DecaMillionaire Decoded

In episode 107 of Financially Simple, Justin looks at ways to affect cultural change within a business. Changing the culture and values of an established business can be difficult, and can take a while to fully realize, but the potential benefits can lead to a significant increase in the value of a business. Justin considers the steps to take as a business owner to affect cultural change, and also...

In episode 106 of Financially Simple, Justin looks at maximizing the Value Alignment of a business. Sharing the same values throughout the different operational levels of your business is important in achieving harmony within the business as well as enhancing production. Justin goes over the three key areas to consider when aligning a business's values. Don't forget to subscribe, and let us know h...

In episode 105 of Financially Simple, Justin continues his examination of Company Culture. Sometimes the leaders at the top are unaware of issues in the lower tiers of the company, and the lower the tier level, the less those at the top know. Justin takes a look at the seven levels of Organizational Awareness, from Survival to Service, and explains how critical good cultural values within a compan...

In episode 104 of Financially Simple, Justin looks at Company Culture. The culture of a company will determine whether people want to work there, shop there, or use the company's services. Justin considers the importance of having good cultural values for your business, and how necessary culture can be. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for lis...

In episode 103 of Financially Simple, Justin begins to look at how to build a great Team. There are a number of factors to consider when building your business's Team of players. Justin goes over his 14 main considerations that business owners should bear in mind. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! ARTICLE TRANSCRIPT: BLOG: The 14...

In episode 102 of Financially Simple, Justin considers the merits of having a Marketing strategy for your Business. Building a Marketing plan for your Business is complicated and can cost a fair amount to implement - is all of that effort and money worth it? Justin goes over the process of evaluating and refining your Business's Marketing strategy so that you will reap the profits. Don't forget to...

In episode 101 of Financially Simple, Justin looks at Branding as part of a Business's Marketing Strategy. The Branding of your business makes it easily identifiable, recognizable, and conveys a message. Justin defines Branding and explains the Four Cs to consider when defining your business Brand. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listenin...

In episode 100 of Financially Simple, Justin looks back on the last 99 episodes and gives a teaser of what's still to come. Episode 100!!! Justin gives a short retrospective of the podcast, listing some of his favorite episodes and moments, as well as talking about what topics he's planning on covering next. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks fo...

In episode 99 of Financially Simple, Justin goes over the Market Positioning of your Business. Where does your Business stand in the market that it works in? What do your customers and potential customers think of the business? What do your competitors think? Justin considers these questions and asks, How is your Business positioned in the market? Don't forget to subscribe, and let us know how we...

In episode 98 of Financially Simple, Justin looks at the basics of a Marketing Plan. A good Marketing Plan that is well executed will increase the profitability of your business, recoup any expenses, improve your clientele, and make your business more attractive to potential buyers down the line. Justin goes over the basics of a Marketing Plan, looking at each aspect of the plan that you should co...

In episode 97 of Financially Simple, Justin begins looking at Marketing. Understanding the principles of Marketing is fundamental to making sales, and growing your business. Justin goes over what Marketing is, and the core "9 Ps" that need to be considered when getting started. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! TIME INDEX: 01:08...

In episode 96 of Financially Simple, Justin considers how to best manage your Sales Team. Once you have put together your Best-in-Class Sales Team, and have ascertained how to make the team productive, it's important to keep them focused. Justin looks at how to keep the team on the straight and narrow, and how to make sure that they are improving. Don't forget to subscribe, and let us know how we...

In episode 95 of Financially Simple, Justin looks at developing Compensation Plans for a Best in Class Sales Team. If you've done a great job and hit all your targets, it's satisfying - even more so if you're well rewarded for your efforts! Justin goes over the fundamentals of putting together a suitable Compensation scheme for the outstanding work done by your Sales Team to keep them motivated an...

In episode 94 of Financially Simple, Justin looks at 5 steps you need to take when hiring members of a Best-in-Class Sales Team. When you are putting together your sales team, there are some specific steps that you should follow when hiring members for the Team. Justin outlines the 5 steps to take, and what is involved in each step. Don't forget to subscribe, and let us know how we are doing by le...

In episode 93 of Financially Simple, Justin looks at the sales team, what makes them great, and systems that help you manage this team. A Best-in-Class Sales Team should have a number of qualities to help drive your business's sales and growth. Justin goes over the acronym T.E.A.M. as a method of managing these vital people. Don't forget to subscribe, and let us know how we are doing by leaving a...

In episode 92 of Financially Simple, Justin takes a look at the Sales Funnel process. Effectively converting clients' interests into sales is a priority for any business. Justin goes over the Sales Funnel process, comparing traditional techniques to Best-in-Class techniques. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! BLOG TRANSCRIPTION: ...

In episode 91 of Financially Simple, Justin talks Best-in-Class Sales structures. One of the ways to efficiently improve your business's value with minimal costs is to be the best-in-class in Sales - stand out from the crowd! Justin goes over the fundamentals of what it takes to be best-in-class. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening!...

In episode 90 of Financially Simple, Justin wraps up the series on Leadership by explaining how good leadership adds value to your company. Having good leadership within your company will help drive the business towards your vision, and in doing so, will increase the value of the business. Justin looks at how an effective leader does this, as well as the difference between leaders and managers. Do...

In episode 89 of Financially Simple, Justin talks about developing leadership within the business. When it comes time to sell your business, you and the buyer will want to know that the team you have in place will be able to continue to work effectively without you in charge. Justin considers the ways that a business owner can develop leadership within their team and employees, so that should the...

In episode 88 of Financially Simple, Justin looks at the 21 Personal Qualities of a good leader. To be a successful business owner, you need to be a good leader - for your team, employees, and even customers. Justin looks at the 21 most necessary Personal Qualities that make for a good leader. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks for listening! BL...

In episode 87 of Financially Simple, Justin looks at the top ten things that good leaders do. Jeff Immelt, former CEO of GE, shared what he thought the good qualities of a leader are in an interview with Fast Company Magazine. Justin goes over the top ten qualities and analyzes each in context for the small business owner. Don't forget to subscribe, and let us know how we are doing by leaving a re...

In episode 86 of Financially Simple, Justin talks Leadership. What makes for a good small business leader; someone that will direct the company and its team where the business is meant to go? Justin looks at the qualities of a leader within the context of a small business, as well as comparing top-down and multi-directional leadership. Don't forget to subscribe, and let us know how we are doing by...

In episode 85 of Financially Simple, Justin wraps up this series on Business Planning. A solid business plan that is well executed will increase the intrinsic value of your company. Justin wraps up this series on planning, taking a last look at the process and the 1:4:12:52 model of structuring a business plan. Don't forget to subscribe, and let us know how we are doing by leaving a review. Thanks...

In episode 84 of Financially Simple, Justin goes through the motions of the Business Planning Cycle. Thought your business plan was a one-off? Think again! Business plans are constant throughout the operations of a business. Justin goes over the Business Planning Cycle, considering each turn of the wheel and how it integrates into a business's growth. Don't forget to subscribe, and let us know how...

In episode 83 of Financially Simple, Justin talks Tactics and Actions. Setting out your business strategy objectives follows the rule of three - focus on three objectives. Each objective has three tactics to achieve it, and each tactic has three actions to enact the tactic. Justin goes over this strategy, explaining the how and why. Don't forget to subscribe, and let us know how we are doing by le...