Under the Microscope with Jenny

🎙️In this episode of Under The Microscope with Jenny, host Jenny Germano continues the Cannabis Operator Series with Fadi Boumitri, CEO of Ascension in Ohio, to explore the realities of building and scaling a cannabis business. Fadi shares his path into the cannabis industry and his experience navigating Ohio's competitive licensing process, including real estate challenges, strict application dea...

🎙️In this episode of Under The Microscope with Jenny, host Jenny Germano sits down with Rachel Gillette, Partner, Cannabis Industry Group at Holland & Hart, to discuss whether federal cannabis rescheduling really means tax relief for cannabis operators. Rachel explains the April 2026 federal action placing qualifying state-licensed medical marijuana in Schedule III and how that differs from th...

🎙️In this episode of Under The Microscope with Jenny, host and ICS Consulting founder Jenny Germano breaks down seven common training gaps that can put cannabis dispensaries at compliance risk and provides practical strategies for strengthening employee training and competency. Jenny explains why employees are the ones executing compliance every day and why training must be treated as a system, no...

🎙️In this episode of Under The Microscope with Jenny, host Jenny Germano sits down with Henry Crisler, Executive Director of the Mississippi Medical Marijuana Association to discuss Mississippi's medical cannabis program, DEA inspections, and what cannabis operators can learn from the state's experience. The conversation examines the challenges Mississippi cannabis operators are facing as federal...

🎙️In this episode of Under The Microscope with Jenny, host Jenny Germano sits down with Lenny Berry, founder and CEO of the Ohio Cannabis Health & Business Summit, to explore the evolution of Ohio's cannabis market and the challenges and opportunities shaping the industry. Lenny shares his journey from more than 30 years in music, radio, and marketing into Ohio cannabis in 2017. He opened medi...

🎙️In this episode of Under The Microscope with Jenny, host Jenny Germano sits down with Matt Kennicott, co-owner of High Maintenance and Executive Director and Co-Founder of the Cannabis Association of New Mexico, to explore the realities of operating a cannabis business in New Mexico. Matt shares his political, legislative, and public relations background, including his involvement in writing por...

🎙️ In this episode of Under The Microscope with Jenny, host Jenny Germano sits down with Tyler Works, Chief Growth Officer of Canna Spyglass and Colorado Chair of the Cannabis Chamber of Commerce, to explore how cannabis operators can better use the data they already collect. Cannabis businesses generate enormous amounts of data, but many operators struggle to turn that information into useful bus...

🎙️ In this episode of Under The Microscope with Jenny, host Jenny Germano sits down with Ellis Smith, CEO of Greensmith Consulting, to explore cannabis mergers and acquisitions and what it takes to build a business that is prepared for a future exit. Ellis shares his experience moving from legacy cultivation into regulated Colorado cannabis operations, global cultivation design, and the sale of Am...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano breaks down the real financial impact of seed-to-sale tracking errors and why small discrepancies can quickly become a major drain on cannabis business margins. Jenny explains how inventory adjustments, POS and integration issues, physical count variances, and accounting mismatches can create hidden costs through additional la...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Alex Hearding, Founder of Red Wolf Risk, to discuss DEA readiness as the first wave of inspections takes place at registered medical cannabis operations. Jenny and Alex break down the current rescheduling landscape and why operators should be preparing now rather than waiting for federal requirements to become f...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Gail Rand, CPA and Founder of Grand Consulting, to discuss what it takes to run a smarter, more financially disciplined cannabis business. Gail shares her journey from cannabis advocacy and launching the first licensed medical cannabis cultivation operation in Maryland to helping operators better understand thei...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Annie Macheca, COO and Co-Founder of Monarch Waste Company in Missouri. Annie shares her journey from sustainable agriculture into the cannabis industry and building a specialized cannabis waste destruction company. Jenny and Annie break down common cannabis waste compliance mistakes, including improper waste de...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Nicole Kennebeck, Marketing Director at Michigan-based cannabis processor and manufacturer Lion Labs. Nicole began her career in Colorado's emerging medical cannabis market, giving her firsthand experience with the industry's rapid growth, evolving regulations, and changing consumer landscape. Drawing on that ex...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano explains why building a compliance-first culture is one of the most valuable investments a cannabis business can make. Drawing on her experience in cannabis operations since 2009 and consulting operators nationwide, Jenny discusses why compliance has evolved beyond simply passing inspections. Today, it serves as a competitive...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano continues the Cannabis Operator Series with Jarell Wall, CEO and Creative Director of Gentleman Quinns, a Retail Product Manufacturer in Denver, Colorado. Jarell shares his journey from television production in Atlanta and Colorado into cannabis, ultimately co-founding Gentleman Quinns with former dispensary coworkers. He disc...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano continues the Cannabis Operator Series with Tucker Holland, Partner and CFO of Entourage Cannabis in Eugene, Oregon. Tucker shares his journey from being a high school chemistry teacher and football coach to cannabis entrepreneur, detailing how they started with a small medical caregiver grow before expanding into extraction a...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano takes a deep dive into why every cannabis operator should have a compliance audit program and how an important tool like proactive auditing can help reduce risk, improve operations, and strengthen overall compliance. Drawing on her hands-on experience in cannabis operations since 2009 and consulting operators nationwide, Jenny...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Scott Newman, a business consultant at Adaptive HR and OneDigital. Scott shares his journey into the cannabis industry in 2019 after attending NECANN in Boston and becoming Adaptive HR’s first full-time employee, and scaling nationally through acquisitions by Resourcing Edge and then OneDigital. Jenny and Scott...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano continues the Cannabis Operator Series with Amanda Terpstra, CEO, and Laura Trujillo, COO and co-founders of BestBüds Dispensary, a women-owned dispensary in New Jersey. Laura shares her journey from graphic design and corporate work at Samsung to launching a community-focused cannabis retail business with Amanda, whose backgr...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Darren Gleeman of MBO Ventures to discuss how cannabis founders can potentially scale and transition ownership without selling to MSOs or private equity. Darren shares his background in hedge funds and explains how ESOP-based ownership structures are being used in cannabis as operators face limited exit opportun...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano breaks down what it really takes to launch a cannabis business in a mature and saturated market. Jenny explains why licenses alone are no longer the competitive advantage in established markets and why success now comes down to execution, compliance controls, operational discipline, branding, customer experience, and financial...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano continues the Cannabis Operator Series with Forest Palmer, CEO of Kansas City Cannabis. Forest shares his journey from the service industry and the United States Marine Corps into cannabis, including his early work with American Shaman before joining Kansas City Cannabis during the launch of the Missouri medical market. He wal...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano, welcomes Alex Hearding, President and Founder of Red Wolf Risk, to discuss the hidden costs of operating a cannabis facility without a Quality Management System (QMS). Alex explains how a QMS creates accountability, consistency, and continuous improvement while helping operators strengthen compliance, training, and traceabili...

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano sits down with Will Read, Founder and CEO of CannaPlanners, to break down how cannabis operators should approach marketing in today’s saturated market. Will shares his journey building CannaPlanners from early hemp and CBD projects into a full-scale agency supporting cannabis brands with websites, SEO and retention marketing....

🎙In this episode of Under the Microscope with Jenny, host Jenny Germano, sits down with Founder and of RZA Legal, Rachael Ardanuy to unpack the evolving and highly complex conflict between state-legal cannabis use and federal firearm restrictions. Jenny and Rachael break down how the federal Gun Control Act and ATF firearm purchase forms currently pose real risks for cannabis consumers, including...