It's No Fluke

Paul Brown is an expert at the intersection of creative strategy and technology. He is a Global Client Partner at London-based CreativeX, where he works at the forefront of creative AI. He guides global giants like Mars, Colgate-Palmolive, and Bayer, helping them make their advertising more effective by unlocking the power of creative data. Paul is also passionate about mentorship, and is an Indus...

Fiona Frills is a Gen Z founder, creator, & storyteller passionate about building community-driven brands and tools that empower the next generation. She started Frilliance at 13 after struggling with acne and realizing how many beauty products were packed with harsh ingredients. Today, Frilliance is available worldwide at major retailers like CVS, Amazon, SuperDrug and TikTok Shop, serving a...

Jeff Frommer is a tech entrepreneur and investor, known for founding MALKA, an adaptive content studio, which he sold to MoneyLion in 2021 for $75M. Frommer’s career has spanned close to 20 years, and he continually strives to positively impact the lives of those around him. His professional experience includes working in technology, the creator economy, talent management, content production, and...

Xyla Foxlin is an award-winning mechatronics engineer and YouTube creator who shares the creativity and joy of engineering through a blend of technical skill, craftsmanship, and art. Featuring everything from proving impossible physics demonstrations to building a viable camper in just weeks, to high-power rocketry and organic chemistry.  An advocate for women in STEM, she founded Beauty and the B...

Emily Hare is the Global Influencer Lead at Publicis, driving innovation and excellence across influencer, social, and emerging platforms. She leads global client support and growth initiatives, including client education, strategic responses, top-to-top engagements, and collaboration with Global Client Leads (GCLs) for brands such as Haleon, McDonald's, PepsiCo and Mondelez.​ She played a key...

Marina Mogilko, known online as Silicon Valley Girl, is a YouTube creator, entrepreneur, and investor with a global community of over 18 million followers. She’s the co-founder of LinguaTrip, a language learning startup she launched after immigrating from Russia to the U.S., and now hosts The Silicon Valley Girl Podcast, where she dives into entrepreneurship, AI, money, and the creator economy. Th...

The Business of Creativity , part of the Whalar Group , launched Beyond Your Limits , a first-of-its-kind 7-week course created in partnership with former Nike Chief Marketing Officer Greg Hoffman. Built for modern Athletes, the program empowers them to confidently express who they are, shape their narrative on their own terms, and unlock opportunities that extend well beyond the game. Greg Hoffma...

Ayden Syal is the Chief Executive Officer & Co-Founder at MOGL, the leading athlete influencer marketing platform. He has been named to Sports Business Journal’s New Voices Under 30 list, has been recognized as a Sports Business Journal NIL Power Player, and won the 2022 SXSW Pitch competition on behalf of MOGL. MOGL was also recognized as part of the Forbes 30 Under 30. Prior to founding MOGL...

Diandra Binney is Director of Communications, North America at  Xero , a global small business platform that helps owners supercharge their businesses with smart automation, strategic insights and expert support. With nearly 15 years of experience in B2B technology communications, Diandra specializes in building powerful brand narratives that drive market leadership and business results. At Xero,...

Jacques Keyser is the Director of Programming at VidCon, where he leads the strategy and execution of event programming across the US and international markets. With over 15 years of experience in music, entertainment, and the creator economy, he has worked with leading platforms, labels, creators, executives, and global brands. At VidCon, Jacques has helped launch and scale events worldwide, cura...

Jessy Grossman is a long time entrepreneur in the digital media space. She's passionate about supporting women in business and being at the forefront of innovation. She’s been quoted in the New York Times (again here ), Forbes and was awarded a spot in the “Influencer Top 50” by Talking Influence . In less than two years she created one of the fastest growing influencer talent agencies in the...

Aidan Brannigan is the Founder of No Boring Brands, the content agency making Memes + Skits for Fortune 500 companies, SaaS Unicorns, and legacy brands. They are generating 100s of millions of organic views for their B2B clients via evergreen content and built the largest marketing meme page on IG in less than 2 years. He lost $500k in crypto when he was 20, lost a spam eating contest to Joey Ches...

Julie Alvin is a digital media executive, consultant, editor, and speaker. She has led cross-platform content strategy at brands like Refinery29, TheSkimm, InStyle, Real Simple, and Bustle, and now has her own content strategy and brand marketing consulting practice, taking on clients across fashion, beauty, lifestyle, wellness, tech, politics, and the nonprofit space. She is a former adjunct prof...

Bill Zimmerman is an assistant teaching professor in the department of advertising and public relations in the Donald P. Bellisario College of Communications at Penn State. He’s the author of “Understanding the Creator Economy: Making Digital Media Work for You,” published by Kendall Hunt. He teaches courses such as Digital PR and PR Campaigns, and in the spring semester will offer Digital Content...

With 15 years’ experience spanning some of fashion’s most influential global names, including Stella McCartney, Farfetch, and Net-a-Porter, followed by senior roles in both nimble independents and major network agencies, Lucinda Bounsall brings a rare blend of brand-side insight and agency-honed expertise. Her practice is rooted in both doing and thinking, interrogating outdated models and reimagi...

If you  haven’t seen the ad just yet , “Driven” kicks off with a high-octane brand campaign starring Chalamet and directed by Oscar-nominee  James Mangold  ( A Complete Unknown ,  Ford v. Ferrari ). The spot blends cinematic flair with automotive innovation, with Chalamet and a bride (played by Larsen Thompson) hijacking the Lucid Gravity SUV from a top-secret desert facility in a two-minute “dire...

Latha Sarathy is the founder of SALIENT HQ, a first-of-its-kind research agency and advisory service providing best-in-class, real-world-tested insights and strategic guidance on a fractional basis. In an age of AI, SALIENT HQ is committed to blending human intelligence with rigorous, intentional research to help clients achieve their goals. With over 30 years in media and market research, Latha h...

Jordan Matter is a two-time New York Times bestselling author ( Born to Dance and Dancers Among Us ) and the most-followed photographer in the world, with nearly 50M followers across socials. As the creator behind the #2 most-watched YouTube channel in the U.S., and the #1 channel for female viewership, he has built a global audience of 31M subscribers and more than 11B views. Jordan’s path to bec...

Sara Rezaee is Head of Creator Marketing for North America at Edelman, where she leads a best-in-class team of Creator specialists and helps clients across sectors harness the power of the Creator Economy to drive meaningful business impact. With 17+ years of experience in digital and communications, she has shaped DJE’s global approach to creator marketing, building deep relationships with creato...

Vikki Chowney has spent over 20 years shaping how brands create and connect through content - spanning social, partnerships, and influencer strategy. At Burson, she leads the global influencer team, helping protect and build brand reputation through credible, creative, and data-driven collaboration. Previously, she was Global Head of Content & Publishing and U.S. Innovation & Creative Lead...

Josh Ott is a sales and marketing leader with over 15 years of experience in startups and media. He is currently Head of Revenue at The Shade Room, the leading digital media platform covering Black culture, with over 42 million followers across social channels. The early years of his career were spent leading ad sales and partnerships with former roles at ABC, BET, MTV,Scripps, and Pivot. His entr...

Madeline Temple is a global brand and communications strategist who has spent many years flinging herself into the unknown. It seems to be a theme in her life. That, and good hair. Fingers crossed both continue. She is a firm believer in taking calculated risks, both personally and professionally. Sometimes they don’t work out as planned, but the stories have always been worth it. Madeline’s calcu...

Patrick Zielinski has been creating content since before it was called content. He'd record skateboarding videos to tape and play his boombox in the background to underlay music – everything from filming, editing, and burning videos to disc drives in the early days of digital media. He understands the creator hustle because he lived it, working in TV, film, and digital entertainment through hi...

Former A+E Networks and Canal+ executive, Fabienne Fourquet founded 2btube along with her friend and media veteran Bastian Manintveld in september 2014.  2btube is a leading digital content solutions consultancy working with more than thousand brands and managing content from more than 700 creators and media channels worldwide managing creators, brands and media digital presence with an original f...

Tinja Anderson is an award winning wealth manager and certified exit planning advisor dedicated to driving excellence through comprehensive financial planning strategies that grow and preserve wealth for her clients. As Chief Revenue Officer for EG Capital Holdings, a boutique investor solution firm, she brings strategic leadership and deep market expertise to institutional investment management....