Consulting Success Podcast

Starting up a consulting business is not the easiest thing to do. You need to find clients so that they can make those referrals. You need to market yourself online with legit testimonials to make yourself look professional. You also need a pricing strategy. Even more important is that you need to know what you're selling.    Find a framework that works for your consulting business. Join Michael Z...

What kind of sales approach are you implementing? Are you sure you're building relationships with your buyers the right way? Join your host Michael Zipursky as he talks with Andy Paul about mastering the art of selling consulting services without selling out. Andy is the author of Sell Without Selling Out: A Guide to Success on Your Own Terms , where he shares a guide to success and a proven frame...

People fear the future because they think they can't control it. However, if you know how to anticipate, then perhaps you can take on the reins and continue to thrive. If you are a consultant struggling to see what is up ahead, you're in for a great episode! Join Michael Zipursky as he talks to futurist  Jared Nichols  about the future of entrepreneurial consulting. Jared is the owner of  NU FUTUR...

Everyone in the business knows you can only go as far as your people take you. That is why the talent piece is often the most challenging in terms of growing your business. Here to impart her expertise around talent development is  Chelsea C. Williams . She is the founder and CEO of  Reimagine Talent Co. , a firm focusing on workforce and talent development. In this episode, she sits down with Mic...

Staying competitive in a globalized ecosystem of enterprises requires assistance from outsourced, external experts to help your business scale. In this episode,  Bianca Robinson , the CEO of  Cayden Cay Consulting , talks about her career shift from being a project manager for an engineering firm to diving into consulting service. She also discusses how and why she digitized her service for growin...

You have to develop the ability to collaborate with different people. Join your host Michael Zipursky as he interviews Laura Kriska on integrated cultural experience and expanding consulting business to a global marketplace. Laura is the author of The Business of We: The Proven Three-Step Process for Closing the Gap Between Us and Them in Your Workplace . In this episode, she explains how you can...

What is the winning rate in your firm? Are your strategies delivering excellent outcomes that lead to generating revenue? Listen to your host Michael Zipursky as he talks with Bob Wiesner about identifying ROI and profitability for business development and success. Bob is the Managing Partner at The Artemis Partnership in the America South-Western hemisphere. He is the author of Winning is Better:...

Did you know that you could build your business off of building relationships? This is achievable using the community building approach to getting clients. Having a community even before you launch so that once you do, you've already cultivated and fostered those relationships. Your bringing value without asking for anything. This is what Tess Sloane and her business partner, Alisha Adams did when...

Elevating your consulting business involves more than having the right strategy, leadership, client, or customer approach. The best tool you can have is someone’s help to coach you with the critical resources in your business and guide your processes. Join your host Michael Zipursky as he dives deep into a conversation with Cynthia Mills on mastering the solo consulting business model. Cynthia is...

One big part of starting a business that some tend to forget to consider is selling it off. While it may seem such a heartbreak to exit a business you've worked so hard to build, it is nevertheless an important aspect of success. In this episode, Michael Zipursky is joined by  Alex Langshur . Alex is currently the EVP, Global Google Practice Lead at  dentsu international . Prior to that, he was th...

Are you equipped with a good amount of knowledge and skills for your services? In today’s episode, Michael Shein , founder of MicroFame Media , shares his insights on how you can create undeniable hype around your consulting services. He had gone through different jobs in his career, and through these experiences, he was able to sort of analyze and reflect on things that are effective when marketi...

Building and growing a business is not easy. It requires a lot of work, time, and money. So how can you fast-track your consulting business’ growth? Today, MaryBeth Maskovas , the Founder, Lead Analytics, and Optimization Consultant for Insight Lime Analytics , shares her journey from finding her passion for analytics to building her consulting agency amidst the pandemic. Find out how a business c...

Are you a solo entrepreneur who wishes to build your own team? Kay Formanek ’s perspective on spending your time fruitfully, especially when it comes to your work, is exceptional. Kay is a global speaker on Diversity and Inclusion, visiting lecturer at leading business schools, and the Founder of Kay Diversity & Performance , a company committed to unleashing the power of Diversity Performance...

The consulting business is a people business. Partnerships and relationships are vital to the growth of consulting firms. In today's episode, Michael Zipursky interviews  Almira Bardai , Senior PR, Thought Leadership & Communications Consultant, about her experiences in the space and what she learned about creating lasting consulting partnerships and relationships. She shares some of the best...

If everything's been done and everybody's doing everything right, how can you stand out and build a superstar consulting brand? Michael Zipursky welcomes Damon Holowchak , the CEO of Super Collider Consulting Inc.  The key is to identify what you stand for. Why do you do what you do? Then, you need to apply that to your brand on a functional, operational level. If you’re not taking control of your...

Do you want to scale your consulting business? Michael Zipursky welcomes Sarah McVanel , the President and founder of Greatness Magnified . Sarah shares that before you scale, you first need to discover if doing so will bring you joy. If you figure it will start by growing your team. Hire the best talent suited to your business, and never begrudge them a penny. Invest in your assistants to encoura...

When you start your consulting business, you want to have clear-cut offerings for potential clients. This eliminates a lot of guesswork and makes things clear on both sides, making for a better business relationship. In this episode, Michael Zipursky talks about custom consultancy and clarity in your offerings with Jack Milroy . A veteran of the political and advocacy scene, Jack shifted to consul...

What’s an important factor when growing from independent consultant to founder? Michael Zipursky welcomes Babita Devi , the Managing Director at bStrategic . Babita shares that building strong relationships is key. She never had to market her business because word of mouth was enough. But at the end of the day, it depends on your strength. The founder is the starting point of the business. If you’...

CEOs have the greatest impact on the business than anybody. This is why they need to be coached and consulted so that they can grow into something bigger. These CEOs need to build leaders within their companies for a brighter future. Stop being selfish, and start being selfless. Learn how executive consulting works with Michael Zipursky and his guest Jeff Mask . Jeff is the founder and CEO of MASK...

How do you get your first client when pivoting from agency to consultancy? Michael Zipursky welcomes Conner Galway , the President at Junction Consulting . Conner shares how he and his friends started blogging about the Olympic Hockey coming to their town. That’s when they gained traction, and the exposure led them to become a digital marketing agency for the bridal industry. When pivoting to cons...

Data analysis and models are very important to understand your business better. When you have a clear mastery and vision of it, you will be better in marketing, resulting in more customers and bigger revenue. In today’s episode, Stephane Hamel  discusses how you can leverage data into growing your business. Stephane is a digital marketing and analytics consultant, innovator, keynote speaker, pre-s...

Diversity and inclusion are two things that are becoming important in today's business world. Reaching these goals often means changing things for the better. Michael Zipursky talks to  Michael Bach , the head of CCDI Consulting, to find out more. Michael dives into the waters of consulting services in the areas of inclusion, diversity, equity, and accessibility and gives his insights on how you c...

Shannon Susko 's book, Metronomics , explains what systems your company needs to grow. Balancing strategy, execution, cash, cultural, cohesive, human, and leadership is very important. Learn how to unite these systems into one regimen that works for you and your team. Join Michael Zipursky as he talks to Shannon Susko about growing and selling your business with systems. Shannon is a team leadersh...

Anxiety can strike any time someone goes on stage to speak to a crowd. How does one move past these and how can you overcome your fear of public speaking? Michael Zipursky teams up with speaking and communications expert Lauren Sergy to explore breaking down the fear of public speaking and presenting. Lauren discusses her own struggles with public speaking and shares methods of working past that f...

Making the transition from a 7-figure consulting business to software CEO seems like a difficult pivot. This is one pivot that Stuart Leo  has made with great success. In this episode, Michael Zipursky and Stuart, the CEO of Waymaker.io , discuss business pivots and evolution. Stuart looks back at the roots of his consulting business, what he learned from it, and how these lessons help his current...