Simple Pin Podcast: Simple ways to boost your business using Pinterest

We have a real treat for you all today. Malik Duchard, Chief Content Officer at Pinterest, is talking all about how Pinterest views creators and their partnership with the Pinterest platform. —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on articles.  🗞️Make sure you grab our newsletter – Pinterest Made Simple 📌 Looking to hire t...

Description: Kate Kordsmeier ditched the social media grind, let go of most of her team and started to use a new business model. Has it worked? She’s here to tell her story and why she might not include Pinterest in her efforts to ditch social media. Intro - Call to Action:  If you walk away from this episode inspired to learn more about Pinterest marketing OR hand off your Pinterest marketing to...

Just like all other social platforms, Pinterest has a unique algorithm that determines which content gets prioritized to appear in feeds and search results. This distribution method not only improves user experience but also helps businesses capture leads during key moments of inspiration and purchase intent. While growing your reach can feel challenging at times, understanding the algorithm makes...

Let’s talk about paid and non-paid marketing on Pinterest. Who should use paid ads, who shouldn’t, what should your goals be, and when should you use them together?  Intro - Call to Action: After listening to this episode, if you’re inspired to dive into paid Pinterest ads we would love to support you. Whether through full management or a few strategic consultations, our team is ready to help you...

I’ve been asking about AI images on Pinterest for that last 6 months. I’ve watched some videos, seen people’s take on it, and even interviewed some people who are leveraging them for their business. But after spending a few hours the other evening diving into what is being taught regarding making money on Pinterest using AI I figured it was time for me to tackle the subject.  If you would like to...

Tailwind, a tool that many Pinterest business users rely on, has released 2 parts of a 4 part research study where they analyzed 1 million pins. In that study, 33 points of data were analyzed about how to grow on Pinterest. In this episode, I interview CEO and co-founder Danny Maloney about what he learned from that study and how it challenges some long-held beliefs by the community.  Intro - Call...

This was too good of a webinar not to put into the podcast. Last week I hosted Bjork Ostrom from Food Blogger Pro in a Pinterest Q&A and talking about where food creators fit within Pinterest in 2025. We talked AI, number of pins per day, tactics, and focusing on less instead of more.  If you want to join Food Blogger Pro , use the link in the description to join. Also, we want to invite you t...

It’s that time of year and Pinterest is out with the trends they expect to grow this year. Every year they look at the data from the previous year and make predictions as to what will trend with the users on the platform. In 2023, there was a 50% increase in click-through rates on Pins related to Pinterest Predicts AND these forecasted trends are said to last 20% longer than fads that show up on o...

I’ve learned a lot about Pinterest marketing in the last 11 years. What to do, what to not do, it’s been quite the journey. Today I’m sharing those 11 lessons and some takeaways. I’ll link in the description and show notes back to a few episodes where I share how SPM got started. You can listen to them if you want to catch up on some history.  https://www.simplepinmedia.com/pinterest-marketing-age...

Branding is a word that is easily thrown around. We often reference it when we talk about creating pins. “Make sure you’re pins are branded”. Today’s episode with Katie Trant is diving into just that. She has experience with large brands and her own food brand. She’s diving into what it really means to use the word “branding?” This podcast is here to share with you all the latest updates, trends,...

So much has happened in 2024 with the massive Google Shift, AI pulling content from creators and so much more. Jillian Leslie and I are chatting on her podcast about Pinterest, blogging, and our current online economy. It was such a good episode that I’ve decided to share it here with you.  Before we dive into this episode let’s talk about 2025. If you’re looking to hand off any part of your Pinte...

Let’s talk about pivots. With all the changes this year I wanted to talk with someone who had pivoted their business and started to focus on a new audience. What was their experience and when did they know it was time to pivot?  jennymelrose.com  Influencer Entrepreneurs podcast —------- Here are some helpful links from the podcast: 🗒️To get full show notes, visit Simple Pin Media and click on art...

Collages have been a feature on Pinterest for a while but it’s primarily been for users, until now. In the latest Pinterest Presents they talked about how collages can be leveraged for product sales. In this podcast I’ll dive into our experience with collages and where we think they will go in the future. Also a backdoor into creating them and linking your products.  If you’re an e-commerce brand...

There used to be some tension with Etsy and Pinterest but more and more these days we see Etsy pins showing up when you search a particular product. A sign the two are on good terms. So if you’re an etsy seller what do you need to do to make sure you’re listing is attractive and you’re getting in front of the right people?  —------- Here are some helpful links from the podcast: 🗒️To get full show...

Ads make me a little nervous sometimes. I have a strong fear I’m going to set it up wrong. But while watching Pinterest presents I got super excited about their new AI Pinterest Ad tool – Performance Plus. Here are my thoughts, review, and what I learned from just setting up an ad. https://business.pinterest.com/pinterest-performance-plus/   As you’ll hear in this episode one of our recommendation...

It’s easy to see people with millions of followers on a platform and think that they hit the easy button or they have achieved marketing nirvana. But that might not be the case. To tell us the story of what it’s like to have 4 million followers, I’ve brought on long-time Pinterest marketer Jamielyn Nye of I Heart Naptime to share with her story of starting on Pinterest from the very beginning. And...

Every year, Pinterest hosts Pinterest Presents to give an updated look at where they are and the new tools they are releasing for advertisers. This year's presentation was fun and quirky and gave some good insight into their focus over the last two years and where they are going. There is a link below in the podcast app or in the YouTube description that will take you to the video plus a reca...

It’s been quite a wild ride for creators. With the google change last fall, algorithms changing, and people seeing less traffic to their websites, it’s been a tough year. It’s important to share good stories but it’s also important to acknowledge these tough spots so we can start to begin to think about the changes we can make going forward. Today I want to share with you a special friend I met re...

We love questions at Simple Pin Media. We know that each person is entering into their Pinterest marketing journey at different times and in different businesses. But one thing we have figured out is that if one industry has the question, they all do. So to save you the time I’m answering some of our most frequently asked questions on our lives and teachings.  Intro - Call to Action : Before divin...

For years I’ve wanted something that could track and rank keywords on Pinterest. I’ve seen some people try and then it falls flat. There’s another new tool on the scene that sounds promising. Because of that hopeful feeling I have I figured I would interview the founder, Tony Hill, and dig deep on the idea for creating it and if the tool functions as we would hope.  Intro - Call to Action:   If yo...

Pinterest drops new features often so we thought we’d catch you up on everything new since the start of 2024. Some are changes you can take advantage of as a marketer and some are features you want to leave for those who use Pinterest personally. Intro - Call to Action: If you’re new to the podcast or you’ve been listening for a while, Simple Pin Media is first and foremost an agency. Our number o...

In our last Pinterest training I mentioned at the end that we are always open to topics and ideas you would like us to cover in the podcast. A reader sent in this great question about how to use Pinterest to build a content calendar. I’m going to walk through some examples of how I would set it up and hopefully that gets your wheels turning.  Pinterest now has over 522 million monthly users and th...

Just recently we had an alumni of our Inner Circle email us with some follow-up questions. Sara, our amazing team manager shared with her some troubleshooting tips we use with our clients. I wanted to share those with you today so you can use them as a guide when you feel like your Pinterest marketing isn’t progressing the way you had hoped.  Pinterest now has over 522 million monthly users and th...

Learning how to create a Pinterest marketing strategy can feel really overwhelming for some business owners. They have questions, need guidance, and look to experts to alleviate their fears that they are doing something wrong. An alumnus from our Simple Pin Inner Circle is sharing her first-hand experience with our small group Pinterest coaching.  Join us for an upcoming class helping you create y...

It’s no secret that business ownership is hard right now, especially for those selling physical products. I’ve brought Ashley Alderson of Boutique Hub to share with us what she’s seen in her community and how she views future changes in the marketplace. Join us on 8/28 for a Pinterest Marketing class. Learn how to create your own Pinterest marketing plan. See full show notes for all episodes at Si...