Catapult Your Business

On Catapult Your Business, we help catapult business owners one question at a time. This week's guest is a talented client of Cultivate, Candice Warltier, Founding Partner of CS-Effect; a strategic communications agency that helps clients change behavior, elevate their brand, and drive growth through marketing and communication. Candice asks, "What strategies can I use to prioritize work...

This week on Catapult Your Business, we help catapult business owners one question at a time. Cultivate Advisor Alex Dzierbicki asks, "Why Do You Have To Run Your Business With A Data First Mindset?" In this episode, we dive into the importance of having data and using that data to drive decisions in your business. Data helps you predict trends, identify opportunities, stay ahead of your...

On Catapult Your Business, we help catapult business owners one question at a time. This week's guest is a talent client of Cultivate, Dana Fountain, Founder of Pin Me Up , a hair and makeup agency out of Chicago. Dana, who owns six unique brands, asks, "How do you scale into multiple cities after you have the foundation of your business?" In this episode, we discuss all the differe...

This week on Catapult Your Business, we help catapult business owners one question at a time. Cultivate Advisor Jay Cash asks, "How do you create amazing communication between departments so the business thrives?" In this episode, we dive into cross-departmental communication, from meeting structure to goal orientation, brainstorming, and more. Ensuring your entire team stays on the same...

This week on Catapult Your Business, we help catapult business owners one question at a time. Our guest is a long-time client of Cultivate. David Counsell, President and Co-Founder of Land Stewards Design Group, Inc., asks, “What are the most important factors when recruiting an executive into your organization?” In this episode, we discuss how to bring in leaders and replace yourself in roles to...

This week on Catapult Your Business, we help catapult business owners one question at a time. Cultivate Advisor Amy Jones asks, "How do I get my team to want to perform? "In this episode, we talk about leadership, from how to check in to create a shared vision and how to unitize 1:1 meetings to get a high level of ownership from your team. If your company relies on you to run, this skill...

This week on Catapult Your Business, we help catapult business owners one question at a time. We have Cultivate's Senior Business Advisor, Brad, asking, "How Should You Set Expectations with Customers? " In this episode, we slow down to identify how and what are the best ways to set expectations with customers from the sales process, to the onboarding, to when things go array how to...

This week on Catapult Your Business, we help catapult business owners one question at a time. We have an excellent guest, Tom Zoebelein, Owner of Capture The Keys. Tom brings an excellent question to the table, "How do you know when to hire when you're on a fast-growing engine?” In this episode, Casey and Tom slow down to talk about recruiting and making a plan that makes sense based on...

This week on Catapult Your Business, we help catapult business owners one question at a time. We have Cultivate's Business Advisor, Andrea Ross. Andrea asks, "How can I use social impact to fuel my growth?" Social impact is any positive changes that address social injustice and challenges. Businesses can achieve these goals through conscious, deliberate efforts, but a few key elemen...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Mauricka McKenzie, Founder and President of Cornerstone Engineering, LLC. Mauricka brings an excellent question to the table, "How do you create systems that allow you to have the foresight to see profitability and visualize profitability on a per-widget or by-job bases?&q...

This week on Catapult Your Business, we help catapult business owners one question at a time. We have Cultivate's Business Advisor, Cheryl Lynch. Cheryl brings an excellent question: "How to avoid imposter syndrome as a business owner?" Impostor syndrome is real. It's that nagging sense of self-doubt despite all of your experience and achievements. It can happen to business own...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Phil Sutter, Co-Founder of Traditions & Solenergy.  Phil brings an excellent question, "How do you continue to scale an executive team?" In this episode, Casey shares how vital it is to have your current leaders have a final say in your growing leadership team, fi...

This week on Catapult Your Business, we help catapult business owners one question at a time. We have Cultivate's Senior Business Advisor, Maura Vella. Maura brings an excellent question: "How do you inspire change while keeping morale high?" Change is necessary for growth, but change can often be met with hesitation from your team. To be a fast-growing company, you need a world-cla...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Justin Knowles, Founder and Principal of Facture Product Development. Justin brings an excellent question, “What speed of growth should I take in my business while managing quality outputs? How fast should I scale?” In this episode, Casey shares his thoughts on how fast you sho...

 This week on Catapult your Business, we help catapult business owners one question at a time. We have Cultivate's Business Advisor, Chris Caton. Chris brings an excellent question: "How do I prioritize and build sustainable SOP's for scale? In this episode, we dig into this topic and uncover the importance of having SOPs (Standard Operating Procedures) for your business, and outlin...

This week on Catapult Your Business, we help catapult business owners one question at a time. We have an excellent guest, Jordan Cassalia, Founder of DogHouse Real Estate Group. As a newer business owner, Jordan asks, "How do I know where to invest time and money in my business?" In this episode, they discuss slowing down to build intentionally and not over-systemizing. Casey also shares...

This week on Catapult your Business, we help catapult business owners one question at a time. We have Cultivate's Senior Business Advisor, Greg Maddox. Greg brings an excellent question to the table, "Why do I need to run my business with an exit in mind?" In this episode, we dig into this topic and uncover the importance of having the plan to create enterprise value. They then took...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Jared Kohlmann, Founder of Pro Photo Rental, Inc. Jared asks, "What is a standard/appropriate debt-to-income ratio for a company like ours that is so asset-heavy? How do we decide if taking on more debt is worthwhile to serve more clients?" In this episode, we slow do...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Denise Cagan, President of DCA Virtual Business Support. who brings a great question to the table: "How do we develop leaders? How do we create that second layer of leadership?" In this episode, we dive deep into defining leadership systems for your business, how to a...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Eric Elkins, CEO and Chief Strategist of WideFoc.us Social Media, who brings a great question to the table: "How do we build out a sustainable compensation and incentive structure to keep talent productive, motivated, and happy without breaking the bank?" In this epis...

This week on Catapult your Business, we help catapult business owners one question at a time. We have an excellent guest, Doug Caris, CEO of Arizona Painting Company, who brings a great question to the table: "If I want to grow via acquisition, What are the criteria, and what type of risk should I be taking?" In this episode, we deep dive into the persona, quality check, financials, owne...