Freestar

Experts Empowering Experts

Welcome to Experts Empowering Experts, the podcast by Freestar where industry leaders share the strategies, stories, and insights that shaped their path to success. Each episode features candid conversations with CEOs, founders, revenue pros, and other innovators across the ad tech landscape and beyond. From unpacking trends and sharing hard-won business lessons to exploring the personal moments that made the difference, we’re all about conversations that matter. Freestar is Publisher First—but this podcast is for everyone.

Autor

Freestar

Kategorie

Technology

Podcast-Website

freestar.com

Neueste Folge

27. Mai 2026

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Ep. 37: Lashanne Phang and Nicole Scaglione (Pubmatic) 18.10.2022

In this episode, our host Kurt Donnell chats with Lashanne Phang, Senior Director of Mobile, and Nicole Scaglione, VP, of OTT/CTV from Pubmatic about the changes in both the mobile and CTV industries, how buyers are adapting and whether it's best to adopt patience or take the leap.   Lashanne's LinkedIn:  https://www.linkedin.com/in/lashanne-phang/ Nicole's LinkedIn: https://www.linkedin...

Ep. 36: Matt Greenberg (Food52) 20.09.2022

In this episode, our host Kurt Donnell chats with Matt Greenberg, SVP, Head of Brand Partnerships at Food52 and one of Freestar's long-term partners, about his shift from digital to events, the rise of influencer marketing, and the power of patience. Matt's LinkedIn:  https://www.linkedin.com/in/matt-greenberg-567758a/ Podcast Website:  https://anchor.fm/freestar Learn more about Freesta...

Ep. 35: Frank Maggio (React LLC) 23.08.2022

In this episode, our host Kurt Donnell chats with Frank Maggio, CEO & Managing Director of React LLC. Hear how despite being able to retire at the age of 25 after cashing in over 20 million dollars, Frank ultimately decides to live out his mission to change advertising for good. You don't want to miss it! Frank's LinkedIn: https://www.linkedin.com/in/frank-maggio/ Podcast Website:  https:...

Ep. 34: Gina Perino (Blavity Inc.) 19.07.2022

In this episode, our host Kurt Donnell chats with Gina Perino, VP of Ad Operations & Strategy at Blavity Inc., about what Blavity is doing for diversity and inclusion in the workplace, the difficulty in delegating that no one speaks about and what makes a team truly successful. Gina's LinkedIn: https://www.linkedin.com/in/ginaperino/ Watch Looking for a Sign: https://m.youtube.com/watch?v=SzSC...

Ep. 33: David Freedman (Freestar) 22.06.2022

In this special episode of the podcast, our host Kurt Donnell chats with Freestar's Founder, David Freedman about his founder story, including hiring the right people, almost going out of business, and earning the coveted #1 spot on the Inc. 5000 list.  David's LinkedIn:  https://www.linkedin.com/in/freedmandavid/ Podcast Website:  https://anchor.fm/freestar Learn more about Freesta...

Ep. 32: Travis Clinger (Liveramp) 24.05.2022

In this episode, our host Kurt Donnell chats with Travis Clinger, Senior Vice President of Addressability and Ecosystem at LiveRamp, about international changes relating to consent and privacy, tips for publishers to scale their audience, and the importance of going the extra mile. Travis's LinkedIn:  https://www.linkedin.com/in/travis-clinger/ Podcast Website:  https://anchor.fm/freesta...

Ep. 31: Julian Baring (Adform) 19.04.2022

In this episode, our host Kurt Donnell chats with Julian Baring, Adform‘s Regional President of the Americas, about a new shift in the industry, the benefits and challenges of operating overseas, and the importance of a strong company culture.  Julian's LinkedIn:  https://www.linkedin.com/in/julianbaring/ Podcast Website:  https://anchor.fm/freestar Learn more about Freestar Email:&...

Ep. 30: Pilar Prassas (Reuters) 15.03.2022

In this episode, our host Kurt Donnell chats with Pilar Prassas, Global Head of Revenue Operations at Reuters, one of the largest news agencies in the world, about the downside to blocklists, the cookieless world from the publisher’s point of view, and choosing the right outsourced partner.  Pilar's LinkedIn:  https://www.linkedin.com/in/pilar-prassas-664a40/ Podcast Website:  https...

Ep. 29: David Leviev (Timehop & Nimbus) 22.02.2022

In this episode, our host Kurt Donnell chats with David Leviev, VP of Programmatic at Timehop, a premium memories app as well as Nimbus, a leader in the header bidding space for in-app and CTV advertising, about the state of in-app bidding, monetization shifts in the industry and the benefits of possibly migrating to a four-day workweek.  David's LinkedIn:  https://www.linkedin.com/in/da...

Ep. 28 - Matthew Whaley (Triple13/Freestar) 19.01.2022

In this episode, our host Kurt Donnell chats with the Founder of Triple13 and now VP of Product Innovation at Freestar, Matthew Whaley, about becoming the industry-leading company in AMP, running a London-based business, and when he knew it was time to sell the company and partner with Freestar. Matt’s LinkedIn:  https://www.linkedin.com/in/mattwhaley/ Podcast Website:  https://anchor.fm...

Ep. 27: Heather Carver (Magnite) 23.11.2021

In this episode, our host Kurt Donnell chats with Senior Vice President, Seller Accounts, Heather Carver about her notable tenure in the adtech space, the challenges of living through multiple mergers and acquisitions and we get a sneak peek into her impressive leadership style. Heather’s LinkedIn:  https://www.linkedin.com/in/heathermcarver/ Additionally, we are so excited that Freestar's Po...

Ep. 26: Eric Hoffert (Xandr) 13.10.2021

In this episode, our host Kurt Donnell chats with Senior Vice President of Video Technology at Xandr, Eric Hoffert about co-founding the QuickTime project during his time at Apple, being the first "video" employee at Spotify, and his honest thoughts on the future of video.  Eric's LinkedIn:  https://www.linkedin.com/in/erichoffert/ Podcast Website:  https://anchor.fm/freestar Learn...

Ep. 25: Rotem Shaul (Primis) 15.09.2021

In this episode, our host Kurt Donnell speaks with Co-Founder and Co-CEO at Primis, Rotem Shaul about the ups and downs he faced throughout his journey to co-founding a company and the importance of creating a safe environment in the advertising industry. Rotem's LinkedIn:  https://www.linkedin.com/in/rotemshaul/ Podcast Website:  https://anchor.fm/freestar Learn more about Freestar Emai...

Ep. 24: Julia Reznikov (Google) 24.08.2021

In this episode, our host Kurt Donnell speaks with Head of Platforms Strategy, Online Partnerships Group at Google, Julia Reznikov about MCM, myths of our industry, and an exclusive look into the timeline for cookie changes. Julia's LinkedIn:  https://www.linkedin.com/in/juliashapiro87/ Podcast Website:  https://anchor.fm/freestar Learn more about Freestar Email:  podcast@freestar.c...

Ep. 23: Will Doherty (Index Exchange) 20.07.2021

In this episode, our new host Kurt Donnell speaks with Chief of Marketplace Development at Index Exchange, Will Doherty about all things CTV, the impending cookie changes, and the bright future for the in-App space. Will's LinkedIn:  https://www.linkedin.com/in/will-doherty-b034a18/ Podcast Website:  https://anchor.fm/freestar Learn more about Freestar Email:  podcast@freestar.com &...

Ep. 22: Rob Beeler (AdMonsters) 15.06.2021

In this episode, our host Jeff Kudishevich speaks with Advisory Board Chairman at AdMonsters and Founder of Beeler. Tech, Rob Beeler about protecting your schedule, common issues all publishers face, and where the focus should lie for the remainder of 2021.  Rob's LinkedIn:  https://www.linkedin.com/in/robertabeeler/ Podcast Website:  https://anchor.fm/freestar Learn more about Free...

Ep. 21: Sarah Sluis (AdExchanger) 18.05.2021

In this episode, our host Jeff Kudishevich speaks with Managing Editor at Adexchanger, Sarah Sluis about M&A activity, the direction of identity, and the differences between Google and Apple’s approaches in addressing industry changes.  Sarah's LinkedIn:  https://www.linkedin.com/in/sarahsluis/ Podcast Website:  https://anchor.fm/freestar Learn more about Freestar Email:  p...

Ep. 20: Matteo Ceurvels (eMarketer) 13.04.2021

In this episode, our host Jeff Kudishevich speaks with Research Director, Latin America & Spain at eMarketer, Matteo Ceurvels about the rise and acceleration around mobile usage, Latin America's response to COVID, and diversity and inclusion in the workplace.  Matteo's LinkedIn:  https://www.linkedin.com/in/mceurvels/ Link to ADA Compliance Webinar Registration: https://us02web.zoom....

Ep. 19: Tom Kershaw (Prebid.org & Magnite) 16.03.2021

In this episode, our host Jeff Kudishevich speaks with Chairman at Prebid.org and CTO at Magnite, Tom Kershaw about the Prebid roadmap, the status of AMP, and also diving into Google Ad Manager. Tom's LinkedIn:  https://www.linkedin.com/in/tom-kershaw-42b2a271/ Podcast Website:  https://anchor.fm/freestar Learn more about Freestar Email:  podcast@freestar.com  Website:  ht...

Ep. 18: Daniela Florio (Foursquare) 16.02.2021

In this episode, our host Jeff Kudishevich speaks with Head of Performance and Product Marketing at Foursquare, Daniela Florio about challenges around merging with a company in the early days of the pandemic, her strategy for creating synergy between teams that typically have friction, and what it truly means for a project to be "Done". Daniela's LinkedIn:  https://www.linkedin.com/in/daniela...

Ep. 17: Nicole Kane (Molson Coors) 19.01.2021

In this first episode of the new season of our podcast, our host Jeff Kudishevich speaks with Director of Precision and Digital Marketing at Molson Coors, Nicole Kane about key insights for 2021, personalization, and being agile in respect to the consumer and brands.  Nicole's LinkedIn:  https://www.linkedin.com/in/nicolenkane/ Join our virtual panel: A Cookieless World, A Google Certifi...

Ep. 16: A Year In Review 29.12.2020

In the year 2020,  our podcast, "Freestar Presents, Blood Sweat and CPMs" was born. Our hosts, Jeff Kudishevich and Andy Forwark have had the pleasure of speaking with 15 different thought leaders across the industry to get their perspective on what matters most to them and have dived headfirst into the hottest topics in AdOps. There were laughs, lessons learned, friends reunited and memories...

Ep. 15: Paul Josephsen (UPROXX, a Warner Music Group company) 08.12.2020

In this episode, Jeff and Andy discuss the negative stigma about working in AdTech, if CPMs will stay elevated, and tips for blocking unwanted advertisers. Later in the episode, Jeff and Andy speak with Chief Strategy Officer at UPROXX, Paul Josephsen about being a Warner Music Group company, catering to your audiences, and adaptability.  Paul's LinkedIn:  https://www.linkedin.com/in/pjo...

Ep. 14: Shenan Reed (L'Oréal) 24.11.2020

In this episode, Jeff and Andy discuss their go-to Slack apps, viewability optimizations, and where to stay updated on 3rd party cookies. Later in the episode, Jeff and Andy speak with SVP, Head of Media at L'Oréal, Shenan Reed about being a board member for Miss America and Pinterest and her thoughts on work-life balance. Shenan’s LinkedIn:  https://www.linkedin.com/in/shenanreed/ Reddit Thr...

Ep. 13: Robert DeSalvo (Undertone) 10.11.2020

In this episode, Jeff and Andy discuss the most suitable ad networks, troubleshooting and the importance of mentorship. Later in the episode, Jeff and Andy speak with Undertone's SVP, National Sales & Content Solutions, Robert DeSalvo about all things sales, coaching and mentoring. Robert's LinkedIn:  https://www.linkedin.com/in/robert-desalvo-2b5b99b9/ Reddit Threads https://www.reddit.c...

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