2 Regular Guys Podcast

Previously, we talked about what “value” really means in your business. This week, we answer the question everyone is really asking. How do you actually turn that value into pricing that works? If you’ve ever felt unsure about what to charge, worried about raising your prices, or found yourself looking at competitors for answers, you’re […]

Sustainability is everywhere right now, but for most apparel decorators and promo professionals, the big question is simple: what actually matters, and how do you turn it into something that grows your business? This week, we’re joined by Jay Busselle and the media partners behind the 2026 Sustainable Merch Summit to break it all down. […]

This week, it’s just the guys and producer Erich Campbell tackling a problem we’re seeing way too often. Shop owners investing lots of money into equipment and then asking the most important question after the fact… what should I charge? If you’ve ever struggled with pricing, felt unsure about your numbers, or found yourself looking […]