B2B Power Hour

Layoffs, recessions, and budget cuts – oh my! Seen the news lately? 😬 When pipeline is down and the revenue targets feel bigger than ever... how do you continue to sell effectively? What are the skills & strategies you need to deploy? David Priemer, Founder and Chief Sales Scientist at Cerebral Selling, joins the show to break down how to sell during times of uncertainty. Finding your superpowers...

So, yesterday we helped an SDR book more meetings in an hour than he did in the last 6 weeks 👀 We thought... well maybe let's share our secrets? The secret sauce of booking meetings comes back to your prospecting process. We're breaking down the specifics of creating your Prospecting Power Hour and the plays you can use to book a meeting – today! Join us for this B2B Power Hour workshop on: ✅  S...

Your profile is the foundation to high-performance social selling. It’s your landing page, your business card, and your pitch — all wrapped up in one. We’re reviewing LinkedIn profiles LIVE: workshopping headlines, cover photos, about sections, and more. Join us for this B2B Power Hour workshop on: ✅  The 3-second test ✅  Writing better headlines ✅  Creating a good cover photo ✅  Crafting a co...

How do you get sales and marketing teams aligned on the same goals? Steffen Hedebrandt, Co-founder and CMO at Dreamdata, joins the show to discuss what it takes to get alignment beyond just messaging. He dives into using sales calls to develop a shared ICP, how a content marketing library can actually be used on sales calls, and creating metrics that drive real success. Get ready to dive into a sw...

It's a common refrain -- social takes too long! But what if it didn't have to? Chili Piper invested in the long-game. But between their TikTok and employee advocacy program on LinkedIn, they started seeing wins. Fast. The team-wide commitment has catapulted Chili Piper's visibility. And it's also entirely transformed their inbound sales engine. Join us for The Enterprise of Social on: ✅ Pitching...

Ever ended up on a discovery call that didn't go... exactly as planned? Yeah, us too. 😅 The reality is discovery is taught as a simple, neat stage in the sales process. One-and-done. As if! Discovery is much better understood as a discipline. It doesn't start and stop with a single sales stage. Kyle Asay, VP of Sales at Qualtrics, and Nate Nasralla, Founder at Fluint.io, join the show to help you...

You don't need to become a content creator to drive inbound on LinkedIn. Say what?! We know. Big accounts seem to get all the attention and traffic. They post their wins, and their leads. But here's the truth: you don't need thousands of followers or a big presence to create inbound leads. What you need is an intentional engagement strategy. Join us for this B2B Power Hour workshop on: ✅  How to...

Here's a shocker: lots of your target accounts are on social. But nobody wants the connect-and-pitch! So, what do you do instead? Evan Patterson, Head of Content & Community at trender.ai, is joining the show to break down how he booked 40+ meetings in a month using just social, and how you can do the same. Yes... Evan's AEs were asking him to STOP booking meetings. His record? Over 80 in a month!...

How do some Rockstar enterprise sellers close deals quickly and effectively? While the rest of us are getting ghosted, these sellers are closing 7-figure deals in 9 months or less. Brandon Fluharty and Jen Allen are laying out the path of challenging customers to close quickly. They’re diving into the insights and strategies that make big deals… work. Join us for this B2B Power Hour workshop on:...

You just started a brand new quarter. Got a fresh list (and a fresh look), excited but nervous to hit the phones. Your friend keeps blowing quota away and tells you there's a way to win before they even start dialing. You can't help but think... how is that even possible?! Join us for this B2B Power Hour workshop to find out how. ✅  How good is that list really? ✅  Who should I first (last)? ✅ ...

Social selling is all the buzz. And on every corner, there’s another LinkedIn expert preaching their system. But so few have helped sales teams achieve real success on social while the rest of us are caught between fluff and trying to figure it out for our own teams. Samantha McKenna and Alex Boyd are joining the show to break down how they’re using social selling to actually close big deals — for...

How can Series A startups generate demand? With demand generation often carrying a hefty price tag, Christopher Roche (CEO of Catalyst Consulting) joins the show to break down how marketing leaders at startups can think through prioritizing their demand generation and demand capture efforts. He talks about budget priorities, optimizing campaigns, balancing spend, and benchmarks for good results of...

Running sequences on LinkedIn seems time-intensive. Obnoxious. Manual. Have you seen Sales Nav's inbox?! You're probably thinking a sequence is based off profile views, DMs, and InMails over days and weeks. And companies then try to automate this for scale. (Obviously... it fails every time) Here's the secret: nurturing leads is actually the easiest to scale with little to no software at all on Li...

It’s well known that 1% improvements each day means huge improvements (400%+) over a year. But what should salespeople be doing each day to see success? David Dember (Tenbound) joins this special Sales Development Power Hour to break down the calendars and daily habits of successful salespeople. Join us for this B2B Power Hour workshop on: ✅ High-value activities ✅ Prioritizing your day ✅ Time...

So what happens when great company content meets professional sales? Dooly has the best of both worlds: great events, fun & consistent content, and a high-class sales team to match. Camille Trent and Saad Khan are joining to discuss how Dooly is crushing it out on social and how their sales team leverages brand exposure to open (and close) deals. Join us for The Enterprise of Social on: ✅ How gre...

Got stonewalled on LinkedIn? Or an angry disconnect after sending a pitch? Yeah. It's happened to us too. The problem is the way your elevator pitch is crafted and delivered. Great sellers have an elevator pitch that's clear and resonates with their buyers. So, how do you actually create one that books meetings? Join us for this B2B Power Hour workshop on: ✅  What makes a pitch so good they can't...

Your content engine doesn’t need to end with you. Creating partnerships and collaborations with “co-pilots” can generate new visibility without much additional effort. But how do you actually do it? We’re sitting down with marketing experts Andrei Zinkevich & Vladimir Blagojević from Fullfunnel.io to discuss best practices. Join this B2B Power Hour workshop on: ✅ Identifying the best partners ✅...

Nick sits down with Mor Assouline of From Demo To Close to understand how to crush demo’s & close more than 50% of them. They talk about the truth behind the 15 minute demo, how to address “Can I just see the demo”, rocking the pre disco + post demo email and how to gut check that discovery is actually the issue (w/ your demo).

It can be annoying to transition from cold outreach to social selling. Your sequencer doesn’t do it for you. But the power on social is in the conversations. Those conversations that don’t require connection requests or InMails. It only needs to happens in the comments. So how do you use comments to generate quick wins? Join us for this B2B Power Hour workshop on: ✅  3 most productive comment str...

Sales development is a blend of who you should be talking to + leveraging the right channel to reach out. With buyers being busier than ever and armed with more information at their fingertips, how do you get their attention in the right way? We’re diving into the three main channels — cold calling, email, and social selling — with expert guests Will Allred and Kevin Hopp. Join this B2B Power Hour...

Linda Melone, a conversion copywriter, joins the show to break down what makes great content – and great copy – sing. She illustrates the difference between copy and content, breaks down her favorite frameworks for creating social content, and the psychological drivers of great copy. Oh, and there’s also a PRO tip about creating buttons that convert!

Webinars are a legacy of the 2010s. The modern approach is all about the live show. Live shows in communities and on LinkedIn generate more attention, build more trust, and keep more of your audience engaged. But, how do you make them convert? Celebrate our 50th live show by joining us for this B2B Power Hour workshop on: ✅ Choosing content your audience actually wants ✅ Creating an attendee exp...

Nick joins Jordan Crawford, co-founder of Blueprint, on the MarTech Podcast, to discuss commenting strategies and social selling. Nick shares how comments can build pipeline, how to better target accounts on social (whether it's LinkedIn or Twitter), and why most social selling strategies fail.

Morgan sits down with Satyam Kantamneni, Managing Partner at UXReactor, to discuss user experience design (UXD) and how it transforms companies when done right. Satyam shares his expertise redesigning the customer journey – from first-touch to loyal customer – and why intentionally designing that experience changes product, sales processes, marketing, and so much more. Join in for Satyam’s analogi...

Hint: not with an InMail. Your prospecting plan might use email and phone, but on LinkedIn it requires more than just a connect-and-pitch. You need a simple, effective process to warm-up the account quickly. And get that 📆 meeting booked! Join us for this B2B Power Hour workshop on: ✅ Why you should never lead with the connection request ✅ How to identifying the prospects that need you NOW ✅ T...