Katy Ursta
Direct Sales Done Right
The Direct Sales Done Right Podcast with Katy Ursta is for female entrepreneurs and network marketers who want to grow a thriving business without losing sight of what matters most along the way. With over 12 years of experience (and a 7-figure business built through storytelling and strategy), Katy brings unfiltered lessons to the mic — sharing what actually works when it comes to marketing, and how to build success without sacrificing your top priorities: your family, your health, your relationships, and your joy. Each week, you’ll walk away with relatable stories, real-life strategies, and...
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Bonus Episode: How To Build Your Brand Identity 16.08.2022 20:26
Imagine receiving a 30 page document loaded with you everything you need to know to elevate your unique brand on social media. Imagine having 30 minutes to speak with a marketing expert about how to craft your unique message and deliver a consistent message. Imagine knowing exactly how to tell your "story" so that it moves your audience to take action. In this session, Katy takes you thr...
Episode 178: The Quantum Leap Approach 11.08.2022 42:49
Melanie has a special guest on the podcast this week! Alex and Melanie have been friends for many years and recently reconnected through an L3 mastermind Melanie runs. Alex is a success and business coach for the last 6 years who helps people overcome what is standing in their own way. Alex is on the podcast this week to chat about The Quantum Leap Approach to the business approach. Melanie and Al...
Episode 177: How to Create Customers Who Keep Purchasing 04.08.2022 25:26
Katy and Melanie are going to role play how to have effective conversations that lead to conversion. They discuss how you should not solely rely on social media to do the work, but have the confidence to have conversations with people who are interested in your products and services as well as outside of your products and services. Do you struggle with finding your message and getting heard above...
Episode 176: Why Am I Not Getting Results In My Direct Sales Business? 28.07.2022 34:24
Melanie is holding down the episode this week! This is a tough love episode. Melanie is talking to you about the 7 reasons why you might now be achieving the goals you set out for yourself in your direct sales business. Don't let social media intimidate you! Get the tools you need to stand out above the noise. Check out the Chic Branding Experience through Chic Way Media and learn how you can...
Episode 175: Most Commonly Asked Questions in Direct Sales 21.07.2022 30:53
Melanie and Katy are answering some of the most asked questions in the direct sales space now that it is midway through the year. In this episode, Melanie and Katy are going to walk you through some of the questions and mindsets you should ask yourself to make sure you are still aligned with the goals you set for yourself this year. Do you struggle with finding your message and getting heard above...
Episode 174: Mindset 14.07.2022 30:22
Katy and Melanie understand that you want to see growth in your business. They even have been asked to give a step-by-step guide on how to run a successful business. They've done that, and sometimes people still will not be where they want in their business. Katy and Melanie have figured out that the missing piece a great deal of the time is MINDSET. Katy and Melanie are answering questions a...
Episode 173: What Does "Hustle" Really Mean? 07.07.2022 22:23
Today’s podcast presents an interesting divide between our Chic besties! Melanie and Katy are on opposing sides when it comes to their relationships with the word “hustle.” Hear from Katy as she shares where she stands with hustling, slaying and boss babing her way through the last 10 years in direct sales. (Hint: she’s not a fan of any of this lingo!) Listen as Melanie shares her love of the...
Episode 172: Reaching Your End Of Month Goals 30.06.2022 31:39
If you just glanced at the calendar and realized that the month end is closing in faster than you’re closing sales, then this podcast is a definite listen for you! Melanie and Katy are about to drop some hot last minute hustle tips for reaching your end of the month goals, even if you didn’t have the fastest start to the month. Listen in as Melanie shares a personal story of waiting until the la...
Episode 171: The Direct Sales Standout Part 3 23.06.2022 26:53
Today, in part 3 of our 3 part series titled “The Direct Sales Standout,” you can feel Katy light a FIRE right under you with her top 5 tips for showing up on social media! She boldly (and politely) begs to disagree with some messages given by experts in the arena and gives you her step-by-step breakdown of posting with confidence. Tune in as Katy discusses how to set boundaries around what and ho...
Episode #170: The Direct Sales Standout Part 2 16.06.2022 25:09
Today, in part 2 of our 3 part series titled “The Direct Sales Standout,” you can listen as Katy answers the ONE question that she and Melanie are getting every day in their inboxes as of lately! Some experts are advising this one switch up, but Chic agrees to disagree. Tune in as Katy discusses how you can share a comprehensive peek into your business and personal world via your social media. She...
Episode #169: The Direct Sales Standout Part 1 09.06.2022 22:56
Today, in the first of a 3 part series titled “The Direct Sales Standout,” you can listen as Katy shares the foundation to any direct sales business: the staple story! Katy is speaking from the viewpoint of her own 10+ years of network marketing experience in the health and wellness sector to help you understand what an effective storytelling strategy looks like. She’s not only discussing what a s...
Episode 168: 5 Time Saving Tips For The Goal-Oriented Entrepreneur 02.06.2022 32:20
Join us today as Melanie and Katy chat with Morgan Butler, a 9 Star Diamond 2x Elite Health and Fitness Coach from North Carolina. Morgan has been a Beachbody Coach for 4 years and also launched her new business, “Your Coach Bestie” in the Fall of 2021. Morgan has walked through everything from her job in Corporate Sales at a Fortune 500 company to a stay-at-home-mom to her two beautiful babies. S...
Episode 167: Leadership 26.05.2022 33:47
Episode 167: Leadership by Chic Influencer
Episode 166: Top 5 Tips For Business Owners 19.05.2022 38:56
Lindsay Pinchuk, founder of The Bump Club and Lindsay Pinchuk Marketing + Consulting joins Melanie and Katy to talk all things entrepreneurship! Listen as these three powerhouses discuss how to start a business with no budget and from ground zero. You’ll hear them talk about the top 5 tips that Lindsay has for business owners, as well as when you know it’s time to leave a job or business to begi...
Episode 165: Automation & Delegation 12.05.2022 24:12
On this episode of the Make Chic Happen Podcast, Melanie and Katy are talking about streamlining your business to maximize productivity and minimize stress. Listen as they share about how to effectively automate business systems that work for you while you focus on creative and enjoyable parts of your business! Our Chic leaders are also sharing how to delegate business activities, when to know tha...
Episode 164: 4 Ways To Position Yourself As The Expert 05.05.2022 20:03
On this episode of the Make Chic Happen Podcast, Melanie and Katy are talking about the four ways that you can position yourself as an expert in your industry. Listen in as they highlight four actionable steps that build your confidence in yourself, as well as your audience’s confidence in YOU as a leader. You’ll hear our Chic leaders address positioning yourself as an expert through how you post...
Episode 163: Mindset Mastery 28.04.2022 30:27
On this episode of the Make Chic Happen Podcast, Melanie and Katy are addressing mindset mastery, but not in the way that you normally hear it! You’ll hear our Chic leaders address some real mindset questions from our followers. You’ll listen as they talk firsthand about how you can rewrite the narratives that hold you back from achieving the goals and dreams that you have set for yourself! Tune i...
Episode 162: Your MOST Asked Questions About Network Marketing 21.04.2022 25:26
On this episode of the Make Chic Happen Podcast, Melanie and Katy are giving raw and unfiltered answers to some of your most personal questions about direct sales. You’ll hear our Chic leaders answer real life questions from our followers about everything from what they wish they had known when they first started in direct sales to what do you do when your family truly doesn’t support what you do....
Episode 161: How to Establish Conversations That ACTUALLY Convert 14.04.2022 23:57
On today’s show, Katy and Melanie talk in depth about how to have conversations with your network about your business, service and products. You'll learn how to establish conversations with your followers that actually convert and breed success! From your newest follower to your most engaged follower, Katy and Melanie share their tips for successful "reach-out" language. Are you re...
Episode 160: Auditing Your Own Account For Success 07.04.2022 27:37
Katy and Melanie share 4 questions you can ask yourself to audit your account. They'll discuss the importance of auditing your account and how to audit for success! Katy and Melanie share the importance of cultivating a connection, showing up consistently, creating relevant content, and being confident. If you're wanting to grow your account or increase your sales through your platform,...
Episode 159: What To Do When it Feels Like Everyone Around You is Giving Up 31.03.2022 30:10
Katy and Melanie share 5 questions you can ask yourself or others when quitting becomes an option! They'll cover some of the following topics: being intentional with rest, becoming resentful of your business, the game of comparison, matching your income to your effort, maximizing your potential. Katy and Melanie encourage you to evaluate quitting based on a few things, but one of them is not...
Episode 158: What I WISH Someone Would've Told Me Before I Started in Direct Sales 24.03.2022 30:30
Melanie and Katy take you on a throwback journey from when they FIRST started in direct sales! They're sharing the three things they would do differently if they could go back to the beginning. AND they'll also share three things they nailed when they first started. If you've been thinking about starting a direct sales business or if you're currently in direct sales, don't...
Episode 157: Planning Your Day For Where You WANT to Take Your Business 17.03.2022 29:31
Katy and Melanie tackle the question- "When I'm strapped for time, what are the most important things for me to get to in my business daily?"If you're unsure of the action steps you need to take every single day to grow your business, you're going to want to stream this episode! They'll also discuss getting connected to your "WHY" , and how they managed to w...
Episode 156: 3 Tips for Establishing a Side Hustle While Working Full-Time 10.03.2022 33:02
Are you trying to create a side hustle while still working your full time job? It can be so difficult! In this week's episode, Katy Ursta shares how she started in direct sales while also being a full time teacher and mom. Katy shares three tips that will help you manage your time well and set you up for success! She'll discuss benchmarks, time management, goal setting, vision, and finan...
Episode 155: The Truth About Reaching More People Through Hashtags! 03.03.2022 21:41
Do hashtags feel like a mystery you're just trying to solve? In this episode, Katy and Melanie are sharing a few tips and tricks on how you can reach more people through hashtags. You'll learn how to find the right hashtags for your business, as well as how to interact with your hashtags to see results! AND- they'll answer a tough question:Why are my hashtags not reaching more peopl...
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