re able to overcome the roadblocks in our path. The strategies you choose and the actions you take can help your business come out stronger than it ever was before. On September 17, we invited Robin S. Reed, principal partner at EmFluent...

Customers are spending more time online than ever, and as a business owner, you need to be where your customers are. If you haven’t already, you need to start implementing digital marketing tactics to amplify your brand and lead your industry. On September 16, we invited Ryan Knoll — founder of house cleaning service Tidy Casa — to present his key “Marketing Ideas to Implement Today.” Ryan has ove...

Money may seem like the most important business need around, but without a great financial strategy, all the money in the world won’t be enough. On September 15, we invited Stephanie Sims, founder of Finance-Ability , to help you understand where your money is actually going and what you can do to grow. Get the tips from her helpful webinar, “Stop the Money Madness."

The details are in the data. Visit Mesa, along with their marketing agency, HAPI, will lead an introduction to understanding your data and teach easy ways to track insights that will help you target your desired market more effectively. Learn how to set up weekly reports on Google Analytics Facebook and Instagram Insights and, more importantly, digest the data that matters most to you.  The b...

The COVID-19 crisis has been particularly hard on small and medium businesses. In this interactive lab, learn how to use Facebook and Instagram in new ways to reach customers during and beyond the COVID-19 crisis — both locally and from afar. We'll share examples of how other SMBs are using social media and creativity to reach customers and drive revenue.      You’ll learn how...

When your customers understand your brand, your business is more likely to stick in their heads. Your brand is essential for helping you stand out. When your brand has a clear purpose, you get more than awareness — you get customer loyalty, too. According to Robin Bramman — founder of Brandtini (a brand agency and academy) and chief operating officer of CO+HOOTS — great branding starts with creati...

Collaborators and quality leads won’t just come to you on their own. If you want to build connections in your area, you need to network — and always do so with intention. Even with more businesses online than ever, networking remains an incredibly important tool for growing your business. You are no longer limited to meeting people in-person, with the internet around, so you can start growing your...

When you own a local business, you need to get familiar with Google. This search engine is the go-to resource for local shoppers who are seeking your products or services—and even better, shoppers who are ready to buy within one day. Making sure your brand shows up on Google and Google Maps searches first requires you to get on Google My Business (GMB) and optimize your listing. Stephanie Erickson...

Searches take place every single second from all over the world. When COVID-19 rose, it brought with it an even deeper dive into the digital space. There’s no more turning back from digital marketing for any business these days. That’s why we invited Kris Jonson — owner of digital ad agency Upward Haus and co-founder MTBBOXX , a subscription service for mountain bikers — to help you dive into the...

As professionals across hundreds of industries continue to move further onto the web, LinkedIn has become the home for all things networking. If your goal is to nurture leads for your B2B business or become an industry expert, LinkedIn is the ideal home base for your brand, too. On August 26, we invited Tom Bukacek — founder and CEO of digital marketing agency  Sinova Solutions — to provide h...

No matter what kind of business you run, you need to understand your financials to know where you’re at and where you’re headed. Luckily, you don’t have to be a math wiz to handle the basics of accounting. When you take the time to plan for your future, using more than your checkbook as a guide, you can avoid the biggest reasons for business failure. To help you figure out where to start, we invit...

Getting the word out about your brand isn’t always easy on a small business budget. It can feel like everything costs money. Luckily, there are great practices you can implement to use your marketing budget wisely, no matter how limited it is. On August 27, we invited Ashley Oakes Scott , founder of AOS Marketing, to present her helpful talk, “The Almost-Free Guide to Promoting Your Business.” Wit...

Learn Google tools for enhancing business profiles online and in the greater digital marketplace. 

Running a business would be easier if we had superpowers, but since we can't clone ourselves 100 times, having a great team is the next best thing. No business owner can be everywhere at once. This is why employees are an essential part of your success story. Rebekah Goldman, owner of Taking the Wheel Consulting , says your team helps you reach customers better and faster, so you can earn and grow...

Tanya teaches us all about the ways we can build better businesses by answering 6 questions. 

Vincent Orleck talks about how to make the most out of your business's social media presence and turn engaged followers into leads. 

Lizzy Moore walks through Facebook Ads Manager and talks about how to get the most from your Facebook Ad Campaigns. 

Michelle Streeter talks about the benefits of Media Outreach and PR for your business.

Matthew Focht & Clark Richardson of Truly 360 talk about the power of maximizing your business position on Google. 

Brain Matson walks through the highlights of Social Media, Digital Marketing Best Practices, Strategies and Trends to help supercharge your business.

When times are tough, it's the people behind your brand that keep your business at its best. Your job is to make sure your employees are supported enough to support you. Great human resource practices are key to business survival, especially when you're faced with challenges (which may include a certain global pandemic). According to Teresa Marzolph, founder of HR support company Culture Engineere...