Britt Seva

Thriving Stylist Podcast

The beauty industry has changed dramatically in the last 10 years. The days of hoping your good reputation and referrals was enough to grow or maintain your clientele died out and successful stylists today need a real marketing strategy. It's actually never been easier to grow a clientele as a hair stylist or a business as a salon owner, yet stylists are giving up or struggling more often than they are thriving in this incredible industry. When I was first building my clientele, I realized immediately that nobody was teaching true business skills and long term strategies to stylists or salon o...

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Forfatter

Britt Seva

Kategori

Business

Podcastens hjemmeside

www.thethrivingstylist.com

Seneste episode

5. okt. 2026

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Episoder

#434 - Salon Photoshoot Tips and Strategies 20.04.2026

Does your online presence actually match the level of talent you bring to the chair? For most stylists, there's a massive gap between their actual skill and the "DIY" brand they're showing the world, and that disconnect is costing you thousands in high-end bookings. That's going to change, as today, I show you why playing it safe with phone photos is acting as a ceiling on your income!  I'm giving...

#433 - The Failed Payment Trend and How to Fix It 13.04.2026

Have you ever had a client sit through a three-hour service, love their hair, and then suddenly realize they "forgot" their wallet? It's uncomfortable, it's awkward, and without a system in place, it costs you hundreds in lost revenue and hours spent playing debt collector. In this episode, I'm breaking down the "Failed Payment Trend" I'm seeing across the industry right now. I'm sharing the exact...

#432 - Systems That Hurt New-Talent Stylists & Team Retention 06.04.2026

For most salon owners, the dream is simple: hire a stylist, keep them happy, and watch them stay with the team forever. But let's be real. That "forever" goal is incredibly rare, and more often than not, the systems we have in place are the very things driving new talent right out the door. Today I shed some light on why the industry's "normal" way of training is actually hurting your chances of k...

#431 - Money-Making Scheduling Strategies 30.03.2026

Are you making multiple 6-figures but your back hurts, you're missing dinner with your family, and your mental health is in the trash? If so, you haven't won and in fact, you've just lost the plot and I'm going to share why in this episode. We've been sold a lie that "working smarter" means double-booking your life away and that being booked out for six months is a "flex." In reality? It's a finan...

#430 - Strategies We Used to Coach to and Don't Coach to Anymore 23.03.2026

How often do you audit the strategies you use in your business? If you're still relying on "tried and true" methods from 5 or 10 years ago, you might actually be working against the modern consumer. Today, I take a candid, transparent look at the strategies that were once staples of the Thriving Stylist Method, but have since been phased out entirely. Whether you're a returning Thriver or a new me...

#429 - What is Working on Instagram Marketing Right Now 16.03.2026

For over a year, we haven't checked in on the state of Instagram marketing, but the game has changed - A LOT. If your Instagram is gaining followers but your bank account isn't growing, something is broken. Today, I reveal what it actually takes to turn a profile into a profit-generating machine. We're moving away from the "dopamine hit" of likes and comments and focusing on the only metric that m...

#428 - Scaling as a Cutting Specialist or Barber 09.03.2026

For decades, the industry standard was that a successful stylist had to be a "jack of all trades," but that old-school way of thinking is officially holding your bank account back. In a world where consumers are looking for experts, not generalists, choosing to niche down is the fastest way to increase your demand and your income, and I'm showing you exactly how to do it in this episode. Today we...

#427 - How to Make Online Booking Error-Proof for Every Single Guest 02.03.2026

Are you properly priced for growth, or are you resting on your laurels in a shifting market? I am so amped up to dive into a topic that is arguably the biggest structural bottleneck in the industry today. I've spent the better part of this month looking at the backend financials of thousands of businesses, and I'm ready to show you exactly what is holding so many of you back. This isn't just about...

#426 - Blaming "The Economy" is Costing You BIG 23.02.2026

If you've spent any time in a salon breakroom lately, you've heard the narrative: " The J-months are just slow, " " Everyone is struggling right now ," or " Clients just aren't spending money. " I'm here to tell you that the "everyone is struggling" narrative is simply false, because while some stylists are watching their schedules fill with gaps, thousands of others are having $300k and $400k yea...

#425 - DMs to Booking: The Pipeline to Increased Demand 16.02.2026

I've noticed a dangerous trend lately where stylists and salon owners are treating DMs as a burden instead of a gift. We're shutting them off, ignoring them (or even worse) hiding behind auto-responders that act as total lead killers. I get it; DMs can feel time-consuming. But in a world where AI is rapidly disrupting the workforce, human connection is the one thing we need to cling to, and that's...

#424 - Why Retail Programs Are Failing Hard And Fast 09.02.2026

For years, I've been one of the biggest proponents of salon retail. I've taught the programs, I've shared the scripts, and I've preached that retail equals retention. But I've hit a point where I can no longer be complicit in a system that I'm watching settle like a lead weight on the books of salons across the industry, and that's what today's show is all about. In this episode, I address the dra...

#423 - The 9-Factors of Pricing! We Changed Our Pricing Method! 02.02.2026

Are you still pricing yourself based on what the salon down the street charges, or maybe a "gut feeling" that you're worth more? Do you actually know if your current rates are protecting your profit, or are you accidentally losing money in the tiny gaps of your workday? In this episode, I'm finally sharing a MASSIVE update that's been months in the making. We have officially evolved from our class...

#422 - Money & Tax Stuff You Should Know as a Stylist 26.01.2026

Why do we all get into this industry to make money, yet feel so uncomfortable actually managing it? Is your "dream career" turning into a self-sacrificing cycle because you're making emotional financial decisions instead of logical ones? If you're still praying for a big tax refund or keeping a pile of receipts in your center console, it's time for a serious financial intervention, and today I bri...

#421 - 8 Ways to Market Yourself as a Hair Stylist in This Economy 19.01.2026

Is your business actually feeling the "crunch" of this 2026 economy, or are you just stuck on the wrong side of the Great Divide? If that effortless "glory season" of building a clientele feels like a distant memory, you aren't imagining it. The industry has shifted from a quantity game to a quality game, and honestly? Your marketing has to evolve or it's going to get left behind. Today, I'm getti...

#420 - Checklist for Stylists Getting Started or Getting Organized 12.01.2026

Ever feel like your salon business is more of a "free fall" than a well-oiled machine? Whether you're a fresh beauty school grad or a tenured stylist who's been making money for a decade, have you ever stopped to wonder: is my business actually set up for long-term wealth, or am I just one slow week away from a total collapse? Today, I pull back the curtain on the exact step-by-step checklist I ga...

#419 - 7 Numbers Most Stylists Aren't Tracking But Should Be 05.01.2026

Are you tired of just worrying about whether you made enough to pay the bills this month? Are you ready to stop operating on gut feelings and start building a genuinely predictable, profitable business? This episode is for the stylist who is serious about scaling their income and finally overcoming the money shame and overwhelm that holds 95 percent of the industry back. Today, I ditch the basic i...

#418 - The Second Job You Need If Clientele Is Building Slowly.... 29.12.2025

Are you working 60-hour weeks, juggling chair time with a second job, and still feeling like you're just hanging on by a thread? Stylists everywhere are asking if they're the only ones having to pick up a side hustle just to get by, and today, I want to shed light on what's happening right now in our industry and what exactly is going on.  In this episode, we're cutting through the noise and revea...

#417 - The #1 Shift That Is Crippling Stylists & Owners 22.12.2025

Are you feeling that exhaustion, that silent virus of burnout and resentment cutting through your salon? Maybe you're wondering why the joy and momentum of the pre-2020 industry seem gone, replaced by a deep, collective craving for the past? If so, then this one is for you. Today, I'm bringing you a slightly "woo-woo" mindset episode, and peeling back the layers on the Achilles heel that's crippli...

#416 - End Of Year Retail Strategy Every Salon Should Be Using 15.12.2025

Are you maximizing your salon's profit potential, or are you unintentionally leaving thousands on the table? Did you know the retail inventory on your shelves right now could be costing you? I consider this a can't-miss, strategic episode, and one that you just can't afford to skip!  In this episode, I walk you through the critical, step-by-step exercise every single salon owner needs to complete...

#415 - How to Keep Serving When the Market is Down 08.12.2025

Maybe your business is at a 15-year low due to the recent government shutdown, tech layoffs, or the painful "groceries vs. grooming" dilemma clients are facing? Or you may find yourself sacrificing your profit margin by slashing prices just to survive, only to create a "slippery slope" that leads to resentment. The service industry is facing massive uncertainty, and this is leaving many stylists f...

#414 - 8 Annual Planning Mistakes Stylists & Salons Should Avoid This Year 01.12.2025

Are you happy with your business right now? I mean, truly happy? Are you making emotional decisions that are costing you real money and growth? If you wait until January to plan your year, you've already lost 20 percent of your earning potential, but it doesn't have to be this way. Today, I cut through the noise and deliver a no-fluff, 8-step framework designed to totally transform your 2026 reven...

#413 - Take Home 6-Figures Without Extensions, Assistants or Double Booking 24.11.2025

Is it really possible to take home six figures, a $100,000 after-tax income, without relying on extensions, hiring an assistant, or the hustle of double booking? Today, we're diving deep into the math and the mindset behind building a streamlined, highly profitable solo stylist business without the "extras!"   When the average family of four needs over $200,000 just to be comfortable in major U.S....

#412 - How Would a Salon Membership Work? 17.11.2025

Can a consistent stream of recurring revenue solve your cyclical business struggles? It sounds like the dream: improved client retention, a predictable paycheck, and less worry. But hold up; before you jump on the latest viral trend promising a membership model solution, you need to hear this! Today, I break down the hot topic of Salon Memberships and why most advice you see online (including that...

#411 - When To Decrease Your Prices 10.11.2025

What if I told you that strategically lowering your prices could be the smartest financial move you make this year? Every stylist comes to me wanting to raise their rates, but the truth is, sometimes you are simply overpriced for your market. If you are experiencing a drop in demand or struggling to keep your long-term clients, you have to diagnose the real issue before making a knee-jerk mistake....

#410 - Salon Owner: Your Stylist Wants You To Hear This 03.11.2025

Is your business at a breaking point? Are your top-performing stylists whispering about a walkout in the break room? Like the seasons, there's a change in the air, and you answered 'yes' to these questions, then this episode is a lifeline for you and your business.  The truth is, your stylists don't want to leave, but they can't stay in a model that's stuck in 2010. The industry is deep into "The...

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