620 WTMJ
The Upswing
Hosted by Jeff Sherman, The Upswing is everything business. Jeff is a prominent figure in the business world, and is formerly the CEO and founder of OnMilwaukee, creator of the podcast series “The Hopcast,” and currently is the CMO of Okanjo. Jeff brings his expertise to The Upswing to discuss the ever-changing world of business and commerce in Milwaukee and across the state of Wisconsin.
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Episoder
Up-Swinging Doors Open into the Weekend 27.09.2025 36:45
Doors Open Milwaukee returns September 27–28, giving the public a rare chance to explore some of the city’s most iconic and exclusive spaces. Jeff Sherman is joined by Ray Hill, executive director of the Dr. Martin Luther King Jr. Drive BID, and Grace Fuhr, events director at Historic Milwaukee, to preview this year’s event. Hill explains how Business Improvement Districts fuel neighborhood growth...
Cream Puffs by Day, Crullers by Night 20.09.2025 36:45
In this episode, Jeff Sherman sits down with Colton Grebe, fourth-generation co-owner and chief strategy officer of Grebe’s Bakery, to talk tradition, innovation, and the launch of Grebe’s “store within a store” concept now open at Metro Market. Colton shares the bakery’s 1937 origin story, lessons from the International Baking Expo in Las Vegas, and how Grebe’s balances Milwaukee favorites like c...
How Price Increases All of Our Food 30.08.2025 36:45
From Restaurants to Our Schools, WTMJ's Jeff Sherman talks to Milwaukee Journal Sentinel Food Critic Rachel Bernhard and Hunger Task Force's Jonathan Hansen
Meet the Veteran Apothecary 23.08.2025 36:03
This week, WTMJ's Jeff Sherman was joined by Tamara Key, an Army veteran, owner of The Herbal Key Apothecary and the Wisconsin ambassador of the CJ3 Foundation, a nonprofit that provides services to wounded and disabled first responders, veterans, and current military service members. In response to increased customer demand for holistic and alternative health solutions, The Herbal Key Apothecary...
Inside Local Restaurants: Beyond Brick & Mortar 12.07.2025 36:45
Join Jeff Sherman as he talks with local restaurateur and entrepreneur Jesus Gonzalez about his food truck park and new venture that makes bringing food trucks to events as easy as pie.
Meet the Local Vendors of Summerfest! 28.06.2025 36:44
Jeff Sherman meets some of the vendors at Summerfest this year including Mae'Rose Naturally Rooted, Howdy Hat Bar, Bandit MKE and Unfinished Legacy.
Nostalgia Bringing Kids and Parents Together 21.06.2025 36:45
Jeff SHerman was joined by Stacy Bartsch and Sarah McManus from Milwaukee's Betty Brinn Children's Museum on new exhibits and how they educate children. PLUS: Koss Headphones' Martin Moore to talk about the latest technology trends.
Father's Day Gifts and the New Your Office Bar 14.06.2025 36:45
My Office? Your Office!
Going MadWaukee in Jefferson County 31.05.2025 36:45
A lot of development is going on between Milwaukee and Madison and WTMJ's Jeff Sherman is talking to the people making it happen. Michael Luckey is the Jefferson County Administrator and Deb Reinbold is Thrive's Economic Development President and they explained why business is booming along I-94
Meditating for a Better College Experience 24.05.2025 36:44
Jeff Sherman was joined again by Marquette University President Dr. Kimo Ah Yun and Marquette's first-ever CHief Wellness Officer Luis de Zengotita to talk more about Mental Health Awareness Month..
The Community's Sleeping Giant 17.05.2025 36:39
What is this sleeping giant that helps with job and housing development? Jeff talks to Clarence Johnson from Wisconsin Community Services to get the inside scoop. PLUS: Martin Moore joins to talk summer movies, splintering in social media and MORE!
The Grim Reaper of Small Business Owners 26.04.2025 36:30
"Small business" is a bit of a misnomer.
Recruiting the Next Generation with Marquette President Dr. Kimo Ah Yun and Cara Consuegra 19.04.2025 20:00
"Nothing says community like college."
Spring and Summer Are In The Air - Full Show 04.04.2025 31:02
Spring and Summer are in the air TWO UP 1. Who’s searching and who’s staying: WTMJ host Jeff Sherman went over a LinkedIn study that looked at which workers in which industries were considering switching said industries. 2. Can you price lock me now? Verizon told customers about an upcoming price lock Jeff Sherman was joined in-studio by Amelia Kegel, owner and director of retail experience at Whe...
If It's On You, It's In You with Mike Drescher 04.04.2025 9:01
Connecting with purpose: Jeff Sherman was next joined in-studio by Mike Drescher, founder of Vibrant Body Company. Jeff asked him about his TED talk, his experience with breast cancer, and his clean clothing brand. Jeff asked Mike about the future of clean fashion and beauty, his one man show, and what inspired him to do what he does.
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