Brand New

It’s no secret that Steven is passionate about futbol! But of course he is not alone. The moment of soccer becoming a major part of mainstream American culture is here, and in this episode Steven and Marisa bring on longtime media executive Jason Wagenheim, who is now the North American CEO of Footballco, to talk about what that means for brands. Do you know why soccer has been such a phenomenon i...

If you think you’ve heard all the definitive recaps of the Cannes Lions, put that thought aside and join Marisa and Steven as they talk to the person who is the Chairman of it all: Philip Thomas. Just some of what will interest and likely surprise you (in a conversation intended at least as much for those who did NOT attend as for those who did): - What the real lead story of the festival was (whi...

With our world in a state of rapid change, Steven and Marisa talk about what it all means (or might mean, or should mean) through the lens of work. Joining in for the conversation is Jessi Hempel, Senior Editor at LinkedIn and host of the award winning podcast Hello, Monday. Together, they discuss the big themes we can glean about our collective relationship with work together, and how, especially...

On this episode, get ready to get provoked in your thinking about using social media, as Marisa and Steven are joined by industry icon Gary Vaynerchuk, better know to most as “GaryVee.” Having known each other from the early days of social, there is unique insight and candor across this fast-paced conversation about how social media has evolved for marketers, along with practical ways to be tappin...

It’s all about the conversation between our two co-hosts this episode, because they had a lot of ground to cover! From why that Apple iPad commercial struck such a nerve that Apple issued a rare apology … to talking about the TV/Media “Upfronts” and the arrival this year of tech companies like Amazon and Netflix into a territory they previously scoffed at… to talking technology versus (and?) creat...

Continuing on last episode’s pursuit of happiness, Steven and Marisa reflect on the groundswell around the new book “The Anxious Generation,” and its conclusion that: we have overprotected children in the real world and underprotected them online.  Should there be new guardrails around digital use for kids? It’s an important question as the Hot Topic of this episode is a deeper dive into AI, with...

Steven and Marisa are at the 2nd annual Possible conference in Miami, which has quickly become a major industry gathering - and they’ve pulled out a few of their favorite nuggets for you. The bigger gold: a conversation with fellow conference guest Dr. Laurie Santos, whose Yale class: “Psychology and the Good Life,” is the most popular course in the university’s 300 year history, and her own podca...

Steven and Marisa are back, and kicking off season 2 with 2 great guests: actor and producer Wilmer Valderama and iHeart President and CMO Gayle Troberman. Together, the four talk about a landmark study on how American consumers think… compared to how marketers think. A teaser example: every marketer knows the show “Succession.” The rest of America? Not so much. With some important discussion led...

In this final episode of Season 1, Marisa and Steven share a few of the things they’ve learned from YOU about Brand New. One of the things they’ve learned: a favorite aspect of the podcast is getting an honest, inside look at the industry. With that in mind, the co-hosts riff on what they took away, what they talked about, what they loved - and even what they didn’t agree with - after coming back...

After the hosts open the episode reflecting on current world events from the lens of when to speak out corporately or individually, Marisa brings on one of her favorite personal mentors, Robyn Castellani, an expert  in helping enterprises and teams who are stuck - reset their narrative. It turns out there are some common and unexpected lessons we can all draw from: - What people usually do wrong w...

Marisa and Steven hit the road for the Forbes CMO Summit, an invitation-only event for some of the industry’s top marketers and colleagues. As an homage to the theme: What Matters Most, the co-hosts invite friend and Managing Director  of the Forbes CMO Network to “pre-game” the conversation with a lively (semi) speed round on what does matter most on a range of topics, from brands to technology t...

In a conversation that will have meaning for just about everyone, Marisa and Steven invite on a long-standing industry friend Lisa McCarthy, whose coaching company, Fast Forward Group, has helped over 100,000 professionals take ownership of their entire lives. This one is about how to have a brand new perspective on our ambition, our fears and our careers. This one is about the stories we tell abo...

As heated conversations ensue about what the “right” work environments should be in this post-pandemic era: remote, in-office, hybrid: Marisa and Steven look at this issue through the lens of how these decisions can impact corporate and brand reputation. In their most highly charged hot topic yet, the two talk about companies that were absolute in their directive to employees that they could be re...

Picking up on last episode’s theme of continuous learning, Marisa and Steven debate understanding Gen Z as this rising generation becomes increasingly important as consumers… and employees. Joining them for the conversation is a true Gen Z wunderkind: 24-year-old social entrepreneur Ziad Ahmed, Founder and CEO of JUV Consulting and an inaugural Obama USA Leader via the Obama Foundation. Stay to th...

On this episode, Steven and Marisa talk about each of their recent work trips, which spins into a conversation or why “brand” matters and needs to be measured better, why “short term-ism” is a problem, and how their industries have an uncommon magic of “community.” Then the hot topic: in honor of Back-to-School, the co-hosts discuss the importance in this dynamic business world of being continuous...

In a world where so much of our information come through our social feeds and the brands that provide us with that information are in frequent turmoil, we wanted to know: what does it take to launch a new brand, in NEWS, from scratch, especially one looking to bring back a more transparent, global view? Steven and Marisa chose this topic to welcome their first guest (friend?) to the conversation:...

Tune in as Steven and Marisa give their first take on Threads… and then move into a big Hot Topic of business during the summer yet one that rarely gets discussed externally: managing current business while immersing in planning for the upcoming year. They cap it off by taking on a great (and hard) listener question! See omnystudio.com/listener for privacy information.

Marisa and Steven kick off the Brand New podcast with the first episode!  They share why they came together to host this new podcast, and then dive into the show’s “Hot Topic” with a candid post-mortem on Cannes Lions. Was it really all about AI or was there something more to the festival this year?  Plus, they answer the “What’s On Your Mind?” question and share valuable advice for early career p...

Welcome to Brand New , a podcast from two of the most dynamic and well-connected leaders in business: Marisa Thalberg and Steven Wolfe Pereira. The co-hosts, award-winning c-suite executives, and close friends keep it real as they tackle the most important and timely topics in marketing, tech, culture, careers, and more, through the lens of brands, and the people powering them. See omnystudio.com/...