CreativeOps Podcast

Buckle up, creatives! We're about to dive into a world where data and imagination collide in the most spectacular ways. Meet John Pagano, the maverick leader who's turned Nickelodeon's digital playground into a data-driven wonderland. Forget everything you thought you knew about analytics sucking the life out of creativity. In Pagano's universe, spreadsheets spark joy, AI is your artistic wingman,...

This preview was generated utilizing Google's Notebook LLM to produce an engaging discussion about the upcoming full episode with John Pagano.  Here's what makes it unique: AI-powered Analysis: Two AI-generated hosts, discussing insights from the full episode's content. The Big Game Breakdown: The preview mimics the format of sports commentary  How It Was Created: The full episode transcript was u...

Episode Summary: In this episode of the Creative Ops Podcast, host Nish welcomes back Amy Tesch Strickland to discuss the new advanced creative operations silver certificate program offered through Rutgers University. The program, developed in collaboration with Clair Carter-Ginn and Corey Dill, promises a comprehensive 12-week curriculum divided into three modules focusing on foundational concept...

Episode Summary: In this episode, Nish returns from his summer break to reflect on his travels and introduce the upcoming second season of the Creative Ops podcast. He discusses the concept of creative operations as a living system, shares updates on the podcast community, and explores ideas about the future of creative work in relation to AI, data, and content orchestration. Timeline: [00:01] - B...

Guest: Shane Hegde, Co-founder, Air.inc Shane is the Co-founder of Air.inc, a company that provides solutions for creative operations. With a background in Liberal Arts and a deep appreciation for the creative process, Shane has gained valuable insights into the challenges and opportunities faced by creative teams in today's fast-paced, content-driven world. Episode Summary In this episode, Shane...

In this episode, we'll take you behind the scenes with Roman Kuebler and Jeffrey Lash, the dynamic duo of creative ops at Under Armour. They share their secret sauce for building a well-oiled creative operations enabled content supply chain from the ground up, one template, one process at a time. Key Takeaways: 1. Empathy as the Foundation for Effective Creative Operations: Understanding the pain...

In this episode, Mike Rizzo, founder of Marketing Ops.com, joins us to explore the untapped opportunities in creative ops and marketing ops alignment. Discover how these two critical functions can partner to drive better outcomes across the entire organization. Key Takeaways 1. Creative Ops and Marketing Ops: Natural Partners: Creative ops and marketing ops are natural partners that should be coll...

In this episode, we challenge the stereotype that legal teams hinder innovation by sitting down with Betty Louie, General Counsel and Partner at BrandTech Group. Betty shares how their legal team has been integral to catalyzing AI adoption through their simple yet effective "Green List" process, which creates a safe space for experimentation. Key Takeaways 1. Legal Teams as Enablers of AI Adoption...

In this episode, I riff and rant on three topics 00:00 Heads Up 03:09 Live from NYC ... want to watch  04:15  Meet Me at Henry Stewart Creative Operations Conference 05:41 The Best Process of 100,000 Foot Creative Ops Leaders  Tune in for actionable insights to level up your Creative Ops game! Subscribe: Spotify Google Podcasts Player.fm Podcast addict RSS

In this episode, I riff and rant on three topics 02:20 Creative Ops Vocabulary Follow Up: the power of language in shaping Creative Ops stories and (desired) behaviours 10:50 WTF of Creative Ops: Are you observing and asking about the Fs in your process?  17:35 Creative Briefs: Simon Cowell x (annoying 5 year old) Socrates = Eliminating a whole bunch of Fs  Tune in for actionable insights to level...

In this episode, Bethany Thornton, former head of Creative Operations at Atlassian, shares her secrets of a people-centric approach to Creative Ops. She discusses how fostering communication, collaboration, and a culture of curiosity allowed Atlassian's creative organization to thrive through a period of rapid global growth. Key Takeaways & Sound Bites 1. Onboarding as a Foundation for Success...

Summary In this episode, I discuss:  Purpose of this Podcast: sharing my What, Why & How. "..... to facilitate the evolution of creative operations and help define what it is and what it can be......"  Creative Ops Vocabulary: the power of the words we use to create the stories we want to come true (i.e. people provide feedback on time). "....for example .... the language and story of Easy Mod...

Episode Highlights Jeremy's Definition of Creative Ops (2:00) Mix of people, process and technology to bring brand stories to life "Breathing oxygen" into historically fractured creative processes The evolving relationship between scale and storytelling (12:00) Overcoming the tension between creativity and operational efficiency Using AI to break free from templatized approaches to scaling creativ...

Explore the dynamic world of creative operations in this insightful episode. We delve into strategies for scaling creativity, connecting the dots in storytelling, and analyzing that famous Altman quote. With engaging discussions about navigating the altitudes of creative processes, this podcast equips listeners with actionable insights and inspiration and proposes a framework for bringing more cla...

In this episode, Nish explores the topic of where creative operations should be located on the org chart. He discusses the response to a previous episode on the subject and shares the results of a survey he conducted. Nish also highlights the feedback he received from the community and the conversations he had with marketing operations professionals. Nish concludes by explaining why he wants to co...

Joining us is Amy Tesch Strickland of Cella, a prominent figure in the creative operations community with extensive experience on both the brand and consulting sides, known for her expertise in guiding creative and marketing operations teams. You’ll hear about the strategic positioning of creative operations within an organization, the natural (and untapped?) potential of closer alignment between...

In this episode, I list various ways creative operations leaders can leverage AI to enhance their work. Using the T3 (Thunking, Thinking & Transforming with) AI framework I walk through some easy and accessible ways to leverage AI. To free up time by outsourcing your boring, rote work to it. And re-investing that time to use AI as a thinking partner and become. the 10x leader you can be. And c...

This is request to you - the Creative Ops Professional - to take a moment to participate in two important surveys focused on creative operations. Links below! As we navigate the evolving landscape of our profession, understanding where we stand today is crucial. These surveys are more than just questionnaires; they are tools that will help us benchmark our current state and envision the future of...

Mark Brady, Head of Creative Solutions at HubSpot, discusses the value of self-service automation to increase content and go to market velocity and at the same time free up creatives. Said differently: Deliver More, Deliver Faster, Deliver Cost Effectively. He explains how HubSpot has implemented self-service automation through tools like Canva, web modules, and email templates, allowing marketers...

In this kickoff episode of our AI Creative/Operations Wave Series, we are joined by Juliana Vail from Dreem. Ai This conversation starts us on our journey of surfing the gentle and not-so-gentle waves of the AI Tsunami. Juliana applies her expertise from 18 years of leveraging each successive wave of new technology to unlock new possibilities and value in creative workflows. With the active partic...

In this kickoff episode of our Data & Metrics Series, we are joined by Nickole Brown from Cella.  The conversation dives into the critical role of data and metrics in creative operations. Nickole  elevates our understanding at the 100,000-foot view, exploring how effectively leveraging data and metrics can transition creative operations from a tactical function to a strategic role. Takeaways T...

Summary In this episode, I share  insights and observations from my conversations with many of you across the creative ops community . In this episode I discuss the maturity of creative operations, the need for clear definitions and paths for creative operations leaders, and the importance of using metrics and data. I also explore the emergence of meta workflows in creative operations, focusing on...

The 'Takeaways' episodes offer my key insights and actionable ideas from our guest interviews. Through these episodes I am sharing what I am learning and some of the dots that I am connecting along the way.  Questions or a different point of view than what you heard today? Drop me a line nish@creativeops.fm Stay Connected: Companion Newsletter: sign up at https://creativeops.fm/newsletter Follow T...

Joining us is Paul Nicholson who just wrapped up 20+ years with Showtime Networks, a prominent American premium television network known for its wide array of original programming, movies, documentaries, and sports. This episode dives  into Paul's approach to implementing change to reduce friction in creative workflows. Learn about his  'Product Release' strategy for change, when and how to gather...

Joining us is Dmitry Shamis whose experience includes brand and creative at SevenRooms, founding The Creative Brand, and heading creative and brand at HubSpot. You’ll hear about the importance of creative operations as a connective hub, the role of self-service tools in accelerating marketing experiments, and the need for aligning creative operations with business KPIs. Questions or a different po...